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Designing a Process for Identifying and Managing the Benefits of Mobile Enterprise Applications in the Insurance Industry

Published: 26 September 2016 Publication History

Abstract

Mobile applications have not only become commonplace for consumers for use in countless daily functions, they are also becoming essential in a business context. The deployment of these mobile enterprise applications in organizations have been shown to provide benefits however, history also shows that benefits from IT innovations are often over-promised and under-delivered. Managing these benefits becomes essential in order to realize the return on the investment required to build and implement mobile applications. This paper uses literature to inform the design of a benefit management process in an insurance company and also to identify the potential benefits and barriers from the use of mobile enterprise applications in a short-term insurance context. This design forms the start of an Action design research study.

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Cited By

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  • (2020)Implementing A Sales Support app to Complement Face-to-Face Interaction: An Empirical Investigation of Business ValueJournal of Organizational Computing and Electronic Commerce10.1080/10919392.2020.175093230:3(266-278)Online publication date: 14-Apr-2020
  • (2019)Mobile apps and employee behavior: An empirical investigation of the implementation of a fleet-management appInternational Journal of Information Management10.1016/j.ijinfomgt.2019.07.00649(355-365)Online publication date: Dec-2019

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SAICSIT '16: Proceedings of the Annual Conference of the South African Institute of Computer Scientists and Information Technologists
September 2016
422 pages
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Published: 26 September 2016

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  1. Mobile enterprise applications
  2. benefit management
  3. mobile services
  4. mobility

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  • (2020)Implementing A Sales Support app to Complement Face-to-Face Interaction: An Empirical Investigation of Business ValueJournal of Organizational Computing and Electronic Commerce10.1080/10919392.2020.175093230:3(266-278)Online publication date: 14-Apr-2020
  • (2019)Mobile apps and employee behavior: An empirical investigation of the implementation of a fleet-management appInternational Journal of Information Management10.1016/j.ijinfomgt.2019.07.00649(355-365)Online publication date: Dec-2019

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