📰 Ukie Download is out now. A new dawn begins with Labour forming the new Government - read our full reaction to the election. The Ukie team head to Develop:Brighton, come say hi, and what's the crossover between games and fashion, we explore in Playable Futures 👇
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I spoke with The Currency after hosting the a panel at NEXUS Dublin about Irelands potential and challenges as a stand alone market - this is true not just for gaming but for many industries… unrealised potential is not a terrible prob element have: ✂️_____________________ From the article: How to effectively market Ireland is on the mind of Tim Lion, who until recently was head of EMEA games marketing at Meta. Lion told The Currency that there’s a need to make Ireland stand out among the pack in Europe. “How do we establish a reputation as a hub for creation of and distribution of games in Ireland? I hesitate to be cynical but I worry sometimes that we hide our ability a little bit,” he said. “I look at the way that market regions are broken down. When you look at EMEA, almost always Ireland is UK/Ireland in almost every organisation. You’re talking five million people versus 60 million people, Ireland doesn’t really get treated as a separate industry,” he said. “I think since Brexit there’s a real opportunity to seize on that as well, being the only English-speaking country in the European Union, proximity to the west coast of the US and now the tax credit.” ✂️________________________
From talent to tax breaks, the games sector wants to make good on its potential NEXUS Dublin, a recent gathering of Irish games industry pros, took the pulse of the sector in Ireland, finding a challenging environment but one with plenty of opportunity. Jonathan Keane talks to Nikki Lannen, Sylvain Doreau, Conall Ennis, Tim Lion and Brenda Romero. Article is free to read: https://lnkd.in/eufvCSXj
From talent to tax breaks, the games sector wants to make good on its potential - The Currency
https://thecurrency.news
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Why is it important to understand games? Because they explain how a party turns 35% of the vote in an election into over 400 seats in Parliament. Labour’s win in the UK general election is many things. A sign that voters could not do anything other than boot out a tired and incompetent Conservative Party; a relatively unenthusiastic trade off of steady competence over wider vision; a least worst option that has opened the doors to smaller parties. It’s also a victory for ruthless campaigning. It’s an operational masterclass in which financial and personal resource was directed with strategic precision to get as many Labour MPs over the top as possible. And it is derived from a fundamental truth: elections are games with clear rules. Labour’s strategy - and, to be fair, The Liberal Democrat’s approach - rejected the idealism of “the best vision wins out” to say “how do we win this game within the set rules” to avoid another 2019 style disappointment. It’s an approach that is central to great campaigning. It is also, as Kelly Clancy posits indirectly in her great book Playing With Reality, a perfect example of minmaxing a game: controlling and risking as little as possible from your side while maximising opportunities within the rules (and errors from your opponents). Clancy argues that our failure to understand play and to take it seriously within society means we can’t understand fully the social, cultural and biological drivers that lead us to create the rules based systems that we play within. Elections are therefore one of those rare times where the dynamic of play is surfaced in a way that we can truly see, that we can understand explicitly and that we can talk about easily - demonstrating its immense value in a way little else can. P.S. If you like reading about the surprising ways games reshape society, think about subscribing to my newsletter Video Games Industry Memo. There will be plenty more where this has come from in the year ahead.
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First Friday of September 1998, a new weekly trade mag called MCV lands on the desks of the games industry. 25 years ago. Blimey. It had to compete with the market leader Computer Trade Weekly, which I’d run for a decade before taking backing from Computec (like Future Publishing, but German) to shake up UK trade media. After an MBO, we built a B2B group called Intent Media that had the first studio-focused title Develop, the first mobile title, a toy mag that ruffled that lot's establishment and more – including the rescue of Music Week (founded 1959!), a cycling title that still prospers + computing, licensing and pro sound brands. But back to MCV, which arrived for that autumn's ECTS show, complete with cumbersome full name: The Market for Home Computing & Video Games. Thank the Germans for that, it was the only thing they insisted on and a translation of their own Markt für Computer und Videospiele. What’s left of MCV has a special issue on the way with tales from launch to now, and I admire the efforts of Richie Shoemaker, Vince Pavey and Alex Boucher to keep its name alive. But today I'm thinking about those early days of underdog and adventure. Lisa Carter and Alex Moreham also quit CTW during that summer’s World Cup, causing industry controversy akin to David Beckham’s red card v Argentina. These two women were indomitable. They were making history, and her story. My secret hero was Hilary Cole, who did all the finance stuff to allow focus on editorial and commercial. dave roberts (best writer I have ever worked with), George Kotsiofides, Steve Merrett, Owain Bennallack, Bob Moody, Hannah Short, Samantha Loveday, Ronnie Dungan and Chris Buckley drove us to success, acquiring CTW in 2002. The role of Dean Barrett and Bastion mustn’t be forgotten during the bunfight years either. MCV became a formidable, influential and inventive force, woven into the fabric of the games business. Editorial insight through different eras was led by Michael French, Tim Ingham, Christopher Dring, James Batchelor, Ben Parfitt and Neil Long, with cameos from Johnny Minkley, Matt Martin and Seth Barton. I sold MCV and Intent Media in 2013. Ten years ago already. Much in media and games has changed, of course, but I still miss running it. The industry made everything so exciting and nothing beats being at the heart of a business, commentating and informing - as rivals such as GamesIndustry.Biz and PocketGamer.biz have now been doing for many years themselves. My lasting regret is that the first new owner of MCV, Newbay Media, shamefully destroyed the archive as they headed towards collapse and closed MCV’s original Hertford office in 2016, rather than take up my offer of transporting everything to the National Video Game Museum. Thankfully the Music Week archive was spared this same sorry fate, as we moved and safeguarded it upon acquisition from UBM in 2011. I do own the rights, full archive and assets of CTW though. More another day.
