Planning
This is a planning page under active development. Edit furiously!

Purpose

We're building drumbeat.org/events to be supremely useful for three main user groups:

• Participants
• Event Organizers
• Project Leads

To determine what's need on the site and how to build it, we're writing user stories outlining how these different groups will access, edit, and otherwise interact with the site.

Did we miss anything? Got something to improve? Please revise this! Contact: michelle at mozillafoundation . org

Participants

• Participant learns:
  • what Drumbeat events have to offer them (value proposition)
  • how Drumbeat events are already benefiting participants galore (context)
  • how to attend an event (action item)

• Participant finds:
  • events in their area
  • events in their topic
  • events by projects they are interested in
  • events attended or organized by people they know
  • full details for event they are interested in

• Participant gets involved:
  • registers for an event
  • contributes ideas and input

• Participant shares:
  • event information with friends

• Participant stays in touch:
  • via opt-in email notifications
  • event activity stream

• Participant promotes:
  • event attendance via profile badges
  • project contributions via commits
  • material from event (photos, videos, blog posts)

Event Organizers

• Prospective Organizer learns:
  • what Drumbeat events have to offer them (value proposition)
  • how Drumbeat events are already benefiting participants galore and are fun to organize (context)
  • how to organize an event (action item)

• Prospective Organizer browses:
  • Event toolkits by topic and type (meet-up, hackfest, jam)
  • Examples from past event galleries and agendas
  • Upcoming events in area or topic

• Prospective Organizer contacts:
  • Mozilla and/or Event Leadership Circle about questions and advice

• Organizer announces event:
  • enters:
    • Topic
    • Location
    • Date
    • Goals
    • Open description
    • Hashtag
    • Media, if any
  • promotes:
    • own channels
    • Mozilla channels
    • third-party channels

• Organizer requests:
  • funding from Mozilla
  • swag from Mozilla
  • additional support on agenda or other assets from Mozilla and the Event Leadership Circle

• Organizer shares:
  • event information with invitees
  • media from event's preparation, execution, and follow up

• Organizer tracks:
  • interest (page views?)
  • registration
  • actual attendees
  • project tasks completed

Project Leads

• Project Lead learns:
  • who is interested in their projects and wants to teach or accelerate it via a live events (value proposition)
  • how other Mozilla projects are leveraging events and fueling participation (context)
  • how to propel their project via a live event (action item)

• Project Lead browses:
  • Users following their project
  • Past events incorporating their project
  • Upcoming events for their project
  • User-generated assets supporting the project
  • Media from the events documenting usage and participation

• Project Lead enters project's:
  • Theme
  • Project's Overall Goal
  • Festival Goal
  • Media
  • Open description
  • Hashtag
  • Links to event templates
  • Links to project's source code, assets, challenges

• Project Lead requests:
  • Location requests (calls to action for event organizers)
  • Date requests (calls to action for event organizers)
  • Challenge requests (calls to action for participants)
  • additional support on agenda or other assets from Mozilla and the Event Leadership Circle

• Project Lead shares:
  • project calls to action for event organizers and participants
  • project-relevant media for event's preparation, execution, and follow up

Metrics

• # of people attending
• specific user stories
• # of tasks completed per event, per project over time