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Multimodal capture of consumer intent in retail

Published: 05 April 2008 Publication History

Abstract

In this paper we present a prototype for capturing retail related consumer intent using multiple devices and in multimodal input formats such as text, audio, and still images. The prototype was used in a longitudinal user study to analyze the process that consumers go through in order to make purchasing decisions. Based on these findings, we recommend desirable features for information management systems specifically designed for the retail environment.

References

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Dai, L., Lutters, W. G., and Bower, C. Why use memo for all? Restructuring mobile applications to support informal note taking. Proc. CHI 2005. ACM Press, 1320--1323.
[2]
Froogle. http://www.google.com/products
[3]
Google Notebook. www.google.com/notebook
[4]
Underhill, P. Why We Buy: The Science Of Shopping. Simon & Schuster, NY, USA, 2000.

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cover image ACM Conferences
CHI EA '08: CHI '08 Extended Abstracts on Human Factors in Computing Systems
April 2008
2035 pages
ISBN:9781605580128
DOI:10.1145/1358628
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Publication History

Published: 05 April 2008

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Author Tags

  1. audio
  2. design recommendations
  3. longitudinal study
  4. mobile
  5. multimodal
  6. personal information management
  7. retail
  8. web toolbar

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  • (2012)weShopProceedings of the 2012 ACM Conference on Ubiquitous Computing10.1145/2370216.2370355(663-664)Online publication date: 5-Sep-2012
  • (2010)Snap and matchCHI '10 Extended Abstracts on Human Factors in Computing Systems10.1145/1753846.1754224(4743-4754)Online publication date: 9-Apr-2010
  • (2009)Discovering user profilesProceedings of the 18th international conference on World wide web10.1145/1526709.1526944(1233-1234)Online publication date: 20-Apr-2009
  • (2009)Imaging-based cosmetics advisory serviceCHI '09 Extended Abstracts on Human Factors in Computing Systems10.1145/1520340.1520571(3781-3786)Online publication date: 4-Apr-2009
  • (2008)Color matchProceedings of the 10th international conference on Human computer interaction with mobile devices and services10.1145/1409240.1409281(331-334)Online publication date: 2-Sep-2008
  • (undefined)A Study on Determinants of Service Quality In E-Commerce Towards Customerrs Purchase Intention In MalaysiaSSRN Electronic Journal10.2139/ssrn.2698759

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