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Combined Federal and State Funding for Games Made in Germany announced The Federal Government will revise the current system of games funding and introduce a funding grant to be financed jointly by the Federal Government (Bund) and the federal states (Länder). It is not yet known exactly how these new funding grants, will be structured. However, this plan shows that the federal government considers the games industry to be important for Germany's economic and technological future. Felix Falk, Managing Director of game - the German Games Industry Association (game – Verband der deutschen Games-Branche e.V.): "The growth initiative presented today by the Federal Government is a strong commitment and signal for Germany as a games location: never before have all three coalition partners spoken out so clearly in favour of the timely introduction of a tax incentive for games, which is to be implemented together with the federal states. (...)" https://lnkd.in/eAtVfTzV
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New Post: ‘Cynical’: Australia reacts to Comm Games fail Victorian opposition leader John Pesutto has slammed the Andrews government in the wake of a $380m fine they have copped for cancelling the Commonwealth Games.The eye-watering sum was revealed on Saturday morning as negotiations came to a close with all Commonwealth Games parties over the government’s shock decision to withdraw from hosting the 2026 event.The Andrews government said their decision to cancel the games was due to a major blowout in costs they estimated had climbed to $6 billion.Mr Pesutto took to social media to share his outrage at the figure and accusing the government of minimising the “true cost” of cancelling the event.“Victorians will pay at least $380 million for an event that will never happen in a debacle that has damaged Victoria’s reputation internationally,” he wrote in a post to X, formerly known as Twitter.“The true cost of this debacle will be significantly higher but we are likely to never know because the Andrews Government will do everything it can to stop Victorians finding out the truth.”He reiterated previous claims that the government’s estimated costing of the event was inaccurate and overblown in an attempt to justify the cancellation.“It’s costings of the Commonwealth Games under Labor’s model are woefully inadequate and another exercise in cynical spin by the Andrews Government,” he said.In a joint statement released on Saturday morning, the Commonwealth Games Federation, Commonwealth Games Australia and the State of Victoria confirmed that have all their disputes have been settled.“In July 2023 the Victorian Government announced its decision to withdraw from hosting the 2026 Games,” a the statement said.“Following that decision, the affected parties have been involved in confidential good faith negotiations.”“All parties engaged respectfully and made appropriate concessions in order to reach an agreement.”The government will pay the $380 million sum to three parties including the Commonwealth Game Federation, Commonwealth Game Federation Partnerships and Commonwealth Games Australia.The parties also agreed that the Andrews government decision to undertake a revamped “multi-hub” model that incorporated regional towns was “more expensive” than former Games models.The terms of the settlement will otherwise remain confidential and the parties are legally bound not to speak further regarding the details of the settlement. David Shawn
‘Cynical’: Australia reacts to Comm Games fail
https://newser.website
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The Australian Government isn't playing games when it comes to supporting booming digital industries. The Digital Games Tax Offset allows eligible businesses to offset 30% of the company's total qualifying Australian development expenditure related to the gaming industry incurred from July 1 2022. Companies can claim up to $20 million per company per year. There are also state based tax incentives of 10% in South Australia, Victoria & New South Wales, and 15% in Queensland on top of this federal support. What are your thoughts on investing in the Australian online gaming industry? https://lnkd.in/gPtCFuXX . . . #TheCollectiveTeam #SydneyAccountants #CharteredAccountants #Accountants
