Blackwells, has revealed that they are to launch the 2.0 Espresso Book Machine at its flagship store at 100 Charing Cross, London (an appearance will also be at the London Book Fair (April 20-22.) The first bookshop installation of its kind in the UK allowing any book to be chosen fron a huge network of titles with prints on demand in just 3 minutes from a digital file onsite, online at Website or in person from CD's or flash drives.The new Blackwell EBM, created by On Demand Books (ODB), uses revolutionary technology that allows publishers to offer titles through a novel channel of distribution at point of sale to the customer. It is able to print, bind and trim library-quality paperback books at 112 pages per minute, complete with four-colour covers, identical to factory made copies.
Andrew Hutchings, CEO of Blackwell, commented: "From the first instance we read about the Espresso Book Machine we were very keen to see it in action. From a retailer’s and book supplier’s point of view this is a fantastic opportunity for Blackwell. We are very much looking forward to working with ODB"
