Circle Sportswear

SUPERNATURAL RUNNER THE POWER OF NATURE After 3 years of research, innovation, challenges, and testing to invent the future of running, we are proud to launch today the SuperNatural Runner: a groundbreaking performance running shoe designed with circularity principles in mind. Designed by & for runners, and dedicated to the environment we love to explore, the SuperNatural Runner is lightweight, recyclable and ethically made in Europe. Propelled by PLNT-FOAM™ technology and natural materials like wool from The Woolmark Company, TENCEL™ Lyocell Filament, and castor beans, your strides toward sustainability have never felt so fast. The SuperNatural Runner started with an aim : to challenge plastic’s dominance in footwear. Who hasn’t felt guilty for buying another pair of sneakers ? After years of overcoming challenges, the SuperNatural Runner offers a solution to tread with a lighter touch. Crafted in Europe from natural materials, this high-performance running shoe is lightweight, thermoregulating, and powerful, perfectly designed to support your training and road running goals. When your pair reaches its limit, return it to us. We will dismantle it into three parts, ensuring the midsole is recycled, while the upper and outsole reach the correct waste streams for controlled biodegradation. Thanks to all the partners who have collaborated to create the future of running with us The Woolmark Company, TENCEL™ , FOARMS, ALOFT, TECHUNTER … Progress isn’t linear, it’s circular. Join the movement and become a #SuperNaturalRunner ! #SuperNatural #whatareyoumadeof #running #circularfashion #footwear #runforthefuture

Circle is officially B Corp certified with a total score of 96.1 ! 🥳 After over a year and a half of analysis, it's a huge pride for our team and partners to join the community of B Corp certified companies. This certification marks a significant achievement and recognition of our well-executed work. Little Q&A to explain all the process : ♻️ What is B Corp and what does it mean to be B Corp certified ? B Corp is the global leader in certification, the most reliable and internationally recognized label ensuring rigorous criteria adherence regarding environmental and social impact. 🤝🏼 Why did Circle decide to commit to this initiative ? Since day one, our goal has been to be a positive company and maximize our environmental and social impact. B Corp emerged as the leading reference aligning perfectly with our values. ✅ What was our score and what does it signify? Our total score of 96.1 reflects our commitment to ethical and sustainable practices, encouraging continuous improvement. Discover all the details of our score and B Corp certification 👉 https://lnkd.in/eR8-FwVv 👣 What are our next steps? This is just the beginning. The B Corp evaluation has helped us identify areas for improvement and outline a roadmap to enhance our positive impact further. We are immensely proud to join the community of B Corp certified companies, pushing forward a movement that only 0.14% of French businesses are part of. To learn more about Circle's impact and journey, explore our 2023 Impact Report detailing our circular model, actions, material and product impact, partner ecosystem, and more. Click here to learn more : https://lnkd.in/eazGGYcC #Bcorp #impact #sustainablefashion #running #runforgood #innovation #certification #transparency

What a weekend for Circle ! 👟 Three days at Run Expérience, France's largest running expo. Over 85,000 people attended the exhibition, whether to pick up their entry tickets for the main event, the Paris Marathon, or simply to check out the latest running innovations. It was the perfect opportunity for us to reach out and share a piece of the Circle experience with an even wider audience, to meet and engage with people from diverse backgrounds and communities, and to see our impact, even beyond our French borders. A big thank you to everyone who stopped by, whether you were already familiar with us or discovering us for the first time. Your feedback continues to drive our evolution. Let's keep pushing the boundaries and building together a more virtuous, eco-friendly, and high-performing running industry. Let’s run for the planet. Let’s run the future. #runexperience #marathon #parismarathon #sustainablefashion #impact #running #runvolution #Paris #footwear #runforthefuture 

LEGEND COLLECTION This beginning of March has been filled with newness for Circle. After the official opening of our first store in the 3rd arrondissement of Paris, we launched our brand new technical range: The Legend collection. Inspired by the legends who push beyond “impossible” to claim what is. Features performance apparel for men and women. Made in Europe, 100% made from recycled materials and recyclable. The Legend collection isn’t just about performance—it’s about purpose. It’s about running with intention, with integrity, and with a deep respect for the planet we call home. Our new Legend collection features NanoTechTM fabric, an ultra-technical and resistant material developed in Switzerland for high-level running : ♻️ ECO-RESPONSIBLE Crafted from 84% recycled Polyamide Reco Nylon and 16% elastane, it combines performance and durability. 🌬️ ABSOLUTE LIGHTNESS The T-shirt, weighing less than 70 grams, offers an unparalleled feeling of lightness. Protecting against irritations, the fabric reduces sweat, prevents the wet feeling, and naturally resists odors with ultra-fast drying. ⛅️ ADVANCED PROTECTION Thanks to its Coldblack® technology, it shields against heat and UV rays. Tested and approved by Circle Sportswear’s ProTeam under the most extreme conditions. To know more about NanotechTM Technology : https://lnkd.in/ekZ75qqn All the collection is available now on our website : https://lnkd.in/ejEPpjg6 🫂 But being a Legend doesn’t just mean surpassing one's limits alone, it’s also about celebrating the power of community and the shared pursuit of greatness to push each other towards our best selves. 🏁 So, a week ago, we organized our Legend Race, another opportunity to witness our community grow and come together in real life. An occasion to bring together several Parisian running crews to compete in a relay race but also a fantastic opportunity to showcase our products, from our essential collections to our new Legend range, and to bring our new store to life, filling its walls with the right vibes. We will keep this store alive as a place for gathering and sharing in the months ahead, so stay tuned for our updates 👀 We are all Legends. Craft your own Legend. 💫

