Over 200 entries, one winning team. Last year, these creatives joined forces to answer The Brief #3 – and won. They received passes to Cannes Lions 2024 where they told us about their experience of working on a brief that inspired action against climate change. Want to use your creativity for good? For The Brief #4, we’re partnering with UNICEF to set a new global brief that calls on creatives to inspire action for children everywhere. Don’t miss out – sign ups close on Thursday 8 August | https://lnkd.in/eTeiq8Hd
Cannes Lions International Festival of Creativity
Advertising Services
The home of creativity.
About us
The home of creativity. LIONS is the destination for those in the pursuit of creative excellence. From the team behind Cannes Lions. Part of Ascential plc.
- Website
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https://www.lionscreativity.com/
External link for Cannes Lions International Festival of Creativity
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- London
- Type
- Public Company
- Founded
- 1954
- Specialties
- marketing
Locations
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Primary
33 Kingsway
London, WC2B 6UF, GB
Employees at Cannes Lions International Festival of Creativity
Updates
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Cannes Lions International Festival of Creativity reposted this
Professor | Best-Selling Author | Keynote Speaker | Culture Scholar | Chief Strategy Officer | Forbes Contributor | MG100
So, here’s the skinny: My Cannes Lions International Festival of Creativity online course—Unlocking the Influence of Culture: A Marketer’s Greatest Cheat Code—kicks off on September 30th. 🙌🏽🙌🏽🙌🏽 It’s a six week program, and every week consists of: - a video module to unpack the concepts - a podcast to dimensionalize the thinking - a chapter of my book for greater context There will be case studies, special guest appearances, and, most importantly, actionable takeaways that you can apply right away. The course launches on September 30th but we’re launching a sneak peek preview on August 13th so folks can get a sense of the course thesis and its subsequent pedagogy. Register here 👇 https://lnkd.in/gREnJNZh Let’s goooooooooooooooooo!!!
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Cannes Lions International Festival of Creativity reposted this
🏆Just completed my Creative MBA 🎓 I'm still buzzing from this experience. The program was a game-changer, it’s a deep dive into how to identify Lion-winning work and what it takes to create it. Cannes Lions International Festival of Creativity bottled up 70 years of industry knowledge, live discussions, and lessons from legends. The LIONS cMBA is more than just a diploma—it offers recognition from the industry's benchmark setters for creative excellence. Certified by LIONS, the Home of Creativity. #LIONS #CreativeMBA #CannesLions #CreativeExcellence #cMBA #Awards Cannes Lions School
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A big step for a small nation. Brandenburg – Creative Agency made history at Cannes Lions 2024 by taking home Bronze in the Design Lions for ‘New Gen Energy’. A first-ever Lion win for Iceland – and for Arnar and Bragi – proof that daring creativity can put you on the map. They took their moment. And they’re hoping to inspire other Icelandic creatives to do the same. Visit the Winners Spotlight page to discover other history makers from Cannes Lions 2024 | https://lnkd.in/eaKWBZgR
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Cannes Lions International Festival of Creativity reposted this
We're proud to announce our appointment as the official representative of the Cannes Lions International Festival of Creativity in Australia. Working with Cannes Lions, WARC & Contagious, ACA looks forward to pushing the boundaries of creative excellence in this key market for the LIONS business, bringing the festival's innovative ideas and vibrant energy Down Under. Read today's announcement here: https://bit.ly/4fllPoJ Feat Ed Pank, Tony Hale #CannesLions
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Pause is power for Simone Biles. Simone came under intense media fire when she withdrew from gymnastics in 2021. But her decision to prioritise her mental health set an example to athletes the world over – and Powerade wanted to celebrate her journey. ‘The Vault’ silenced critics by generating over 125m impressions and growing the brand’s value by 15% to reach $4.3bn. And recently, Simone silenced her critics with a triumphant return to the Olympic stage – proving that understanding and empathy are the right route to gold. The Vault | Powerade | Ogilvy New York | 2024 🥈1 Silver Lion 🎗️2 Shortlists Explore all of the Cannes Lions 2024 winners exclusively on The Work | lovethework.com
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Cannes Lions International Festival of Creativity reposted this
Did you know that 😳 Ads need to capture attention for at least 2.5 seconds to start building mental availability 😳 An incredible 85% of online ads don’t achieve this benchmark, making them ineffective or even wasteful 😳 And as much as 80% of viewers misattribute advertising due to a lack of concentrated #attention or effective branding? Modern marketers must understand how to reduce advertising wastage in the short and long term. For the first time, you can learn everything you need to know by taking part in the *Mastering Modern Media in the Attention Economy* online learning programme – a course that will give you a deeper understanding of how attention data can be utilised in your day-to-day media and creative workflows, created by Dr Karen Nelson-Field PhD. Register for the on-demand event on 8 Aug for a sneak peek into Karen’s brilliance 👉 https://loom.ly/hBhBoE4 Or jump right in and learn more about the course starting on 23 Sept 👉 https://loom.ly/zb0R2ww #WARC #MakeItWARC #LIONSLearning #CourseSpecific #MarketingEffectiveness
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Barriers broken, doors open. For GForce Almaty, Kazakhstan’s first Lion win represents more than a moment. It means increased recognition for Kazakhstani creativity, a path for the next generation, and thanks to ‘The National Sport of Kazakhstan’, real change for women across the country. The Gold Lion win also means Kazakhstan’s Cannes Lions Representative Askhat Uskembayev can shave his beard – after nearly 13 years of waiting for his nation’s first Festival triumph. Visit the Winners Spotlight page to discover other history makers from Cannes Lions 2024 | lnkd.in/dgCFwgMr
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Marketers know culture is powerful, but how can you effectively engage with it? Join award-winning marketer and cultural translator Dr. Marcus Collins as he unpacks the relationship between culture and consumption – and its influence on our behaviours. In this webinar, he’ll set the scene for his six-week course and bring the key elements to life. Don’t miss out – register for the live event on 13 August | lnkd.in/gYDtn2eB
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For Vaseline, skin health is a right, not a privilege. The brand found that transgender women were facing skin issues during the transitioning process, and there weren’t any products out there to help. Thanks to Vaseline, now there is. Transition Body Lotion was developed with and for transgender women – empowering the community to feel seen. The result? Purchase intent went 725% above the benchmark. But the success goes beyond just sales – it’s about inclusivity and Vaseline’s ‘Healthy Skin for All’ mission. Transition Body Lotion | Unilever | Ogilvy Singapore | 2024 🏆1 Grand Prix 🥉1 Bronze Lion 🎗️1 Shortlist Explore all of the Cannes Lions 2024 winners exclusively on The Work | www.lovethework.com