Gottex Swimwear - Limited Edition Jewel Box Collection

World renowned luxury swim and beachwear label Gottex present celebrate their 60th Anniversary this season with a limited edition collection entitled Jewel Box.
Here's a selection:

Velvet Citrine at £415.00.

 Black velvet swimsuit with plunge back and yellow gold embroidered tulle at the neckline.

Direct link to velvet citrine swimsuit

Star Sapphire at £259.00-

A baroque pattern of flourishing vines stitched on mesh. The design imitate the wrought iron portcullis of a castle.

https://www.ukswimwear.com/product/2732/gottex-star-sapphire-high-neck-swimsuit

Pour Moi? Swimwear Goes Totally Tropical

Sunset prints are huge this SS15 as tropical flowers are teamed with vibrant hues for on –trend swimwear style. An electro exotic feel is splashed across high waisted pant lines for a more flattering silhouette offering a tropical twist on traditional beach side apparel.

http://www.pourmoi-lingerie.co.uk/Swimwear

EXACT MATCH - Ella Eyre wearing Figleaves.com‏

Direct link:

http://www.figleaves.com/uk/product/HT-001431/Huit-Good-Mood-Swimsuit/?size=&colour=Multicoloured

French lingerie brand Scandale's Mirage retro swimwear collection.

Scandale’s swimwear Mirage design is inspired by the brands 1930’s heritage and the golden age of glamour.

This retro suit smoothes the body to perfection with its innovative Lycra Beauty fabric and XTRA LIFE LYCRA fibres. Soft to the touch the fabric shows improved chlorine. Lotion and UV rays resistance far longer than ordinary spandex. The straps are removable for a stunning strapless look or the stylish halter neck look.

Available in black, red, lagoon blue and brown/taupe. 

£70- £79.50 on Amazon

Click here for direct link to swimsuit

Swimwear experts Seaspray choose the best swimsuits for your body shape

 See below suggestions by swimwear experts Seaspray on choosing the best swimwear from their range for your body shape (plus a few of my own)

Agree:  Deep v necklines  always flatter the bigger bust and having wide straps is a must for support.
Not sure:  Must admit I would go for an underwired cup for the larger bust for more support.
Love: the patterns. Patterns usually draw the eye to that area, but if it is an all over pattern then it balances itself out.
Best swimwear: Matinique for its ruching at the sides. The outline of the panels also creates a smaller hour flass figure and waist - very Hollywood glamour!

 

Agree:  Halter necks and strapless bandeau necklines widen the shoulders so balance the hips/shoulder ratio.
Not sure:  Skirted swimsuits are great for slimming down the hips as long as they are skater style, So not sure of the skirt on the polka dots as it looks too figure hugging..
Love: the light colours. We're usually drawn to darker colours as usually more slimming. However for the lighter colours will draw the eye to the actual swimsuit and away from the hips. .
Best swimwear: Tobago for its plunging halter neckline and gorgeous aqua colour - super Riviera chic.

Agree:  Control panels are great to help keep the tummy in and ruching to help hide any lumps and bumps.
Not sure:  although the draped front of the Mauritius brings the waist in, it may also draw the eye to the tummy area rather than away from it. Would go for lots of slim ruching rather than one big ruche.
Love: the knotted twisted pleating on the bust. It draws the eye to the bust and away from the tummy.
Best swimwear: Fiji for is subtle front ruching and also the side panel seams create the illusion of a slimmer torso. The twisted folds on the bust also draws the eye upwards.- Fun and flirtatious

www.seasprayswimwear.com

Now all we need is a sunkissed holiday destination 

How to Choose the Right Swimwear

Baffled by bikinis? Frustrated with frills? Frump to Funky's Karen Grace guides pear-shapes, inverted triangles, hourglass figures and skinny-minnies through the confusing world of swimwear to arrive at every woman's perfect style and fit.


Beach Style:
How To Choose The Right Swimwear

Choosing the right swimwear, you have to consider your body shape. Because you're exposing a lot of flesh, so you want to enhance your assets and hide your imperfections.

