From the course: Data-Driven Product Management
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Creating an experiment
From the course: Data-Driven Product Management
Creating an experiment
- [Instructor] Now that you've created a plan for your experiment, it's time to set it up and implement it. There are a variety of tools out there that can help you with this, including Amplitude, LaunchDarkly, and VWO. For our experiment, we're going to use VWO for the simple reason that it doesn't require much configuration, and they have a free trial we can use for smaller traffic sites. I should first explain that in order to use the experiment feature in Amplitude, you're going to need to have the growth or enterprise license, and this is a bit more than the regular base licensing. Both LaunchDarkly and VWO are reasonably priced tools that do basically the same thing and they support Amplitude integration so you can use the segments that you've created in an Amplitude to control who sees your tests. To use VWO, you're going to need to sign up for a demo account. For the purposes of this test, the web version is sufficient, but if you have a mobile app, make sure to choose a plan…
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