From the course: Google Analytics 4 (GA4) Essential Training

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Managing user accounts

Managing user accounts

- [Instructor] Getting data insights into the hands of the right people in your org is critical. And it may be as simple as giving those people who need information access to Google Analytics so they can log in and get the data they need on their own. So now that you've set up your account, it's time to share with others and let's make sure you're doing so with security in mind. Come on down here to the admin section, and we're going to manage users from the aptly named User Management section. Now this appears in two places here, at the account level and the property level, and it inherits from the account down to the properties. So changes we make here at the top are going to inherit down. I'll show you what I mean by that. I'm going to come in here, click Add users and I'll add Dave Booth, co-founder, collaborator. And we can decide whether or not to notify user by email, I won't give 'em any email, and we have…

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