Way To Go, ScarJo!

This post may shock those of you who know me, because I am the absolute last person to keep up with pop culture and celebrities. However, I have a special place in my heart for stars like Scarlett Johansson who speak out against the media and for positive body image.

Johansson is preparing for a role in Iron Man 2, for which the tabloids claim, she is starving and over exercising herself to lose 14 pounds. ScarJo spoke out in an article featured in The Huffington Post on Monday about body image, irresponsible journalism, and making healthy choices:

"Eating healthy and getting fit is about commitment, determination, consistency and the dedication to self-preservation," She wrote. "People come in all shapes and sizes and everyone has the capability to meet their maximum potential. Once filming is completed, I'll no longer need to rehash the 50 ways to lift a dumbbell, but I'll commit to working out at least 30 minutes a day and eating a balanced diet of fruit, vegetables and lean proteins."

My favorite part of her article is when she calls out the "media" and their "utterly lunatic" claims that she is losing so much weight and being heavily influenced by co-stars. ScarJo is super snarky in her response, and hopefully this will help set some "journalists" straight - we see celebrities' appearance up for discussion way too often (wasn't Jessica Simpson criticized for putting on some weight not too long ago?).

"Since dedicating myself to getting into 'superhero shape,' several articles regarding my weight have been brought to my attention. Claims have been made that I've been on a strict workout routine regulated by co-stars, whipped into shape by trainers I've never met, eating sprouted grains I can't pronounce and ultimately losing 14 pounds off my 5'3" frame. Losing 14 pounds out of necessity in order to live a healthier life is a huge victory. I'm a petite person to begin with, so the idea of my losing this amount of weight is utter lunacy. If I were to lose 14 pounds, I'd have to part with both arms. And a foot. I'm frustrated with the irresponsibility of tabloid media who sell the public ideas about what we should look like and how we should get there."

"I believe it's reckless and dangerous for these publications to sell the story that these are acceptable ways to looking like a 'movie star'... The press should be held accountable for the false ideals they sell to their readers regarding body image — that's the real weight of the issue."

"The concept of 'Stars Are Just Like Us!" makes us feel connected to lifestyles that can sometime seem out of this world. Yes, celebrities are just like us. They struggle with demons and overcome obstacles and have annoying habits and battle vices. That said, I would be absolutely mortified to discover that some 15-year-old girl in Kansas City read one of these "articles" and decided she wasn't going to eat for a couple of weeks so she too could "crash diet" and look like Scarlett Johansson."

Way to go Scarlett Johansson, really well said. Except wait, "celebrities are just like us"?? You ARE a celebrity: own it and do good by it, just like you did in this article.

Taking Up Space

I've always been really interested in the idea of space in relation to gender. What i mean by that is how much space men utilize daily versus how much space women use and how that plays a role in sexism and weight issues. A lot of this intersects with standards of beauty and our culture's drive for women's thinness but i have always been a bit paranoid that it goes beyond just that. When i started studying body image and eating disorders i thought i had uncovered the greatest conspiracy of our time: the more women are pushed to be preoccupied with their weight and appearance, the less they'll have time, energy, and money to succeed in anything else.

I strongly believe that women's preoccupation with weight goes far beyond fulfilling an impossible standard of beauty. Our obsession with thinness is largely intertwined with the amount of space women are expected and "allowed" to take up in society, both physically and mentally. I came back to this thought today as I waited for a client in the lobby the substance abuse clinic where i work. I sat on the end of the bench in the waiting area as three men walked into the clinic. They continued talking to each other and two sat on the bench next to me while one remained standing. I moved as far to the side of the bench as i could and sat with my legs crossed and arms to my sides. The man next to me sat down and stretched his arms up and placed them on the top of the bench, making himself as wide as possible. There were other dynamics at play here such as status for example, because i am staff and they are clients, but i felt uncomfortable because this man almost had his arm around me... so i moved. As i stood by the wall i thought about space and just how much of it women are expected to take up, and give up, based on the circumstance.