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✨ Big News for UK Gamers! 🚀🎮 Get ready to level up, UK gaming community! 🌟 Exciting times ahead with the introduction of Video Games Tax Relief! 🎉🕹️ 💂♂️ What's the scoop? We've got a game-changer on our hands – Video Games Tax Relief! It's not just about pixels; it's about pounds, and this initiative is putting pounds in the pockets of our brilliant game developers and publishers. 💷 💡 Why should you care? 1️⃣ Unleash Your Imagination: Brace yourself for a surge of creativity as our developers get the financial boost to dream bigger, crazier, and more mind-blowing games! 2️⃣ Investment Magnet: The UK gaming scene just got a whole lot more attractive. Investors, both homegrown and global, are eyeing up our gaming talent – it's like a gold rush, but with controllers! 3️⃣ Job Bonanza: More games mean more gigs! As the industry grows, so do the job opportunities. It's not just a win for gamers; it's a win for the job market too! 🌍 Let's Make Britain a Gaming Powerhouse! The world is watching, and we're ready to show them what we've got. Video Games Tax Relief isn't just about playing games; it's about putting the UK on the map as a gaming heavyweight. 🌐 🚀 What's Next? The future of UK gaming is brighter than a pixelated rainbow! Connect with me, fellow gamers, devs, and enthusiasts! Let's talk about how this game-changing move is going to reshape our gaming landscape. For more info contact me on Teybha@job-bank.co.uk or send me a DM. #UKGamingRevolution #VideoGamesTaxRelief #PixelPounds #GameOnUK #GamingInnovation 🚀🎮
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Member of the Institute of Employability Professionals (MIEP) | Head Of Coaching Department @ Job Bank Network | Recruiting, Job CoachingAccredited Mental Health First Aider (MHFA)
✨ Big News for UK Gamers! 🚀🎮 Get ready to level up, UK gaming community! 🌟 Exciting times ahead with the introduction of Video Games Tax Relief! 🎉🕹️ 💂♂️ What's the scoop? We've got a game-changer on our hands – Video Games Tax Relief! It's not just about pixels; it's about pounds, and this initiative is putting pounds in the pockets of our brilliant game developers and publishers. 💷 💡 Why should you care? 1️⃣ Unleash Your Imagination: Brace yourself for a surge of creativity as our developers get the financial boost to dream bigger, crazier, and more mind-blowing games! 2️⃣ Investment Magnet: The UK gaming scene just got a whole lot more attractive. Investors, both homegrown and global, are eyeing up our gaming talent – it's like a gold rush, but with controllers! 3️⃣ Job Bonanza: More games mean more gigs! As the industry grows, so do the job opportunities. It's not just a win for gamers; it's a win for the job market too! 🌍 Let's Make Britain a Gaming Powerhouse! The world is watching, and we're ready to show them what we've got. Video Games Tax Relief isn't just about playing games; it's about putting the UK on the map as a gaming heavyweight. 🌐 🚀 What's Next? The future of UK gaming is brighter than a pixelated rainbow! Connect with me, fellow gamers, devs, and enthusiasts! Let's talk about how this game-changing move is going to reshape our gaming landscape. For more info contact me on Teybha@job-bank.co.uk or send me a DM. #UKGamingRevolution #VideoGamesTaxRelief #PixelPounds #GameOnUK #GamingInnovation 🚀🎮
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Estimates are powerful planning actors. In the last week, we learnt an estimate (for which no detail is publicly available) led to the cancellation of the Victorian Commonwealth games and to another city abandoning their bid. Traditionally estimates are seen as mere instruments used to inform decision making but this isn't how they act in practice. They are deployed to justify decisions already made and then go on disrupting other decisions for which they were never intended. The Commonwealth Games has been massively disrupted by an estimate that we know little about illustrating that planning is a very curious practice. https://lnkd.in/gTWS4pbC
Victoria blamed for Canadian decision to dump 2030 Commonwealth Games
theage.com.au
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🎮 Growing sense of gloom in the German games industry For the international games industry, 2023 was a mixed year. While a remarkably large number of high-quality games were released, this also prevented some of these titles from attracting the expected level of attention. At the same time, a generally overcast economy and a slowdown in investment made for a worsened business outlook. As a result, there have been increasing reports of lay-offs and, in isolated cases, even studio closures in recent weeks and months. These developments are reflected in game’s annual industry barometer 👇 🕹 Only 12 % of game companies expect positive development in the German games industry in 2024 🎮 In contrast, one in two German game companies anticipate a very or rather positive development for their own business Game companies in Germany are looking to the future with significantly less optimism than at this time last year,’ says Felix Falk. ‘This is due to the strain in the global games industry and the inconsistency in the domestic games funding policy. It’s clear that Germany needs a rigorous games policy as well as reliable, internationally comparable conditions to be competitive in one of the world’s largest media markets. The weaker our position here, the heavier the impact on us will be in years when the climate in the international games industry is harsher. And the stronger our position, the better we here in Germany will be able to profit from the next wave of growth.’
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