WHO AM I!
I believe those know me here because of my role at #MaxxGroupGlobal over the past 26 years. Last month, we turned 27.
For the next few weeks, I wish to share a topic close to my heart: #sustainability….
…and how I’ve evolved/engaged in various topics of sustainability as an individual.
#sustainability means many things for different people and I like to share what it meant for me.
Why am I sharing my personal story here?
Well, I wish my story can trigger change as others' stories have triggered change in me, and I also wish to give credits to people inspired me along my #SustainabilityJourney!
I, as individual is responsible for everything I do. Corporation is made up of individual just like me, like you.
First, a renewed introduction of myself:
- My name is Andrew Kwan
- I have two energetic kids: Ethan(11) and Emma(7)
- I love swimming and running
- My kids have reignited my interest in "everything"
As LinkedIn is a professional network, I'll start by sharing a Thailand promotional project I’ve led in concept design, product development, and it was ultimately launched in Vietnam in 2014, #coke-2nd-Life, image of the original concept to final product below.
While this was not the first project where we encouraged our clients to #reuse and extend life of the packaging material; this was the first that gained global awareness through a social media campaign developed by #Ogilvy at the time.
Was I a sustainable individual then? NO.
Did my personal sustainability journey begin then? NO, not yet!