Roady

Another epic campaign ticked off in the Polestar ✔️⚡️ Teaming up with ChargeNet - EV Charging Solutions we cruised around Gisborne’s East Cape, taking in the very best of what this part of the country has to offer. Although we found ourselves in one of the most remote parts of New Zealand, we had no range anxiety whatsoever thanks to ChargeNet having the infrastructure in place, allowing us to charge up with ease throughout our journey. Below are just a few of our fav shots from the trip 🤌 #newzealand #roadtrip #electricvehicle

We’re on the lookout for a Software Engineer to join our team in Wellington. If you know someone who may be a good fit, please help us out by sharing this post with them ✌

Some fav shots from a recent campaign in the stunning Venture Taranaki Trust region. Teaming up with ChargeNet - EV Charging Solutions we took the Polestar on the road from Wellington to Taranaki for the WOMAD festival. It’s easy to see why so many people flock to the region for this incredible festival filled with music, art and a vibrant culture. We also explored some beautiful natural attractions including Back Beach and Dawson Falls, as well as trying out the new Taranaki Tastes Trail. We saw some pretty epic stats as we rolled out this campaign on our social channels, with a total reach of over 370,000 people, 550,000 views on the reels and tiktoks, and 5,100 saves of the various pieces of content. Another great campaign under our belts ✔️ #contentcreation #taranaki #electricvehicleroadtrip

Be sure to check out this update from Roscoe Price Moor from a great couple of months for team Roady 👇 👇

A match made in Tourism Marketing heaven? ⚡ We're stoked to announce that we've partnered with the dream team at Maverick Digital Tourism Marketing with an exciting offer to help supercharge the social media accounts of the epic tourism operators and accommodation providers out there. With Roady taking care of the content creation piece, our pals at Maverick are then able to help you with your social strategy and ongoing management of your accounts to ensure you're getting the most out of your new batch of photos and videos. So, how does it all work? Choose one, two or all three of our industry-leading services. 1. Roady will send a crew for a full content shoot of your experience or accommodation — capturing and delivering a suite of fresh, quality image and video assets for use on your social media (and wherever else you like). Roady will then distribute this content via posts to our social media channels, giving you access to our audience of over 320,000. 2. Maverick then takes care of the strategy with their Social Media playbook, ensuring you're getting the most out of this content and driving the desired outcomes through organic social media. 3. Maverick takes the wheel and looks after your day-to-day posting and community management — crafting engaging Facebook, Instagram and/or TikTok posts in your brand tone of voice, underscored by your content pillars and the trends of the moment. Added bonus — receive 10% off Maverick's social media services if you're a Roady customer (and vice-versa). Only applies to tourism experiences and accommodation providers. We're super excited to get this one underway — flick us a message if you're keen to learn more. ✌️ #tourismmarketing #partnership #socialmedia #roadyxmaverick #contentcreation

This announcement comes a little late, but we figure it’s better late than never! We’re stoked to share our recent partnership with the absolute legends at Merrell NZ for 2024, distributed by The Nevada Company. We’d been on the lookout for a clothing and footwear partner, and couldn’t think of a more perfect brand to kit out our team for all our adventures this year. 🥾👕 Our Merrell gear has already been on multiple trips with us and has been perfect for all the outdoor activities we’ve been doing. The quality of the gear is phenomenal and extremely comfortable and durable. Looking forward to the rest of the year's adventures with Merrell! ⛰️ #contentcreation #partnership #clothingbrand #roadyxmerrell

Some favourite photos from a campaign shot for the Waitaki District at the end of last year! We stayed in some incredible accommodations, visited epic geological landscapes, dressed the part at Oamaru’s Victorian Precinct and soaked up all the beauty that this stunning region has to offer. We rolled the content out on our social channels and the campaign reached a total of 655,322 people, we had over 1 million views on the reels and tiktoks, and 8,732 saves of the various pieces of content. We were able to add multiple new experiences to the Roady app, with those locations already having been added to many travellers’ bucket lists. This is an incredible region in New Zealand and we look forward to returning. 🧡 Waitaki District Council #contentcreation #contentmarketing

The team are super stoked to launch our latest Roady App Feature — allowing you to now BOOK rental cars and campervans from New Zealand's leading brands right from the app 🚙🚐 Next time you're booking in that road trip, do it with Roady 📲 1 booking = 1 tree 🌲 

A big welcome to Cam S., who joins our Roady creator team. We are stoked to have you on board 🤝

Roady wrapped 2023 📲🧡 After launching the Roady App just 18 months ago we’ve seen an overwhelming response with over 110,000 adventures ticked off by travellers in all regions of Aotearoa. Here are our users most visited experiences, most visited regions, highest rated experiences, our top 5 on the leaderboard and more. As always, a big thanks for your support and we wish you an epic summer and another great year full of adventures 🏔️🚶🏼♂️🐬🚙 From the Roady team 🧡