The Drum 🥁 asked agency leaders how they're keeping accessibility and disability rights top of mind as the Paralympics are ending, and disability awareness is likely to fade from the spotlight. Our Director of People & Culture, Mary Braxton Jenson, shared her take below. ⤵ “We’ve made significant strides toward accessibility, especially with the rise of hybrid work. This includes implementing physical accommodations to workspaces for anyone with a physical disability but also encouraging flexible work arrangements to help with non-visible disabilities. Our goal is a supportive environment where everyone can contribute. While the marketing sector has made progress, more work is needed to ensure accessibility for all – inside and outside of the physical workspace. By focusing on inclusivity and providing necessary accommodations, we can create a more equitable and welcoming industry.” https://lnkd.in/eWVQ4ruV
Barbarian
Advertising Services
New York, NY 24,222 followers
We exist to champion discovery and architect legends.
About us
Barbarian is a digital creative agency headquartered in New York City. Since 2001, we have been dedicated to championing discovery and architecting legends within our agency culture and for our clients, including: American Express, HubSpot, JBL and Samsung. At Barbarian, we specialize in reimagining digital narratives, empowering brands to connect with consumers in deeply meaningful ways. Our screen-first approach focuses on experience design, platform-driven ecosystems and emerging technology. We pride ourselves on our commitment to inclusive and courageous innovation, which guides everything we do as we shape the future of digital storytelling.
- Website
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http://wearebarbarian.com/
External link for Barbarian
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- New York, NY
- Type
- Privately Held
- Founded
- 2001
- Specialties
- Experience Design, Tech Stack Analysis & Consulting, Digital Brand Strategy, Identity + Campaigns, Digital Product & Service Innovation, Digital Transformation & Roadmap Planning, App, Website & Emerging Experience (AI/VR/AR/Voice) Development, Data & Analytics, Strategic Consulting, Research & Intelligence, Data Driven Digital Ecosystems & eCommerce, and Social Commerce & Content Marketing
Locations
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Primary
112 West 20th St., 7th Floor
New York, NY 10011, US
Employees at Barbarian
Updates
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Thrilled to share that our own Creative Technologist, Stuart Rentzler, was featured in The Drum's article on 'The consumer tech that agency land couldn’t live or work without.' 🥁 Take a look at his thoughts below: “The LED/LCD screen, whether in my laptop or connected to my portable MSI Claw for gaming and work on the go, thin screens are a true game-changer in life. Imagine how heavy life would be if we had to lug around laptops with glass monitors – like a brightly colored 1999 iMac modded with colorful iWheels shoved on it along with an extending telescoping trolley handle so we could roll our Macs back and forth to work... And if monitors were never invented? TikTok would be reduced to hand-drawn sketches of crazy stunts, faxed to your mobile phone and printed out in one long, scrolling sheet!” https://lnkd.in/ebyAPRhk
The consumer tech that agencyland couldn’t live or work without
thedrum.com
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Anddddd that’s a wrap. Thank you, Intern Horde, for making this summer at Barbarian extra special. 🧡 We are so proud of each and every one of you! Kendall Tarrant, Danielle Moss, Tristan Dunn, Helena Hargraves, Audrey Baughman, Elizabeth Carrie, Katerina Triantafillou, Savannah Baker
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Thrilled to share that our very own Executive Director of Strategy, Jo Hayes, was selected as ADWEEK 's Strategist Agency All-Star 💫
Introducing ADWEEK’s 2024 Agency All-Stars 🌟 Our editors and reporters picked a group of executives and rising stars that the industry should be proud to be represented by. From a chief exec who has created one of the best places to work in the industry to various leaders who have touted inclusion in their workplaces, the Agency All-Stars are in a class of their own. https://adweek.it/4cwR39I Congrats to this year’s winners: Alexandra (Alex) McInnis Managing Partner, Accounts Director, Murder Hornet LLC George Popstefanov, CEO , PMG Shayne Millington, Chief Creative Officer, McCann New York Kayla Goucher, Marketing Coordinator, PPK Justin Roberts, Global Head of Culture & Inclusion, Kepler Mona Munayyer Gonzalez & Team, Chief Growth Officer, Pereira O'Dell Jo Hayes, Executive Director of Strategy, Barbarian Jason Alan Snyder, Global Chief Technology Officer, Momentum Worldwide Gina Jacobson, Program Director, Working With Cancer, Publicis Groupe Madeline Lambie, Associate Creative Director, Duncan Channon Natalia Fredericks, Creative Director, Party Land Imani Albert, Associate Strategy Director, Movers+Shakers Jamie Stark & Maxx Delaney, "Driving It Like We Stole It" , Quality Meats Creative Shareen Hill, Director of Social Strategy, INNOCEAN USA Kim Evens, Associate Strategy Director, McCann New York Dan Trimarchi & Camilla Ciappina, Associate Creative Directors, McCann New York Shannon Haley, Senior Brand Strategist, Leo Burnett Robyn Makinson, Design Director, The Martin Agency Christopher van der Kleed and Jason Lane, Associate Creative Director , BBH USA
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Congratulations to our very own Executive Director of Strategy, Jo Hayes, for being honored by ADWEEK as the Strategist Agency All Star! ADWEEK's Inaugural Agency All Star Awards honor agency leaders not just achieving excellence within the walls of their own businesses, but also pushing the industry forward as a whole. Jo Hayes represents what it means to be an All Star in every sense, from launching our industry’s first and only standardized public workforce diversity database to innovating at Barbarian through the creation of a foundational methodology empowered by Human-first Insights. Her philosophy of being a 'gardener, not a farmer' has guided her in mentoring and fostering the growth of over 20 women and BIPOC professionals. We are so proud and lucky to have you Jo Hayes. 🧡 https://lnkd.in/eZT3hH9b
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Revolutionary products call for digital experiences that match their unparalleled excellence. Unveiling Samsung Mobile's newest innovations: the first ever Galaxy Ring and Ultra model of its smartwatch, along with the latest Galaxy Watch7, Z Fold6, and Z Flip6. All powered by next-level #GalaxyAI. Every product launch has a story to tell. Through design, we bring these stories to life, helping the world discover the next-generation excellence behind Samsung’s newest mobile devices. BARBARIAN x SAMSUNG
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We are delighted to have spent another afternoon with God's Love We Deliver, an organization dedicated to cooking and delivering thousands of meals daily to New Yorkers unable to prepare meals for themselves due to medical conditions. Always an amazing and rewarding experience to volunteer and support their mission. Thank you for having us again! (Not pictured 📷: barbs ladling soup and making burgers 🍔 )
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In honor of Pride Month, we wanted to give back to the LGBTQ+ community by hosting a silent auction fundraiser for an incredibly deserving organization based out of NYC, Callen-Lorde Community Health Center. We auctioned off everything from custom cartoons to an animation class and so much more, making for an unforgettable evening in the office. Thank you to our Barbarians for their contributions and creative donations. 🧡
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Barbarian reposted this
Couldn't have had more fun kicking off the next chapter with Barbarian! There's nothing more valuable than getting a focused 2 days of quality time with a new team early on - sharing, listening, workshopping and planning the path forward. All of it was further proof of our amazing talent, big ambitions, and never-stop-innovating hustle. Thank you Barbarian for the warm welcome.
A few exciting things happening at Barbarian called for an an all-agency meetup in NYC! Here's a few moments of the team recently being together to celebrate our new look, welcome Jeff Blackman as our new Managing Director, and take an after-hours trip to one of the most eclectic spots in the city.