LiveMeUp’s Post

The truth is out! Designer Brands Cosmetics does rival prestige beauty brands.    News.com.au have reviewed a selection of DB's every day Cult Classic makeup and the verdict is in, "when it comes to affordable beauty brands, Designer Brands is up there." - Marina Tatas, Shopping Writer states.   DB Rivals the premium beauty brands and our products are just as good without the hefty price tag. DB is REAL Designer Cosmetics at REAL people prices, all $25 and under, and Checkout Editor, Melody Teh thinks it's safe to say DB in comparison measures up, "dare I say it, maybe better."   At DB we believe that everyone should have the opportunity to feel beautiful, and quality makeup should be available to anybody and everybody in our community. That is why Designer Brands is loved by the local Australian Community and is the number 1 beauty brand in Community Pharmacy. Real people deserve real skin loving designer products, at real people prices. Take a look at the article: https://lnkd.in/d_cpK4iw

We’re also seeing what’s known as a premiumisation trend - consumers are willing to spend more for a perfume that’s better quality, longer lasting, and completely meets their needs. However, consumers on a budget are also becoming very good at finding ways to buy the luxury fragrances they want for less. Brands that ensure their fragrances are available to these new consumers will thrive.

In the past, asking about someone's scent was a TABOO. Previous generations were very secretive about their signature scents. Is that still the case? Not at all. Times have changed now. 1) Signature scents are no longer dominant 2) Being secretive is considered rude nowadays Younger generations are much more comfortable talking openly about topics that were taboo a few years ago. The result? A massive shift in consumers living preferences, and buying behaviours. Fragrance is viewed more as a tool for ✅ Wellness and self-expression than  ❌ “Something that just smells nice.” Looking at it, perfume manufacturers are developing new scents with different ingredients. But in the middle of these, traditional fragrances are starting to look “old school”. Sadly, many are just occupying expensive spaces in warehouses. But that doesn’t mean they’re USELESS. We know exactly how to get them into the new consumers' stores, shopping carts and homes. Let’s chat about making that happen for your un-loved brands. #Perfume #Branding #Marketing #Business #Growth #Distribution

I've talked about blush's resurgence before. I can't help it. I'm happy it's made a comeback! It's inspiring to see the innovation driving its rise, and that innovation is saturating the space. It's a competitive space, and breaking through isn't easy. At Mixst I've learned that success starts with getting every detail right—from product development to marketing to truly understanding your target market. This article offers great insights into why blush is trending, but it's also a reminder that to break through, brands need to set high standards. If you're thinking of entering the blush game, do your research. What kind of product will resonate with your target market? Whether it's a new formula, a unique application, or a hybrid skincare benefit, make sure you're delivering something that connects. #Blush #Beauty #Resurgence #Competition #ProductInnovation

SNAIL SLIME! It's one of the most popular search terms used by beauty consumers on retail websites, according to Katie Hazlett of NielsenIQ, who spoke at ECRM's recent Beauty Sessions in Tucson. Most of us know that NIQ tracks sales data at retail, but the company also tracks trends in searches on retailer websites, and Katie covered some of these trends in her presentation. For the most part, consumers do not search for products or categories, but rather they search for things like ingredients (like retinol or hyaluronic acid), form factors, purpose (such as anti-aging, wrinkle reduction and toning), or other broader segments like sustainable or organic. Often these searches come from consumers after learning about specific trends or ingredients on social media. The term "snail slime," for example, has seen triple digit growth, likely influenced by K-beauty trends on social media. In this video interview with ECRM's Joseph Tarnowski, Katie takes a deep dive into what search terms consumers are using on retailer websites when it comes to beauty. Stay tuned for one more video recapping Katie's awesome presentation! #beauty #kbeauty #retail #search #snailslime #cosmetics #skincare #bath #ecrmrangeme RangeMe Anna Mayo Alessandra Andrade Balerini Meg Major Marc S Santos Craig C. Sarah Davidson Lisa C. Greg F.

Convince 71% of Consumers with One Insight – The Power of Attractive Packaging Research conducted by ASM Research Solution Strategy in 2022 indicates that as many as 71% of consumers, when choosing perfumes, pay attention to the packaging. First impressions are crucial, and eye-catching packaging is the first step towards the success of your product. Investing in creative, high-quality packaging increases the chances that your perfumes will end up in customers' shopping carts. We create packaging that not only protects the product but also captures attention and evokes emotions, encouraging purchases. Do you want your perfumes to be the number one choice? Contact us. Together, we will create packaging that will make your perfumes not just a scent, but a true experience for the senses. #design #experience #customerexperience #packaging #sampling #esampling #esampling #packagingdesign #designstudio #packagingsolutions #packagingengineering #unboxing #burgopakpoland #beauty #parfum #beautyindustry #cosmetics #fragrance #perfume #fragrances #luxurypackaging #fragrancepackaging #perfumesamples #packagingforsamples #discoverysets #fragrancediscoveryset #gifting

Our senses of smell and touch work together to enhance our perceptions and experiences. Studies show that the texture of a product, combined with a complementary scent, can significantly alter our enjoyment and preference. The feel of a rough-textured bottle paired with a masculine fragrance can elevate the overall experience, for example. These insights have broad implications for product design and consumer behavior. I'll include the study in the comments. #consumerpsychology #consumerinsights #packagingdesign #consumerbehaviour #packagingideas #neuropackaging #branderception #shoppinghabits

Convince 71% of Consumers with One Insight – The Power of Attractive Packaging   Research conducted by ASM Research Solution Strategy in 2022 indicates that as many as 71% of consumers, when choosing perfumes, pay attention to the packaging. First impressions are crucial, and eye-catching packaging is the first step towards the success of your product.   Investing in creative, high-quality packaging increases the chances that your perfumes will end up in customers' shopping carts.   We create packaging that not only protects the product but also captures attention and evokes emotions, encouraging purchases.   Do you want your perfumes to be the number one choice? Contact us. Together, we will create packaging that will make your perfumes not just a scent, but a true experience for the senses.   #design #experience #customerexperience #packaging #sampling #esampling #esampling #packagingdesign #designstudio #packagingsolutions #packagingengineering #unboxing #burgopakpoland #beauty #parfum #beautyindustry #cosmetics #fragrance #perfume #fragrances #luxurypackaging #fragrancepackaging #perfumesamples #packagingforsamples #discoverysets #fragrancediscoveryset #gifting

The weather—and consumer shopping— are both heating up: Circana reports that U.S. prestige beauty sales soared by 9% in Q1 compared to 2023, while mass market saw a 2% increase.   Despite a slight slowdown, the industry remains strong, with over $600 million in growth.   Circana's Global Beauty Advisor Larissa Jensen shares that “There is a lot of excitement in beauty, from trending brands and new product launches to growing engagement from younger consumers. With Mother’s Day and Father’s Day on the horizon and summer activities drawing near, products that make us look and feel good will continue to be top of mind.”   Access the full report findings here - https://bit.ly/libn050724