You also have to consider whether you're going to be active, doing water sports, water skiing, surfing, swimming, or you're just going to be relaxing on the beach. Now, if you're going to be active a swimsuit is the best, something with a racer back, like this, which will actually make sure that the straps don't slip off. So, if you're going to do a lot of water skiing or surfing, something like that would be quite good. Now, what it does, it's very tight-fitting so the water doesn't drag when you swim in it. But it's not really good for the larger woman, especially if she's got quite a large bust. Because it will flatten the bust and not give a very good shape. It will be quite boxy.
So, the larger woman needs to have something with still a lot of Lycra in, but with an actual cup. And this one is really good because it has an actual integrated bra inside so it gives quite a lot of support and the back is quite high because it's alright having an underwired swimsuit, but if the back is low, there's still not a lot of support. You could actually slip out in the front underneath the underwiring. So with the back, it makes sure that you're secured. This one does have separate bra straps as well for extra security. This also, if you have a larger tummy or have other imperfections that you want to conceal, it does have additional panels inside which brings your tummy in even more. This is great for swimming for the larger woman but also if you're just relaxing on the beach, it gives you a good shape.

The other swimsuit is a bandeau swimsuit which has no straps and goes straight across the top. Even if you've got underwiring, there's not much support in this. So, it's not really a good swimsuit for active water sports. It's more for relaxing on the beach. And also, it's quite good because it'll give you an even suntan line here because there's no straps. It's good for the pear-shaped woman because it brings more of the attention here. A bandeau top like this actually broadens your shoulders, so then it will balance out your shoulders with your wider hips.
What it isn't really good for is for the inverted triangle woman where she either has broad shoulders or she is top-heavy and she's got slim hips because it will bring more attention here, make the shoulders look broader and it brings more attention at the top. But for the pear-shaped woman, it's much better. The more detail on the top also brings the eye upwards.

If you don't want to go down the bikini route, and you don't want a swimsuit - you can always go for the tankini. This is good for concealing the tummy area and the Lycra - if there's plenty of Lycra in the fabric - will support the tummy.

Now, going on to bikinis, if you've a small frame, if your bust, your hips and your waist, there's not much difference, then a tiny bikini is ideal because it'll bring more attention to your slimmer legs and your pert bottom.

This is good for the pear-shaped because it has more detail on the top and less detail, plainer bottom. The little frilly skirt actually camouflages the hips so a little detail like that is okay. But if you're pear-shaped, always go for the plainer bottom.

If you're an inverted triangle shape where your bust is wider or broader on the shoulders and slim on the hips, you need to go for a plain top and then have patterned bottoms. The more pattern and the more buckles and frills you have on the bottom will actually detract away from your broad shoulders. So, that's quite a good look.

You can actually have the same - this is the same matching top - but that's probably for the hourglass figure where the hips and the bust are roughly the same.

For the larger busted lady, always go for the underwiring. It gives more support. And try to go for thicker straps as well which will give more support.

And that's how you choose the right swimwear.

How to choose one piece swimwear for your body shape.

Karen from Frumpy to Funky, an image consultancy firm, gives helpful tips on how to choose a one piece swimsuit for several different body types.

Beach Style:
How To Choose One Piece Swimwear
Now, I'm going to talk to you about how to choose a one piece swimwear. It gives more coverage than a bikini and it can flatter your assets and it can camouflage your imperfections. So, you do need to get it right.

Take for instance this bandeau swimsuit. It's great for the pear shape because it brings all the attention to the top. But it's not good for the inverted triangle, which is when you have broad shoulders or a larger bust and slim hips, because it broadens the shoulders and brings all the detail attention here. But for pear shapes, it's a great style.

Now for the larger busted lady, you really do need to have underwired cups because it supports the bust and it gives a better shape. Lots of Lycra as well, if you have a tummy that you want to hold in, if you get a swimsuit, one piece, with lots of Lycra, that gives you more of a waist as well. This one has an integrated bra which is excellent for the larger busted lady, it gives extra support and also it has a high back for extra support. If you have a low back and it's still underwired, it will still give you some support but you can be prone to actually fall out of the underwired cup. The straps here are thicker again giving more support and it's good for the broad shouldered lady because it actually breaks the shoulder up and makes them look smaller.

Now, if you have a skinny or a boyish frame, wearing patterns is good because it adds bulk. If you don't want to wear patterned or you don't want to wear an underwire, have more attention where you want the emphasis. This is here around the bust area so we actually create a fuller bust. You can also have it down here if you want to have more attention on the hips. So, wherever you want to have the attention, have the frills and bows.

And if you're a serious swimmer, then this one piece suit's excellent. It's more streamlined silhouette, it's good for less drag in the water for the serious swimmers and also, it has the all important racer-back which keeps the straps in place so they're not going to be falling off you while you're active in the water.

And that's how you choose a one piece swimwear

Make a Splash in New Look's Swimwear SS11 Collection

Now Christmas and New Year festivities feel like months ago, thoughts turn to the summer and what to wear on the beach.