None of us are new to the idea that advertising sells more than the products illustrated. Advertising and media also sell values and ideals that we're expected to buy into. For women, there is no greater concept sold with products than thinness. The video below is a short segment from Jean Kilbourne's lecture series about advertising and the obsession with weight and dieting. What struck me most about it was her discussion of a Virginia Slims ad that reads: "if i ran the world calories wouldn't count." But of course she doesn't run the world, and calories "do" count so she should grab a cigarette instead of eating. This ad blatantly instructs women to SMOKE instead of EAT. Women shouldn't eat, they should diet, they should take up as little space as possible, the thinner the better... but what does "the thinner the better really mean?"



The message of "the thinner the better" is an extremely pervasive attempt for women to become as thin and small as possible and thus take up as little space in the world as they can. And this message isn't just taught to us by mainstream media. It's taught in etiquette classes across the country. Women are instructed to sit gracefully with their legs crossed while men are usually found sprawled out, taking up as much space as they can on the chair. Men even reach their arms out when sitting, and make their frame as large as they can to take up as much space as possible. Women keep their arms at their sides, or crossed on their lap. Again, women are supposed to take up as little space in the world as they possibly can, be it with actions or their physical appearance.

I have seen a trend recently in advertisements depicting women with muscle and strength. It's about time women are shown kicking ass, lifting weights, and using their bodies in ways we haven't seen in mainstream media in the past. The obsession with thinness goes beyond weight and extends to women's place in the world and women's right to use 50% of the space in our environment.

What do you do to take up space? To make sure you are a known force in the world? Is this something you've ever considered or acted on?

My example may not be life changing but it's one i'll share with you: I love fall for many reasons, but one of the biggest is because i get the chance to feel like i exist in the universe while i walk outside. When i was younger (ok who am i kidding, i do it now, too) i deliberately step on the dry leaves on the ground and celebrate internally as each one goes "CRUNCH." I feel like my presence was known in the world with each leaf i squash. The noiser the better. I love that CRUNCH feel and love putting a sound to my walking through the world.

UPDATE: I posted this in the Feministing Community section, where there is currently a lot of discussion, feel free to add to it there, or here in comments :)

1930's Advertising

I got an email from my cousin today with several interesting ads from the 1930's. I thought ya'll would enjoy them as much as i did:

All the ads are excellent but the one above is my favorite! Want to stay thin? Do it with tape worms! They're "sanitized" and "easy to swallow!" Also, "No ill effects!" (Except the fact that you have a tape worm... riiiiiiight)

Here are some others :)

Above ad text reads:
Day after heartbreaking day i was held in an unyielding web... a web spun by my husband's indifference, i couldn't reach him any more! Was the fault mine? Well... thinking you know about feminine hygiene, yet trusting to now-and-then care, can make all the difference in married happiness, as my doctor pointed out. He said never to run such careless risks... prescribed "Lysol" brand disinfectant for douching-always.

"BUT I BROKE THROUGH IT!"

Oh, the joy of finding Tom's love and close companionship once more! Believe me, I follow to the letter my doctor's advice on feminine hygiene... always use "Lysol" for douching. I wouldn't be satisfied now with salt, soda or other homemade solutions! Not with "Lysol," a proved germ-killer that cleanses so gently yet so thoroughly. It's easy to use, too, and economical. The very best part is - "Lysol" really works!

Dear Anonymous,

I moderate my comments. I do this so that discriminatory and rude nonsense doesn't get through. But sometimes i'll post the ignorant shit that people write because a lot of it is a perfect illustration of the discrimination that still exists today. People like to tell me i'm overreacting. They also say that on average, Americans are pretty "tolerant" and not discriminatory anymore. 1. Fuck "tolerance" we need equal rights, we also need to start celebrating difference; 2. Much of the discrimination now is a lot more subtle. However, here is an example of a less subtle attack.

Someone searched, "men gyped by feminism" and somehow found my blog. Specifically my post on fat-fingering. To which he commented:

Anonymous said...
Instead of complaining about it and crying over it and screaming "no fair".

