SANITIZATION EXERCISE OF BILLBOARDS AND SIGNS ON MAJOR STREETS OF OYO STATE

Yinka Adepoju frpa

Director General

Oyo State Signage and Advertisement Agency

 

In the agency`s bid to reshape Oyo State landscape and re-energize the State’s Outdoor Space to make it more beautiful, decent and conducive, the Oyo State Signage and Advertisement Agency (OYSAA) is currently sanitizing State Roads beginning with Ibadan, the State Capital.

The sole aim of this exercise is to rid the already polluted environment of dilapidated, dangerous, broken down, non-conforming and Sub Standard advertising structures scattered all over the place.

Following this development, new erection/installation of billboards and signs are henceforth put on hold until further notice while a new order of what the Outdoor Space in Oyo State will look like shall be communicated to all concerned at a stakeholder’s forum which is scheduled to hold in a fortnight from now.

 In the meantime, the agency requests that all practitioners in Oyo State should as a matter of urgency visit their sites and ensure hat such billboards are properly tagged and well maintained. The agency`s sites inspection in the last two weeks revealed that so many sites have been neglected by owners as they are found to be in very bad shape. Such sites have constituted nuisance and eyesore for long on the roads. This unprofessional attitude can no longer be tolerated.

The agency enjoined practitioners to respond to this call as they believe this new initiative will provide limitless opportunities for better outdoor growth in Oyo State and request that practitioners be part of it for a more conducive, enabling business environment says the director general of the agency, Mr. Yinka Adepoju.

OYSAA BEGINS TRAINING OF STAFF

One of the numerous billboards in Oyo State in a sorry state before the appointment of Yinka Adepoju as Director General of Oyo State Signage and Advertisment Agency.

 Yinka Adepoju, Director General of Oyo State Signage and Advertisment Agency working hard to reform the outdoor advertising industry in the state.

The Director General of the newly created Oyo State Signage and Advertisement Agency (OYSAA) Mr. Yinka Adepoju has said that in its' Agency's determined effort to rid Oyo State of Sub-Standard and non-conforming Outdoor Advertising Structures no stone will be left unturned.

He made this Statement at the commencement of a one-week Training exercise organized for fifty cadets of the YES-O Scheme seconded to the Signage Agency from the Oyo State Road Traffic Management Authority (OYRTMA). They are to serve as Enumerators for OYSAA.

Charging the participants at the workshop, the Director General stated that it is no longer business as usual in Oyo State for Out-of-Home media practitioners and advertisers that wish to do business in the pace setter state will henceforth go through due process.

In what he termed a ‘Silent Revolution’ to make Oyo State Outdoor Space more beautiful, decent and conducive he enjoined all stakeholders in Outdoor advertising practice to join the Transformation Train in order to achieve an unparalleled success in this herculean task of bringing a new lease of life into Oyo State Outdoor Space, a mission that must be accomplished.

The Enumeration exercise he affirmed will form the Database for the Agency as a proper audit of all categories of Signs and Billboards which will detail out the advertisement on the structures, areas where the hoardings are located, condition of the structures and the GIS location map will be carefully carried out after the training.
 

Mr. Yinka Adepoju however reassured the Stakeholders and the general public that with this new initiative there will be provision of limitless opportunities for better Outdoor growth in Oyo State and a level playing field for all who want to practice in the State.

 

OYO STATE GOVERNMENT APPOINTS NEW BOSS FOR OYSAA

One of the bad billboards that needs attention

Another billboard in Ibadan in a terrible state

This billboard is an eyesore

Another eyesore



The board needs attention



This billboard is in a mess

Mr. Adepoju has to recify this mess

Mr. Yinka Adepoju the former first Vice President of Outdoor Advertising Association of Nigeria (OAAN) has been appointed as Director General of Oyo State Signage and Advertisment Agency (OYSAA) by the executive Governor of Oyo State Abiola Ajimobi. The appointment which took effect on Monday April 30, 2012 will see Mr. Adepoju do a whole lot of work to revive the Outdoor Advertising in Oyo State which is in shambles. Picture above is the new DG of Oyo State Signage and Advertising Agency Mr. Yinka Adepoju