OpenX

Are you curious how data-driven curation can help drive efficiency for brands? Stacy Bohrer shares how the role of the SSP has evolved to help buyers leverage curated data to refine their targeting to reach their desired audiences. Read more in our blog: https://bit.ly/3SzJat6 #DemandAddressability #Curation

ICYMI: Gil Sommer joined Marketecture Media to discuss the benefits of curation, direct CTV integrations and helping buyers make informed decisions using sustainability metrics. Read the key takeaways in our blog and listen to the podcast here: https://bit.ly/3YBdoiS #DemandAddressability #Curation

With record Q1 ad spend in EMEA, Joseph Worswick shared with Mediashotz how a strong curation strategy can help advertisers and publishers capitalize on this market growth. Read more here: https://bit.ly/3LRh5JG #DemandAddressability #Curation

As the pioneers of curation and largest independent sell-side identity graph, OpenX has a unique perspective on what agencies, retailers, and data owners should look for in a curation platform. Read more from Brian Chisholm, SVP of Strategic Partnerships at OpenX here: https://bit.ly/3yn9b7Z #Curation #DemandAddressability

Kick-start your Monday with Gil Sommer on Marketecture Media pod! Gil breaks down our best-in-class identity graph that underpins our data-driven curation that drives outcomes for our advertisers, partners and publishers. Check out the pod here: https://lnkd.in/eT7CdYa9

Excited to share OpenX has been shortlisted for VideoWeek's Best CTV Ad Tech Innovation for TV by OpenX, our ongoing initiative to create transparent, biddable CTV with 100% direct publisher connections. Congrats team! Check out the shortlist here: https://bit.ly/3YkVQYj #EVA24

Make an impact with OpenX’s Political TV Viewership package leveraging Samba TV's industry-leading ACR audience data segments to maximize reach against households that have likely watched TV networks most trusted by politically-affiliated voters. Select one of our curated packages: https://bit.ly/4ddsuPK  https://bit.ly/3SktQjF

An awesome night at 212NYC New York's Digital Advertising Club's Agency Dodgeball. Plus, we brought home the win with our friends at PHD !! Evan Tarlow Peter Meehan

Curious what it's like to be in product management at OpenX? We spoke with Rich Calkins, Sr Director, Product Management on his accomplishments, leadership style and what his days look like. Read more in our blog here: https://bit.ly/3Y0kCNj

How does empowerment drive success in the workplace? Stacy Bohrer shares more on her leadership style in The European Business Review. Read more here: https://bit.ly/3zLAFnV #WomenInTech