JUST LOSE THE FUCKING WEIGHT. It's not healthy to be a FAT FUCK anyway.

May 14, 2008 1:45 PM (sic)

Then he wrote:

Anonymous said...
I'm actually not prejudiced against fat people. I dated a fat chick once. But she was on a diet and motivated to losing the weight.

All my comment proves is that I have a problem with WHINY LIBERALS ON A CRUSADE TO MAKE EVERYTHING AN "ISSUE".

The term "fat-finger" is not at all discriminatory against whiny fat fucks like yourself. If anything, it's making fun of people with LARGE DIGITS. IE- Big fingers.

You're fat. And you're a feminist. And you can't seem to have a happy, fulfilling relationship with a man. Your choice- your problem. Not our's. Get off your soap box. You're preaching about shit that makes no sense.

Seriously. Who cares if most men don't wanna date or have sex with a fat chick. Most women don't want to date a man who has no money and doesn't shave. *shrugs* I get off my ass and go to work every day and shave every morning. Maybe you should start your day with a low carb breakfast and some stomach crunches.

May 14, 2008 3:16 PM (sic)

Anonymous' comment is based on so many assumptions it makes my head spin.

I'll try to work them all out for you...

Assumption #1: Because he "dated a fat chick" he clearly cannot be a bigot. Right. Way to tokenize, asshole. Did you also "have a black friend back in college?" I thought so.

Assumption #2: I'm a "whiny liberal"... no comment

Assumption #3: I'm fat. Because I can't possibly care about discrimination against people on the basis of weight unless i'm fat. I also must be black since i hate racists and gay since i can't stand homophobia. Am I "fat", a WoC, gay? It doesn't matter. What matters is i shouldn't be treated differently if i was or wasn't any/all those things.

Assumption #4: I can't "seem to have a happy, fulfilling relationship with a man." Two assumptions wrapped in one, gee wiz. I'm obviously heterosexual and i'm obviously single. Of course since i'm "fat" (assumption #3) i can't possible be in a relationship. And i'm obviously straight because you're a heteronormative asshole.

Assumption #5: Being "fat" is a problem. Um... didn't you internalize any of what the original post said?

Assumption #6: "most men don't wanna date or have sex with a fat chick." Hm... any of my commenters wanna take this one on?

Assumption #7: "Most women don't want to date a man who has no money and doesn't shave." HUH?

Assumption #8: I don't exercise or eat right ("Maybe you should start your day with a low carb breakfast and some stomach crunches.") Physical appearance does not equate how "healthy" someone is. Nutrition and health are based on lifestyle, not on appearance.

That should about do it.

Dear Anonymous, my apologies for not being able to get to your comment sooner but D and I were out celebrating our 5 year anniversary.

5/15/08
UPDATE: I gave all this some more thought... i wanted to pick one main focus for readers to walk away with from all this this... there are actually two.

1. Discrimination based on a person's weight exists. Weightist attitudes exist and they've been referred to as the "last form of acceptable discrimination." Here are some examples. I don't usually participate in the "Oppression Olympics" but Yale did and found that "Weight/height discrimination is prevalent in American society and is relatively close to reported rates of racial discrimination, particularly among women. Both institutional forms of weight/height discrimination (for example, in employment settings) and interpersonal mistreatment due to weight/height (for example, being called names) were common, and in some cases were even more prevalent than discrimination due to gender and race."

2. The reason i don't post pictures or much personal information about myself on this blog is because it doesn't matter. It isn't the point. It doesn't matter how much i weigh or whether i'm gay or straight. It doesn't matter my ethnicity or race. What matters is that people's rights shouldn't be violated based on any of those things. This isn't about me. It's about equality. Which is why i don't entertain (or respond to) personal questions, attacks, or comments. I know i did a bit by adding that it was D and my 5 year anniversary but i only did so because of the irony :) So shoot me, i'm not infallible. Never said i was... The point is, people's rights shouldn't be taken away by anyone just because they don't fit into some skewed notion of "normalcy" that an individual might have.

