[154]
There are three qualities which delivery should
possess. It should be conciliatory, persuasive and
moving, and the possession of these three qualities
involves charm as a further requisite. A conciliatory
effect may be secured either by charm of style or
by producing an impression of excellence of character,
which is in some mysterious way clearly revealed
both by voice and gesture. A persuasive effect, on
the other hand, is produced by the power of assertion,
which is sometimes more convincing even than actual
proof.
Quintilian. With An English Translation. Harold Edgeworth Butler. Cambridge. Cambridge, Mass., Harvard University Press; London, William Heinemann, Ltd. 1922.
The Annenberg CPB/Project provided support for entering this text.
This work is licensed under a
Creative Commons Attribution-ShareAlike 3.0 United States License.
An XML version of this text is available for download, with the additional restriction that you offer Perseus any modifications you make. Perseus provides credit for all accepted changes, storing new additions in a versioning system.