CIRCLE POP-UP MARAIS It’s been just a week since we opened the doors to our first Circle store in Paris. We can’t wait to see you there ! Get ready to dive into the heart of Circle and experience it like never before. This place marks the birth of a revolution, packed with fresh innovations and epic events on the horizon. Don’t blink, because the future is here. 📍 11 rue Debelleyme, 75003, Paris. 📆 Open from Tuesday to Sunday Tuesday 11:30 - 19:00 Wednesday 11:30 - 19:30 Thursday 11:30 - 19:30 Friday 11:00 - 19:00 Saturday 11:30 - 19:30 Sunday 13:00 - 18:00 Stay tuned & run to see us. See you there 👀🏁

For 2024, our momentum knows no bounds. Sublime projects await us, and we are eager to share them with you. We kicked off the year strong with an initiative inspired by "Dry January": the Run In January. Beyond just a running challenge, it's a movement aimed at motivating each other to maintain unbeatable running consistency throughout January and surpass ourselves in terms of kilometers covered ! In less than a week, our very first store will open its doors in Paris ! It's just a matter of days, so stay tuned… The release of our “Legend” technical range, the Circle Pro-Team launch, and the long-awaited release of our first pair of shoes, the SuperNatural Runner… We are BACK tonight in the new edition of « Qui Veut Être Mon Associé » at 11 PM on M6 to show you the progress of all our projects and the next steps for the coming year 👣 Thank you all for your support and trust. This is just the beginning. Stay tuned, tonight, 11PM on M6 👀📺 #protectourplayground #qvema #running #ecorunning #sustainablefashion

A year ago, some of you discovered us through our appearance on the TV show « Qui Veut Être Mon Associé ». This year has been epic for Circle Sportswear. It's time to look back on 2023, a year full of innovations : 🇫🇷 January : Launch of our 2nd collaboration with the iconic French brand SAINT JAMES 📺 February : After 3 years of R&D, we introduced the first mainly bio-sourced running shoe, 100% made in Europe, in partnership with The Woolmark Company and Arkema featured on M6 in « Qui Veut Être Mon Associé ». 4 million views and thousands of products sold 👟 🏟 March : Launch of our first partnership with the iconic race La Grande Course du Grand Paris. 11K of runners with a finish line inside the Stade de France. Heading towards a new challenge : eradicating the infamous « finisher t-shirts ». 👌 April : Our first booth at the Paris Marathon in collaboration with the unique AU VIEUX CAMPEUR. Over 70,000 runners. 🏬 May : Launch of our partnership with the Boutique Marathon by Running Conseil and the opening of our first Circle corner at Galeries Lafayette. 🏕 June : Launch of our first collaboration with AU VIEUX CAMPEUR on the rooftop of Printemps + opening of our first showroom to showcase upcoming collections. 🏅 July : Our Pro-Team wins its first race at Ekiden Paris ✍ August : We secure our Series A funding to continue developing our shoe collection and expand Circle globally. 🖼 September : Circle enters the Musée des Arts Décoratifs to present the SNR alongside Lacoste, Louis Vuitton, VUARNET, BALENCIAGA + renewal of our major partnership with the popular Marathon, 10 et 20 km de Tours (Running Loire Valley) ⚡️October : Launch of our first seamless collection and the Clean as F*ck campaign, with over a hundred participants in our Secret Race. 🌎 November : Circle goes international with its first booth at ISPO with The Woolmark Company with 85,000 people on-site and 120 countries represented. Circle will soon be available in Germany, Belgium, Switzerland, the UK, and the USA. ♻️ Three years of hard work, three years of unwavering commitment. November also marked the release of our very first IMPACT REPORT, a way to showcase how Circle is disrupting the sports and textile industry, innovating every day, so that every runner leaves their footprint in a better world. 🎽 December: Circle becomes the official partner of the 10km Paris Tour Eiffel race. A race filled with over 10,000 participants, and 2,000 runners receiving the new collector's race shirt made by Circle. Many new projects are coming, and we intend to take you along with us ! See you on February 7th, to know more about it. Stay tuned ! 📺👀 Come Race With Us For The Future. #protectourplayground #circularfashion #quiveutetremonassocié #ecorunning