The Madonna "Diet"

My first interest in feminism and Women's Studies centered around body image, eating disorders, and social standards of "beauty." Jean Kilbourne's work propelled me into the field and focused both my activism and academic interests on the thinness, control, body image, and social influence. I attended a lecture by Kilbourne that taught me not only the importance of media literacy but also of the accessibility of social activism, cultural differences in beauty, and unconscious influence. In fact, when i started this blog i thought i'd be writing a lot more about body image and eating disorders than i have been, primarily because it's where i feel most comfortable and the area i know most about. In retrospect, i realize i haven't touched the subject all that much.

(check out About-Face and Jean Kilbourne's site for more negative advertising)

My undergraduate honors thesis examined body image satisfaction and thin-ideal internalization in relation to feminist identity. I hypothesized that feminists, or women with a stronger feminist consciousness, would be more satisfied with their bodies and would internalize thin-ideals less than women who did not relate to feminism. Some of my findings were inline with that: as feminist self-identification increased, body dissatisfaction decreased. Thin-ideal told a more complicated story. I measured two aspects of thin-ideal: awareness and internalization and found that although awareness of the thin-ideal was impacted by feminist identification, internalization of the thin-ideal was not. What this told me is that raising feminist identification in general may not be enough and although feminist identification raises awareness of negative stereotypes about women, it may not protect women from internalizing these stereotypes. Basically, social messages, images, stereotypes, advertising, etc. may effect us way more than we consciously know and realize.

Feminism taught me the importance of maintaining a critical eye. Whether i was looking through fashion magazines, watching TV, or going about my daily business, applying the feminist tradition of not accepting things as they were totally changed my life (and annoyed lots and lots of people).

Dealing with my own stuff surrounding food I quickly became empowered by feminist theories of "normalcy" and beauty. I also finally understood that a woman's value is not defined by how she looks or how much she weighs. I'm not saying that feminism will cure an eating disorder, if i could prove that i'd be rich and lots of girls wouldn't be starving themselves. What i am saying is that feminism allows women to embrace themselves and their bodies, as they are, and recognize that their value, importance, and position in the world should not be a direct result of how they look. Also, i quickly realized the amount of time, money, and energy women spend on looking a certain way. The conspiracy theorist in me was convinced that this "standard of beauty" for women was nothing more than a way to keep women in their place and far away from equality. As long as there are impossible standards of beauty women will never be equal.

Moving on to what this post was supposed to be about: Madonna. I used to be all about Madonna. I recently had an incredibly interesting intergenerational conversation with an older feminist about Madonna's legacy and influence on women's sexuality. I think Madonna has done some amazing things for the women's movement (intentionally or just as career moves) especially surrounding women's power, sexuality, and freedom. These arguably progressive and positive influences on women's bodies and sense of self have undoubtedly left a mark in music, popculture, and society in general. In fact, Courtney (who ya'll know i love) featured Madonna today on her "Thank You Thursdays" column.

Like I said, used to be all about Madonna. Until this week that is. US Magazine did a piece on Madonna's new "diet." In quotes because it consists of her eating around 700 calories a day and exercising about 2hrs daily... If this isn't an eating disorder guide for girls i don't know what is.

Needless to say, it left me a bit disappointed in Madonna... I won't go on a tangent about the social responsibility celebrities should take for the younger generation that is looking up to them, but for real, come on! Cele/bitchy calculated the caloric intake for some of Madonna's meals that appear in the article. Here is an example of a day in the life of Madonna's diet:

Breakfast: 1 cup Kashi cereal, with ½ cup plain—or vanilla—nonfat rice milk [262 calories]
Lunch: 2 hardboiled eggs with ½ cup each of baby carrots and cherry tomatoes [194 calories]
Dinner: 3 to 5 oz grilled sea bass with ½ cup steamed spinach [240 calories]

[Total: 696 calories]

Combine that with 2 hours of exercise and you have a really unhealthy and dangerous lifestyle that no one would be able to maintain longer than one week. Madonna has a huge influence in both music and pop culture. It scares me to death that girls will be reading that article and replicating Madonna's extreme diet.