Veteran actress Barbara Windsor and her husband Scott Mitchell were among the first to arrive at the National TV Awards, which were held in London.
Stars, including Fearne Cotton, Heather Mills and Louise Redknapp, were out in force on the red carpet.
Katie Price turned up with friend and former pop star Michelle Heaton because her boyfriend, Alex Reid, is currently in the Celebrity Big Brother house.
John and Edward performed at the ceremony and were joined onstage by rapper Vanilla Ice.
Coronation Street was named best serial, which was determined during the live show by people voting at home.
There was another win for Corrie as actor Craig Gazey, who plays Graham Proctor, won best newcomer. The star dedicated his prize to the late Maggie Jones who played Blanche Hunt.
The X Factor won best TV talent show. The ITV1 series beat Simon Cowell's other popular show, Britain's Got Talent, in the same category.
Davina McCall's show Big Brother missed out on an award, but former contestants Sophie and Marcus were on hand to console her.
The audience was full of TV stars watching the ceremony, which was hosted by Dermot O'Leary.
It was a good night for comedian, writer and actor Stephen Fry who walked away with the special recognition prize and best documentary.
Lacey Turner, best known for playing Stacey in EastEnders, won best serial drama performance. Gavin and Stacey creator James Corden kisses his prize for best comedy.
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