One of the best budget-friendly and cruelty-free makeup brands on the high street is B. who are stocked exclusively at Superdrug. Seriously, if all of my makeup grew legs and ran away tomorrow, I would be the first in line at Superdrug to immediately restock all of my favourites from B. - it's that good.
The brand underwent a massive relaunch recently which included a full design makeover, alongside some exciting new product releases with celebrity makeup artist, Cassie Lomas. I love the new look, so naturally, I was over the moon when this box of amazingness arrived on my doorstep from Superdrug last month, and I've been having a lot of fun playing with everything. The whole B. range is 100% vegan, cruelty-free and it's kind to your bank balance too - I don't think there's anything over £9.99 and prices start from as little as £4.99 - bargain!
I've got a lot of products to talk about so let's jump into this!
B. Lip & Cheek Tints in Say My Name and Bashful* (£6.99 each, link)
Cream blushers really come into their own during the Summer months as powder formulas can look a little cakey in bright sunlight, so these Lip & Cheek Tints are a fantastic addition to your holiday makeup bag. The packaging is plastic but sturdy, and it fits in my hand nicely, plus the slim and compact design means it won't take up much space in your bag. I also like how the lid is clear so you can instantly find the shade that you're looking for.
These Lip & Cheek Tints have a lovely cream-to-powder formula that blends really easily and the pigmentation is much stronger than what you'd typically expect from a 'tint' product - you don't need to use much at all! They give a nice wash of colour to the lips but they do feel a little drying on there, so I use them on my cheeks a lot more. There are six shades available and I have Say My Name, a perfect everyday nude-pink for me, and Bashful, a much brighter summery coral.
B. Cassie Lomas Whipped Bronzer* (19g, £8.99, link)
Like cream blushers, cream based bronzers are great for Summer and this new one is part of Cassie Lomas' capsule collection for B. It has the most amazing whipped texture and when applied to the skin, it feels like silk and quickly dries to a smooth matte finish. I was surprised by how easy this Whipped Bronzer was to use; I just lightly dip my angled contour brush into it, so I'm picking up the tiniest amount of product, and then gently buff it into my skin. It blends like a dream and instantly warms up your whole complexion for a gorgeous Summer glow. Great to use for contouring too if you have a fair-to-medium skin tone.
B. Cassie Lomas Sheer Liquid Illuminator* (30ml, £9.99, link)
For an extra glow, try Cassie's Sheer Liquid Illuminator which can be used in numerous ways. For a boost of radiance apply it all over your face, either directly onto your skin underneath foundation, or mix a little into your foundation for a more glowy and healthy looking finish. You can also apply this underneath your regular highlighter to maximise its shine, and it works well on the decolletage, tops of the shoulders, down the centre of the legs to slim and highlight them - anywhere where you want a little something extra!
Swatches! B. Cassie Lomas Sheer Liquid Illuminator, B. Cassie Lomas Whipped Bronzer, B. Lip & Cheek Tints in Bashful and Say My Name.
B. Matte Liquid Lips in Cassie Lomas All About Me, Ravenous and Lulu* (5ml, £6.99 each, link) & B. Velvet Matte Lipstick in Snatched* (£6.99, link)
For lips, B. have a large range of products available in various shades and finishes. Matte liquid lipsticks are still hugely popular and I can imagine that these are going to be some of the brand's bestsellers! I've been playing with three of them and the formulas are brilliant. They are incredibly pigmented, glide on super smoothly, don't feel drying and are long lasting - what more could you possibly want?!
The shades of Matte Liquid Lips that I have are All About Me, a beautiful, easy to wear nude from Cassie Lomas' collection; Ravenous, a stunning rich berry purple that I will be rocking throughout Autumn and Winter, and Lulu, a bright and summery fuschia pink.
Traditional lipstick fans needn't feel left out either as B. have got a wide selection of lipsticks in different finishes and the shade ranges cater for all skin tones. My personal favourite is one of the Velvet Matte Lipsticks in Snatched - a gorgeous, barely-there nude. The texture is lovely and smooth, and like the Matte Liquid Lips, this doesn't feel drying at all and it delivers great pigmentation. Lots of love for all of these!
Swatches! B. Matte Liquid Lips in Ravenous, Lulu and All About Me, and B. Velvet Matte Lipstick in Snatched.
B. Cassie Lomas Matte Liquid Lip in All About Me
B. Matte Liquid Lip in Ravenous
B. Matte Liquid Lip in Fuschia
B. Velvet Matte Lipstick in Snatched
B. Protected Anti-Pollution Shielding Primer* (30ml, £12.99, link)
There are a couple of primers within the new B. makeup range, but my favourite one actually comes from their sister skincare line so this is a few quid more expensive than the makeup products. This B. Protected Anti-Pollution Shielding Primer is the perfect base for your makeup if you work in a city, have a job where you're outside a lot, or are simply going on holiday to enjoy a city break somewhere. It's been formulated to help protect the skin from daily environmental aggressors such as pollution and it contains broad spectrum SPF 30 to protect against both UVA and UVB rays. Not only that, but it preps the skin for makeup by providing a super smooth base as well - brilliant stuff!
B. Long Wear Brow Cream in 02 Mid Brown* (£5.99, link)
I've used several brow products from B. before and have always gotten along well with them, so I was curious to try the new Long Wear Brow Cream. Available in three shades, I have the shade Mid Brown which is a good match for my brows as I suspect the Dark Brown shade would look too harsh and unnatural on me. Mid Brown is a straight up taupey-brown, and the cream formula makes it easy to fill in your brows, plus it's smudge proof and stays put all day until you want to take it off. The glass packaging also makes this look and feel a lot more expensive than it is which is always a winner in my book.
B. Pro Sculpt & Highlight Contour Sticks in 04 Universal and 02 Medium* (£8.99 each, link)
Contouring fans will love these new dual-purpose Sculpt & Highlighter Contour Sticks which feature a creamy matte highlighter and contour shade at each end. They glide onto the skin smoothly and the small, rounded stick allows you to apply your contour and highlighter exactly where you want it. What I love the most about these contour sticks are that they are so easy to blend out for a natural looking finish, and you can build them up if you want a stronger depth of definition.
You can pick these up in four shades and I have 02 Medium, which is great for light-medium skin tones and 04 Universal, that's perfect for most skin tones and features a gorgeous shimmery highlighter end instead of a matte one. Best of all though, they are really compact so great for travelling with.
B. Kohl Eye Liner in 02 White* (£4.99, link)
Lastly, I wanted to give a quick mention to B.'s Kohl Eyeliners which are some of the best and most affordable on the high street. These have super sleek matte black packaging and feature a convenient twist-up applicator. The formula of these is fantastic; they apply smoothly with zero dragging or pulling, are richly pigmented, don't smudge or fade throughout the day, and sit well in the waterline. Alongside this white shade, there are five other colours available ranging from everyday blacks and browns, to some beautiful copper and jade shades. Well worth a look!
Swatches! B. Long Wear Brow Cream in 02 Mid Brown, B. Pro Sculpt & Highlight Contour Sticks in 02 Medium and 04 Universal and B. Kohl Eye Liner in 02 White.
B. Makeup and Skincare is available exclusively at Superdrug, both in stores nationwide and online at superdrug.com
Have you tried any makeup from B?
