Saturday, November 11, 2006

Marketing for Little People

Grace and Caleb love Fisher-Price's Little People. A few of these toys came with claymation videos and Caleb likes to watch them. Caleb calls them "Eddie and Freddie" movies. (One of the characters, Eddie, has a pet frog named Freddie.)

The other day, Caleb was riding a toy bike made by Fisher-Price. He pointed to the Fisher Price logo and said, "Mom, what does that say?"

Mary looked at it and said, "It says Fisher-Price."

Caleb studied it for a second and said, "No, it doesn't. It says Eddie and Freddie, Mom."

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