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There are quite a few reasons why #SoftwareDrivenMobility (SDM) in automotive is an urgent imperative. Some of them are:   ➡ Customer expectations about seamless #MobilityExperiences ➡ The promise of controlling product complexity (in vehicle architecture and electrical/electronic hardware) ➡ Increased flexibility and maintainability combined with personalization ➡ Extra revenue potential ➡ Ease of meeting sustainability goals   In our latest PoV Jean-Marie Lapeyre talks about how traditional OEMs find it challenging to catch up with digital-native competitors in this area. He also shares recommendation for OEMs to accelerate their journey to SDM.   Download your copy today: https://bit.ly/3YmQkVc #AutomotiveIndustry #SDT #SDV

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