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Supporting Healthy Grocery Shopping via Mobile Augmented Reality

Published: 21 October 2015 Publication History

Abstract

Augmented reality (AR) applications have recently become popular on modern smartphones. We explore the effectiveness of this mobile AR technology in the context of grocery shopping, in particular as a means to assist shoppers in making healthier decisions as they decide which grocery products to buy. We construct an AR-assisted mobile grocery-shopping application that makes real-time, customized recommendations of healthy products to users and also highlights products to avoid for various types of health concerns, such as allergies to milk or nut products, low-sodium or low-fat diets, and general caloric intake. We have implemented a prototype of this AR-assisted mobile grocery shopping application and evaluated its effectiveness in grocery store aisles. Our application's evaluation with typical grocery shoppers demonstrates that AR overlay tagging of products reduces the search time to find healthy food items, and that coloring the tags helps to improve the user's ability to quickly and easily identify recommended products, as well as products to avoid. We have evaluated our application's functionality by analyzing the data we collected from 15 in-person actual grocery-shopping subjects and 104 online application survey participants.

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    cover image ACM Transactions on Multimedia Computing, Communications, and Applications
    ACM Transactions on Multimedia Computing, Communications, and Applications  Volume 12, Issue 1s
    Special Issue on Smartphone-Based Interactive Technologies, Systems, and Applications and Special Issue on Extended Best Papers from ACM Multimedia 2014
    October 2015
    317 pages
    ISSN:1551-6857
    EISSN:1551-6865
    DOI:10.1145/2837676
    Issue’s Table of Contents
    Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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    Publication History

    Published: 21 October 2015
    Accepted: 01 June 2015
    Revised: 01 April 2015
    Received: 01 January 2015
    Published in TOMM Volume 12, Issue 1s

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    Author Tags

    1. Augmented reality
    2. grocery shopping
    3. mobile health
    4. nutrition
    5. recommendation

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    • (2024)What you see, What you get? Mapping Inconsistencies of Sustainability Judgements among Experts and ConsumersProceedings of the 2024 International Conference on Information Technology for Social Good10.1145/3677525.3678695(443-452)Online publication date: 4-Sep-2024
    • (2024)Augmented and Virtual Reality for Diet and Nutritional Education: A Systematic Literature ReviewProceedings of the 17th International Conference on PErvasive Technologies Related to Assistive Environments10.1145/3652037.3652048(88-97)Online publication date: 26-Jun-2024
    • (2024)ShoppingCoach: Using Diminished Reality to Prevent Unhealthy Food Choices in an Offline Supermarket ScenarioExtended Abstracts of the 2024 CHI Conference on Human Factors in Computing Systems10.1145/3613905.3650795(1-8)Online publication date: 11-May-2024
    • (2024)Beyond Static Labels: Unpacking Nutrition Comprehension in the Digital AgeProceedings of the 2024 CHI Conference on Human Factors in Computing Systems10.1145/3613904.3642672(1-15)Online publication date: 11-May-2024
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    • (2024)The Future of Retail: Harnessing 5G Beyond Networks for Immersive Augmented Reality Shopping Environments2024 3rd International Conference on Artificial Intelligence For Internet of Things (AIIoT)10.1109/AIIoT58432.2024.10574630(1-6)Online publication date: 3-May-2024
    • (2024)Acceptance of the metaverse: a laboratory experiment on augmented and virtual reality shoppingInternet Research10.1108/INTR-05-2022-033434:7(82-117)Online publication date: 26-Jan-2024
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