Gong

INTRODUCING AI-POWERED SALES EXCELLENCE Meet Gong’s three *new* AI capabilities— Designed to bridge the gap between strategy and execution. ✨ Assessment Tools for AI Smart Trackers  ✨ AI Methodology Playbooks  ✨ AI Scorecard Suggestions Now you’ll have access to trustworthy insights you need to know: Who’s adopting. What’s landing. Where growth is possible. Learn more here: https://lnkd.in/gJWUTP8D

BIGGEST SALES ONBOARDING MISTAKE Spending too much time in deep-dive-demo mode with new hires. Obviously it’s necessary to show the product to reps, but there’s a trap: Onboarding teams inevitably focus their reps on the product’s features. And you know what reps will do with their new-found understanding of the product? They’ll teach buyers about it exactly the same way. Instead, focus on who your reps will sell to and why those folks are interested in your product. Give your reps talk tracks about the value of your product. Or try certifying reps on using them appropriately during training calls. Never let feature-dumping consume your reps, before it consumes your deal.

THE VALUE OF A VOICEMAIL Engaging buyers across multiple channels is more critical than ever. This means reaching out to buyers via phone, email, chat, SMS, social, and more. While you might rely heavily on a channel that your buyers prefer, data shows the impact that using two or more engagement channels can have. After analyzing 300 million cold calls, Gong Labs found that leaving voicemails increased average email reply rate from 2.73% to 5.87%.

GREAT ADVICE From Paul Santarelli, CRO at PitchBook, ICYMI, we recently sat down with Paul on Reveal: The Revenue Intelligence Podcast. Catch our key takeaways from his episode here: https://lnkd.in/g8fHeFHj

BIGGEST SALES CALL MISTAKE Feature dumping. Don’t tell buyers *how* your product works. Tell them the *results* they’re going to get. Instead of discussing features and technology, focus on business value and pain. That’s where the money’s at.

HOW ONE SALES TEAM LEARNED TO RIDE THE WAVE 🏄🏾🌊 Monika Owczarek’s team knows how to ride every economic wave with confidence. As the Vice President of Strategic Sales Processes at BairesDev, she’s used revenue intelligence to make inspiring improvements across her sales org in recent years – Ones that built resilience in the face of change and strengthened predictability. Here’s how she: -Changed their culture of knowledge sharing  -Helped reps tap into higher-quality conversations with buyers - Launched a plan for a full sales process audit https://lnkd.in/gu4RaH6k

The REAL value of voicemails. Our final installment in our cold calling series with 30 Minutes to President's Club is here. Learn what 300M cold calls revealed about the case for leaving (or not leaving) voicemails in the article below. P.S. For all the data-backed tips from this series, download our new free guide "How to master cold calling" at the bottom of the article.

GONG X HIGHSPOT Time to kick it up a notch. 🔥 We all know the secret to winning over your buyers is delivering content that’s relevant and timely. And now, with the most recent updates to our integration with Highspot, sellers can be even MORE effective by including personalized content in outbound communications. Easily add Highspot content that will resonate with your buyer directly within Gong while you're composing outbound messages. Ready to see the difference? Check it out at https://lnkd.in/g-W7XmQF

HOW TO BOOK MORE MEETINGS Most sales pros admit to feeling anxious when it comes to cold calling. (Even top performers like Nick Cegelski and Armand Farrokh, founders of 30 Minutes to President's Club, say that this is a very real experience.) That’s why we’re partnering with Sell Better to bring you a webinar on how to separate your feelings from your actions, and learn strategies to make your calls more successful. Nick and Armand are taking you step-by-step through their proven openers and value propositions that result in fewer dial tones and more booked meetings. You’ll walk away with: - Cold call openers that create actual conversations with buyers - How to nail your value proposition every time - Effective ways to ask for the meeting Save your spot here: https://lnkd.in/gFt8ZdfD

FLOATING ON CLOUD 100 We made the 2024 Forbes Cloud 100 list! It’s an honor to be featured alongside the top private cloud companies in the world for the fifth year in a row. Thank you, Raving Fans and Gongsters! We couldn’t have done it without YOU. Catch the full list below. https://lnkd.in/gtA5nZGu