Databowl

Databowl on the go Korey Abbott

POV: You're buying loads of leads but none of them are actually becoming sales... Remember, whether you're the supplier or the buyer, your goals should be aligned - Conversions. That is the only way you are all singing together. #leadgeneration #leadmanagement

Clients unhappy with the leads you're sending? If you want to see more conversions Remove the leads that won't ever convert Simple. #leadgeneration #leadmanagement

The Cost of Verifying Leads < The Cost of Wasted Resources When you verify and qualify your leads you instantly benefit from the savings on dud leads That is obvious and huge But there is an additional cost that sometimes gets overlooked The cost on wasted time and money pursuing leads that won’t ever convert If you factor this in, the savings you make by running proper verification is massively compounded So you know… do it. 🤷🏻♂️ #leadmanagement #leadgeneration 

99.9% of landing pages look the same. Okay, this may be a slight over-exaggeration, but you know there is some truth in it, right? It seems fairly standard practice to simply copy what is already out there. And this is where the huge opportunity lies to differentiate yourself from your competition. By finding out what really resonates with prospects. By creating new LPs using conversion principles. By building brands that people trust and becoming the place people go when they need the solution you or your client is offering. If you're looking for a competitive edge to win more clients, well, this could be it... ps. Yes, we can help you 😉 #leadgeneration #leadmanagement

There are a few fundamentals in lead gen Is this a real person? Can you contact this person? Is this person's name correct? 🤣 #leadgeneration #leadmanagement

Unsure if you’re suffering from fraudulent leads? Here are 5 quick “Tells” that may help you detect it. Of course, you still need to dig deeper into the data This is why we allow fraudulent leads to be submitted but reject the lead Then we can analyse the meta data and the first party data that is used for fraud It’s all about putting the correct processes in place to prevent, as well as detect and eradicate. #leadmanagement #leaddistributionsoftware

Buying leads and keep seeing duds, duplicates and bad data? There's no point being shocked... There is a point in preventing this happening Put the correct protection in place! #leadgeneration #leadmanagement

Databowl is an unfair advantage to companies wanting to drive more revenue from prospect data But, it's not for everyone We believe in transparency between the collection and end state of peoples data and we build tools to enable this We also know that the biggest driver of the conversion of leads is intent No machine can add more of this, so we talk about ways to get more intent with prospect data Our sole purpose is to transform our clients data collection and processing into an automated, minimal risk operation that reduces their costs and increases their revenue However, we don't just provide software. We work with our clients as a wingman to help them achieve what they want to We build tools to help companies collect better data #affiliatemarketing #leadgeneration

You need different "protection" for different traffic You get interesting stats when you look at rejections by traffic source We dug into campaigns driven by Meta and Affiliate traffic that had the... 1. Same offer 2. Same landing page 3. Slight difference of fraud tracking on page From Facebook we see: - High number of invalid contact details - Small number of telephone number retry (this is where a mobile is switched off/out of network) From Affiliates we see: - Very high number of duplicates - Very high number of telephone number retry What do we take from this? 1. Bots don't use fake details 2. Real people mis-type details 3. Some people drop mickey mouse details 4. Bots will re-use data for the same offer from a different source 5. Banks of sim cards that are switched off are used for form fills to bypass verification on page (because 'switched off/out of network' is typically allowed through verification on forms) What does this tell us? You can't treat the leads from each channel in the same way Each has its own flaws and susceptibility to certain issues The key is to recognise what they are and apply the correct type of verification to each channel to get more good leads and stop the bad leads #leadgeneration #leadmanagement #leadgenerationstrategy