A year ago, some of you discovered us through our appearance on the TV show « Qui Veut Être Mon Associé ». This year has been epic for Circle Sportswear. It's time to look back on 2023, a year full of innovations : 🇫🇷 January : Launch of our 2nd collaboration with the iconic French brand SAINT JAMES 📺 February : After 3 years of R&D, we introduced the first mainly bio-sourced running shoe, 100% made in Europe, in partnership with The Woolmark Company and Arkema featured on M6 in « Qui Veut Être Mon Associé ». 4 million views and thousands of products sold 👟 🏟 March : Launch of our first partnership with the iconic race La Grande Course du Grand Paris. 11K of runners with a finish line inside the Stade de France. Heading towards a new challenge : eradicating the infamous « finisher t-shirts ». 👌 April : Our first booth at the Paris Marathon in collaboration with the unique AU VIEUX CAMPEUR. Over 70,000 runners. 🏬 May : Launch of our partnership with the Boutique Marathon by Running Conseil and the opening of our first Circle corner at Galeries Lafayette. 🏕 June : Launch of our first collaboration with AU VIEUX CAMPEUR on the rooftop of Printemps + opening of our first showroom to showcase upcoming collections. 🏅 July : Our Pro-Team wins its first race at Ekiden Paris ✍ August : We secure our Series A funding to continue developing our shoe collection and expand Circle globally. 🖼 September : Circle enters the Musée des Arts Décoratifs to present the SNR alongside Lacoste, Louis Vuitton, VUARNET, BALENCIAGA + renewal of our major partnership with the popular Marathon, 10 et 20 km de Tours (Running Loire Valley) ⚡️October : Launch of our first seamless collection and the Clean as F*ck campaign, with over a hundred participants in our Secret Race. 🌎 November : Circle goes international with its first booth at ISPO with The Woolmark Company with 85,000 people on-site and 120 countries represented. Circle will soon be available in Germany, Belgium, Switzerland, the UK, and the USA. ♻️ Three years of hard work, three years of unwavering commitment. November also marked the release of our very first IMPACT REPORT, a way to showcase how Circle is disrupting the sports and textile industry, innovating every day, so that every runner leaves their footprint in a better world. 🎽 December: Circle becomes the official partner of the 10km Paris Tour Eiffel race. A race filled with over 10,000 participants, and 2,000 runners receiving the new collector's race shirt made by Circle. Many new projects are coming, and we intend to take you along with us ! See you on February 7th, to know more about it. Stay tuned ! 📺👀 Come Race With Us For The Future. #protectourplayground #circularfashion #quiveutetremonassocié #ecorunning

We are looking for our future gem 💎

THE MOST ECO-RESPONSIBLE PRODUCT IS THE ONE THAT LASTS THE LONGEST. At Circle, our goal is to minimize the creation of waste due to overconsumption. The end of the product's life is one of the most critical aspects of circularity. When considering that each year the equivalent weight of 13 Eiffel Towers ends up in the trash, a solution was imperative. That's why we're launching our BACK TO THE FUTURE program, aimed at finding the best solution based on your situation: customization, repair, or recycling! 🪡 Upon receiving our products, our technical team assesses them to determine the best among our three alternatives : 🧩 CUSTOMIZATION with Circle badges : Create a unique style and extend the lifespan of your products with Circle badges. ✂️ REPAIR in collaboration with TILLI FIX, ADJUST & REINVENT : TILLI is a network of 580 skilled artisans, seamstresses, and tailors available across France to take care, repair and prolong the lifespan of your goods to extend the pleasure of wearing them. Their goal is to reconnect consumers and brands to the know-how of craftsmen allowing them to give a second life to their items. At Circle, we're committed to restoring our damaged products by collaborating with their teams to extend our products' lifespans. ♻️ RECYCLING : Imagining what a product will become at the end of its life, rather than just its appearance at the time of sale, is the philosophy we adopt when creating each product. From its inception, each of our products meets strict criteria to enable disassembly and recycling of its components. If a product cannot be repaired or upcycled, recycling becomes the final, energy-consuming solution, transforming materials into yarn or new objects based on their recyclable potential. Four steps make up this alternative: 1. Collection 2. Processing 3. Recycling 4. Development of new materials Currently, we're only at the COLLECTION phase because our products aren't old enough to have real practical cases at this stage. However, everything is in place with our partners to implement this process at any time. To learn more about our repair program, the lifecycle of our products, and how to maintain them, here is the link to our website : https://lnkd.in/ej6MH5rc The aim of this program is to empower and educate all of us—brands, factories, consumers—at every stage of our equipment's lifecycle, and together, build a sustainable future for the fashion and sports industry. Let’s Change The Game. Race With Us For The Future. #runfortheplanet #impactreport #runningcommunity #ecorunning #protectourplayground