Saturday, late afternoon, the city centre is packed. Via Mazzini is the first shopping street with the big designer brands and, along with Via Cappello and Corso Portoni Borsari is the most busy street, every day of the week. On saturdays and sundays Via Mazzini is absolutely choc-a-bloc and I definitely avoid it, especially if I am pushing the stroller.
Many people are in the shops, most of them are just browsing. Many people but not so many, considering the quantity of people strolling. Economical crisis = window shopping. I do that a lot lately. Do you?