Yes, the end is now in sight. And how better to greet the end of a four-day experiment than by calling for Hurrahs? More precisely, Hurrah's If Love Could Kill - "you had a boyfriend, hundreds of miles away/ I had a girl, away for a day". A tale of a quick shag unraveling four lives, a big favourite with the supposedly virginal Are You Scared To Get Happy fanzine and, sadly, Hurrah's passport to a major deal which quickly beat the attention to detail out of them.
Can it be found digitally?
For this final round - to build an air of tension or something - we're bringing on the competitors based on their positions on the leaderboard, lowest to highest. First to go then is:
Spotify:
It's not even the exclamation point confusing Spotify, which ends its campaign by muttering something about Hurrah! Another Year soundtracks.
Zero points, giving a total of 9.
we7:
"Gallant and Gay, we'll march away" is amongst the bemusing and wrong responses to a search for Hurrah. Not that there's anything wrong with it, of course. We7 marches away.
Zero points, giving a final score of 14
eMusic:
Again, this is yer basic indie, and the sort of thing that eMusic should be good at - especially as it calls for a subscription. But, no. Bip Bip Hurrah is not going to satisfy us, sirs.
Zero points, giving a final score of 19
Last FM:
Oh, no: disaster for Last FM just moments from the finish line. Having been very good at knowing bands, even if not having much of the music, it leaps to the conclusion that we're interested in a post rock band from Orlando. We are, actually, but not right now.
After a diversion into emo, the song title comes up trumps, but still mute.
One point off for jumping to conclusions, but one point returned for treating the exclamation mark in the band name as important, for a final score of 27.
Imeem:
Like it's suffering from time lag, or hasn't quite got over the last search, looking for the song title on this one brings up Psycho Mike by KillingxLove. Perhaps this is meant to be an semi-intelligent search, learning as we go. Or maybe it can't get over the word "kill". Like a Daily Mail search engine, it's all got to be about killing.
No marks for Imeem, bringing its final tally to 33.
iTunes:
145 search results for Hurrah!, and not one of them our Hurrah! It's nice to discover a Young Marble Giants album called Live At The Hurrah, but I'm not convinced that's going to get me singing along with a catch in my voice.
iTunes has added nothing to its total, and so winds up with 37
YouTube:
Nobody is doing especially well on the final round, as even YouTube tries to palm me off with Heart's If Looks Could Kill. There's not even a sniff of the band's 1987 Tube appearance, either.
No further points for YouTube, then, but they can wave their 41 points at the PRS in some sort of second-placed victory dance.
Amazon:
Nothing from Amazon, either, so they get no extra points.
However, since we started out on this experiment, the news has broken that Amazon has started to strip sales rank data from "adult" books, and throwing its adult net a little wide, to include stuff like Sexing The Cherry, self-help books for gay men and, erm, the hardcover version of John Barrowman's autobiography; because these sales ranks drive some of the searches and Best Sellers lists, effectively Amazon is making some books invisible. Because it's thinking of the children, apparently:
In consideration of our entire customer base, we exclude "adult" material from appearing in some searches and best seller lists. Since these lists are generated using sales ranks, adult materials must also be excluded from that feature.
Hence, if you have further questions, kindly write back to us.
Best regards,
Ashlyn D
Member Services
Amazon.com Advantage
"Adult materials" - books, in other words, books with gay characters in just as a
given. Some editions of Oranges Not The Only Fruit have had their rankings pulled; The Beautiful Room Is Empty is now bereft of its sales ranking. So, since Amazon are happy to apply capricious and idiotic rulings, so too shall we: fifty points off, with Amazon ending on minus three.
Join us for the final round-up in a couple of minutes.