[21]
For the orator frequently
prepares his audience for what is to come, dissembles
and sets a trap for them and makes remarks at the
opening of his speech which will not have their full
force till the conclusion. Consequently what he
says will often seem comparatively ineffective where
it actually occurs, since we do not realise his motive
and it will be necessary to re-read the speech after
we have acquainted ourselves with all that it contains.
Quintilian. With An English Translation. Harold Edgeworth Butler. Cambridge. Cambridge, Mass., Harvard University Press; London, William Heinemann, Ltd. 1922.
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