On

“Most people that don’t feel like they belong in the outdoors, probably have never been invited to the outdoors.” Founded by On athlete Zachary Friedley, Born To Adapt works with adaptive athletes like Jason Malvar, to celebrate movement for everyone – and inspire and empower them to achieve more than they ever thought was possible. Meet Zach, Jason and Born to Adapt (www.borntoadapt.org) in ‘Beyond the Trails’, part 1/3 of our Dream Together series with Right To Run, filmed on location in Paris. Learn more about Right To Run, supporting organizations that protect everyone’s right to run and move, here: https://lnkd.in/dX678hTZ #DreamTogether

“The body is art, so why don't we approach it that way?” This is Training by FKA twigs. The first chapter. Training is an essential part of FKA twigs' work – an opportunity to build physical strength to execute her ambitious performances, and a personal space to flex creative thinking and explore new ways to express her art. Our latest collection, designed to elevate your movement. Lightweight and sweat-wicking fabrics for distraction-free workouts. Discover the new training collection: https://lnkd.in/dge4evjC #THEBODYISART #fkatwigs

Tennis. Music. Community. Clubhouse Nights. 💫 Last week, we kicked off our latest event series – Clubhouse Nights – at the legendary Duggal Greenhouse in Brooklyn. This was no traditional game of tennis. We turned the court into a dance floor with guest DJs Yaeji, Oscar Nñ, Memphy and Yung Teesh, right after a showdown match with two teams battling it out for the first Clubhouse Clash trophy with the help of Ben Shelton and Flavio Cobolli. Stay tuned for what's to come. No need to pack your crisp whites. 👀 Explore our new tennis capsule collection here: https://lnkd.in/dkCffCzW #DreamOn #ClubhouseNights

🇮🇹 Ciao Milano. Our first store in Italy is now open. Located on Corso Vittorio Emanuele II in Milan's historical center, the space spans two floors across more than 400-square-meters, with running, training, tennis and lifestyle on display. Using our signature modular system design, expect an ever-evolving and experience in the months to come. Designed to connect with the community, our team brought in details that speak to the modernist and brutalist architecture from the local environment, contrasted by a distinctive clay wall that serves as a backdrop for our latest styles, nodding to the green belt surrounding the city – a prime route for Milan's runners. In true Italian fashion, the store has its own piazza, a place for people to gather – so if you're around Milan, come meet us, explore our run club and other activations on the horizon. A presto. #DreamOn

More than just a (great) place to shop – our stores are created to be community spaces. Our store in Zurich opened in June 2022 with a team dedicated to welcoming and building fans in our home city. Find out how Cheyenne Cosman, Lead Store Advisor, Jade Mason, Store Leader, and Udo Herbster, Lead Store Advisor, are growing our community and spreading our passion for movement. ↘ Read the full story and more in our Journal: https://lnkd.in/dU5bsxdD

A long series of team efforts led to an unforgettable presence for On in Paris over the past weeks. It is clear that we’ve laid the groundwork for what we believe will shape On for many years to come. We finally unveiled LightSpray™ - a one-of-a-kind innovation, five years in the making; we’ve continued to make our mission known with incredible partners like Zendaya; we had 65 of our On athletes competing; and we’ve expanded our footprint with new store openings worldwide – including our biggest flagship in Paris, on the Champs-Élysées. Next up: Paralympics. I had the privilege of experiencing some of the events live in Paris, and whether at our On Labs Paris or in the stadium, I left more than once with a profound sense of gratitude and a WOW feeling at what you, as a team, have created and achieved. In the light of all these moments, the fact that we shared another record quarter in On's Q2 earnings today almost feels like a side note. But it is the result of many projects that our team has tackled internally as well. For the first time, our Net Sales have surpassed 1 billion CHF in a six-month period, and 2 billion CHF over the last twelve-months. Paris - Thank you for an amazing time. Team - Thank you for your amazing work.

It takes years of determination and grit to compete at the Olympic Games. Congratulations to the 65 On athletes who performed in Paris over the last two weeks and to the medalists Julie Derron, Iga Swiatek, Lisa Tertsch, Yared Nuguse, Alexandra Burghardt and Hellen Obiri. You inspire us every day. It all just starts with a dream. See you in LA. #DreamTogether #DreamOn

Ever wonder what it takes to unveil a new innovation, launch a new flagship store and create a community space for athletes and fans during the most globally anticipated two weeks of sport? Meet a few of the people who have been on the ground bringing a piece of our world to Paris. ↘ Get to know them here: https://lnkd.in/drM9XTVA #DreamTogether

Introducing ‘To Chase a Dream’. Meet Dominic Lobalu, the elite distance runner and refugee, finding home in Switzerland, sanctuary in running, and glory in racing on an international stage. “I’ll always be someone who runs. I want my legacy to tell generations who have yet to be born that there was someone who raced to victory. He came from a place where he had nothing but refugee status.” Competing at the Olympics was always the dream. Step one, complete. Next stop: the 5000m final on August 10. Watch the fourth of our #DreamTogether short films below. And, find out more about his story here ↘ https://lnkd.in/dBTb7Gng #DreamOn

🎬 8 min. of inspiration for your weekend. To dream big, and win big – support is essential. Our third #DreamTogether short film follows the inspiring journey of Hellen Obiri and Sinta Vissa as they share a unique friendship and race for glory as OAC teammates in the lead up to the 2024 Olympics. Watch ‘The Heart to Race' now. #DreamOn