New Look forecast the inspirational 70’s to raise the temperature bringing a a sunny and smouldering hot look.

The sizzling halter neck is the key look, on triangle string bikinis with their matching tie-side bottoms and ....
.

....the cutaway one piece in hot batik prints.

Animal prints are still raoming free and basking in the sun, so stretch your feline body on the beach in this leopard print bikini.

Make frothy white waves in Broderie Anglais, one of the key trends this season.

Or rise goddess like from the foamy blue seas in this jewelled print blue and white cutout swimsuit.

Which ever style you choose don't forget the obligatory 70's wide floppy hat - looking oh so French Riviera chic here in monochrome.

And the kaftan style cover up with its wide bell sleeves.

New Designer Beachwear Label Paolita at the Profile Fashion Event

Third on the catwalk at the Profile Fashion Event, Mayfair hotel on 6 Sep 10 and getting us ready for sunnier times, was beachwear label Paolita

Born in the USA  and raised in Greece, Anna Paola studied fashion design at the Instituto Marangoni in Milan before starting her own label Paolita.

For SS11 Anna has two ranges: Voyage and Floreana.

B Queenie in red

Voyage is inspired by the explorers of the past and shows swimwear in nautical stripes.

Annabel Lee in blue/red

The stripes are of faded red, fern and blue with a few tiny ruffles here and there to give a vintage undertone.

Nauti in fern

This collection is definitely for the woman who is not afraid to show off her body......

Andromeda in blue

.....as even the one piece suits show a lot of middle with their cut away designs.

Cupid's Kiss in fern

Floreana is inspired by the Galapagos Islands combining exotic and colourful ethnic prints in modern bright neon colours of fern, yellow, red and blue. Here we see a patchwork of patterns and colours together giving a carnival feel. 

Odalisque in yellow

This collection has a more varied choice for different body shapes: The Odalisque one piece is of a burlesque style with girlie frills at the top of the legs, the Sonnet one piece is more Hollywood glam with its halter neck cord tie......,

Minikini in fern

........the Minikini is girlie with its little frilled skirt and the Shorti bikini is boyish with its mini short style bottoms.   
Whichever range you choose, you're sure to raise the temperature on the beach. 

Check out her website www.paolita.co.uk  

Speedo bring out new Sculpture Shapeline swimsuits

Summer is here and all thoughts turn to holidays – you can visualise yourself tanned and toned walking along a sun kissed beach. But can that turn into reality? The tanned part is easily rectified. Even if you have pale freckled skin there are so many fake tanning products on the market to suit everyone. The toned part, well that’s a different matter.

Speedo may be the answer to your prayers with their new Speedo Sculpture Shapeline range- “swimwear made by real women for real women” and “providing the nearest thing to the made-to-measure swimsuit”.

They have designed three styles to help accentuate your assets and hide the areas you are not happy with. All styles have all over firm control shaping support and back fastening inset bras which come in dual cup sizes available from 30B to 34G. They range from size 10-20, come in 2 colours: classic black and deep pink and 2 body lengths- long (black only) and regular. Each have their own additional zoned control panels plus smart seaming placed in the right areas to create a more balanced shape.

Bust Shaper (Natasha).

This style is designed for the top heavy figure where the bust is fuller and the chest/shoulders are bigger than the bottom and hips. The cup-sized inner bra gives extra lift, support and definition and a scooped V-neckline flatters the bust. The smart seaming is the vertical seaming down the front which draws the eye down to the lower half of the suit and then to the diagonal seams on the hips.

Waist Smoother (Madeline)

This style is for the straight or hourglass figure where the hips and chest are equal in width. Here the emphasis is on the waist with additional controlled zone to flatten the tummy and sides. The placing of the diagonal seams draws the attention to the centre.

Tummy and Hip Sculpture (Maria)

This style is designed to complement the pear-shaped figure. The top is a bandeau style with removable straps and with a lightly padded cup-sized bra, whilst additional control zones around the tummy and hips flattens and gives more support. All seaming is on the top half so drawing the eye upwards away from the bottom and hips.

To find the best shape and size it is recommended you have a professional fit assessment at one of the stores as you may find that you are a different size to your regular clothing.

And don’t panic when you struggle to get in to your recommended size – this is normal due to all the firm control support in the fabric. Persevere and you’ll be well rewarded once you’re in a snug but figure flattering suit. I’m told that for all you swimmers it feels great when swimming but for all those who just like to rest and stroll on the beach, you will no longer need your colourful sarongs to hide behind, just walk tall in your new Speedo Sculpture Shapeline.