From the course: Producing Podcasts

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Measuring your podcast's web and RSS stats

Measuring your podcast's web and RSS stats - Audacity Tutorial

From the course: Producing Podcasts

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Measuring your podcast's web and RSS stats

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- [Instructor] Are you the type of person who loves to see how many likes your latest Instagram post has after a few days? Yes? Well, then you are going to love learning about all the podcast stats that you can review. Let's take some time to understand podcast stats that come from your media host and from the podcast directories. Your media host will provide overall stats about downloads and where people are listening. Hosts like Libsyn use the IAB standards for downloads. IAB stands for Interactive Advertising Bureau. They have, with the help of companies like Libsyn and others, developed a series of standards that define a download. These standards include consistent filters and measurement practices that are particularly helpful in building advertiser confidence in the value of podcast advertising. The IAB certified metric removes user agents that are known bots, both good and bad, from the overall calculation,…

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