A.P. Moller - Maersk’s Post

Commit a brand with #sustainability is commiting the entire supply chain. Paving green logistics means developing a real green brand...This is the present to build the future of new supply chains. Collaboration out of the Global box is compulsory.

‘Just Do It.’ In a world full of challenges, setbacks and uncertainties, #JustDoIt serves as a reminder that greatness lies in action. It’s a call to step out of comfort zones, pursue dreams relentlessly and overcome obstacles with unwavering determination. As many of us take strides towards improving our wellbeing this year, Nike continues to make strides towards their #sustainabilitystrategy. Here’s how: • Reduced freshwater usage by 30% with a target of 25% further reduction by 2025. • 65% reduction of GHG emissions by 2030 and the launch of the world’s first hydrogen-powered ship, to achieve net-zero by 2050. Let’s follow in their footsteps and Just Do It! ✔️ #sustainability #netzero #waterstewardship

Nike's headquarters are just a short drive from where I am, and I've been following their sustainability journey for 10+ years. What has happened recently is not surprising. For a corporation, financial considerations will swamp out everything else. It is easier to cut the sustainability team than those pesky carbon emissions. Nike is not alone in falling behind on climate. Google's emissions are up 50% since 2019 and 13% year-over-year (https://lnkd.in/eU98Sibf). Yes, some of it is AI-driven, but if not AI then it might be some other new power-hungry (but possibly necessary) technology. Depending on voluntary actions by companies is not going to get us there. There is no substitute for government policies (incentives + regulations) that systematically go after the large emitting sectors like power and transport. https://lnkd.in/gJ5aCHdD

NIKE is stepping up its sustainability game! The sportswear giant has set new 2025 targets to accelerate its sustainability efforts, including aiming to purchase 100% of its energy from renewable sources. The company's 2023 Impact Report shows significant progress, with 96% of its energy already sourced from renewables in 2023, up from 48% in 2020. NIKE has also achieved a 73% reduction in Scope 1 and 2 emissions since 2015, exceeding its 65% target. In addition, NIKE has diverted 100% of waste from landfills in its extended supply chain, with 80% recycled into NIKE products and other goods. To achieve these targets, NIKE is focusing on innovative initiatives such as scaling low-carbon materials, supporting suppliers' transition to renewable energy, and reducing air freight. It's inspiring to see NIKE's commitment to sustainability, and we're excited to see the impact of these efforts. Click here to read the blog: https://lnkd.in/d6zJzHsK #netzeropeople #growthpartners #nike #Sustainability #RenewableEnergy #ImpactGoals

🌍 Who's footing the bill for decarbonization? The answer: all of us. From owners to end users, we all share this responsibility. 💰 As Eman Abdalla emphasizes, it's a collective effort. For example, switching to green fuels adds just $0.46 to the cost of a pair of Nike shoes—a small price for a greener future! What are your thoughts on this shared responsibility? #Decarbonization #CollectiveResponsibility 🌿

📣 #GreenSports News & Member Highlight 🌟! Driving Sustainability Forward: Riley Nelson 's Vision for NASCAR 🌿🚗 Riley Nelson, at just 27, is leading long time GSA member, NASCAR's charge towards a sustainable future. Since becoming the Senior Director and Head of Sustainability in 2022, she's been pivotal in pushing the sport towards its first public sustainability goal: achieving net-zero operating emissions by 2035. Key Initiatives: 🚫 Eliminating Single-Use Plastics: Removed over 300,000 single-use plastic water bottles annually from NASCAR offices. ♻️ Track Sustainability: Launched composting, recycling, and reusing programs across NASCAR events. ⚡ EV Prototype: Unveiled a new electric vehicle prototype in partnership with ABB, signaling a major shift towards electrification. Strategic Leadership: --Expanded the NASCAR IMPACT team to drive sustainability education. --Engages with design and development teams to construct and renovate tracks with greener products and innovative ideas. --Active role in the Green Sports Alliance, fostering collaboration on sustainability across major sports leagues. 👏👏👏 #NASCAR #Sustainability #GreenRacing #SportsBiz #SustainableSport #ClimateAction

Environmental Messaging: Are We Unintentionally Reinforcing Stereotypes? Just watched a video ad from the Adidas x Parley collaboration on climate change and pollution awareness. The message is powerful and vital – our planet needs our immediate attention. Yet, there's something worth discussing here. While the video's message resonates deeply, I couldn't help but notice the visual representation. The individual explaining the damage to our oceans was a person of a specific ethnicity, while those portrayed as change-makers and advocates for positive change were predominantly people of color, representing various ethnicities, with very few individuals of a different background. This visual representation raises important questions about environmental awareness campaigns. Are we unintentionally placing the burden and responsibility for change disproportionately on the shoulders of those who belong to developing countries or marginalized communities? Are we indirectly reinforcing the idea that the developing world is primarily responsible for pollution and in need of education? Climate change and pollution are global issues that require collective efforts from every corner of the world. It's imperative that we recognize that these challenges affect everyone, irrespective of their background. Environmental advocacy should not inadvertently perpetuate stereotypes or imply that certain groups bear more responsibility than others. This observation is not intended to point fingers, but rather to open up a thoughtful dialogue. Let's use this video as an opportunity to open up a discussion about how we frame these messages and ensure they reflect the complexity of the issue. Our planet's health is a shared responsibility, and it's essential that we convey that message without bias. What are your thoughts on how we can improve representation in environmental campaigns? Link to the Ad: https://lnkd.in/dvZV2gWR #ClimateChange #EnvironmentalAdvocacy #InclusivityMatters #Sustainability

the LEGO Group has now officially unveiled its Supplier Sustainability Programme, an initiative devised to drive down carbon emissions across its supply chain in recognition of the critical role that suppliers play in helping the Danish toymaker and brand owner achieve its robust sustainability targets. The company is committed to reducing its emissions by 37 percent by 2032 and achieving net-zero by 2050. To achieve this requires that its suppliers take significant steps to reduce their own emissions. Over 99 percent of the LEGO Group’s total carbon emissions come from outside its own operations, largely from suppliers that provide and deliver raw materials, machines, products, and services related to LEGO products. These are otherwise known as its Scope 3 emissions. Find out more here: https://lnkd.in/e-RMrsRv #ProductsOfChange #Sustainability #Scope3 Helena Mansell-Stopher 🏡 Robert Hutchins Annette Stube Carsten Rasmussen Sine Klitgaard Møller Jakob Max Hamann

🌍 Ever wondered what happens to your old shoes once they're retired? 👟✨ Nike has the answer with Nike Grind – a game-changer in global sustainability! 🔄 Transforming manufacturing waste into innovative products and play spaces, Nike Grind is shaping a waste-free, circular future. It’s a full-on- commitment to contributing to a circular future and a crucial element of their “Mission to Zero” strategy. Curious to learn more about the magic behind it all? Explore the impact in our exclusive playbook. 👉📖 Let's make positive impact through sustainability and innovation together! 📚👉 https://lnkd.in/ek3FkzBP #NikeGrind #Sustainability #CircularEconomy #Innovation

🔸️ the LEGO Group demostrate that we can show our failure🔸️ As human beings we can fail and what is matters is to try again and find another way to get the result. the LEGO Group show us that is right and honest show the failure and it is transparent to communicate it. Tell the truth is exactly the opposite of greenwashing. We have had enought of brand telling to have achieved a goal when in reality they hide failure or immobility behind an apparent success! What do you think about it? Full article: https://shorturl.at/ntwRW #faircomunication #greenwashing #sustainabledevelopment #greenmarketing