The Ultra Atomizing Hairbrush, an innovative smart device that uses sensors to recognize brushing patterns and evaluate hair conditions to diffuse hair and scalp leave-in products accordingly.​​​​​

The Ultra Atomizing Hairbrush is an ambitious new product currently being developed by LG Household & Health Care, set to completely transform consumers' hair care experience. The Ultra Atomizing Hairbrush recognizes users' brushing habits and adjusts to spray the appropriate amount of hair or scalp care treatment accordingly. With just their daily brushing routine, users can choose to care for both their hair and scalp. 

Consumers can select a capsule with their desired benefits, and by simply brushing their hair as usual, allow the sensors attached to the Ultra Atomizing Hairbrush to automatically adjust the amount of product it sprays onto the hair. The brush begins spraying as soon as it detects the hair and has three settings to adjust the spray amount according to the brushing speed. Additionally, it detects tangles and sprays more treatment to help ensure smooth brushing. 

The capsules used with the Ultra Atomizing Hairbrush are also optimized for different hair types and scalp health, based on LG H&H​ Care's extensive research and approximately 350 patents. We developed our formulation that allows for fine ultrasonic spraying through extensive testing, and we will continue to introduce more varieties to meet consumer needs. There are a number of options to choose and this will put an end to all hair concerns.