From the course: Communication Foundations

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Tool kit: Pitching your ideas

Tool kit: Pitching your ideas

- Quick, look around your space. Pick three items, literally three items, like a pen or a pack of sticky notes, or even a coffee mug. Three items. Now, think of the audience. Think of someone in the service industry, for example, that you interact with. Maybe it's the barista at your regular coffee shop. If they don't have sticky notes and you want to suggest that they buy them, could you craft a what, why, how message for them? What questions would you ask them to better understand their needs? What problem could this item solve? When would you present this to them? Would it be on an in-person call? Would you be on camera? Would you make a phone call? Think through some of this and write it down. Now, for your message, you're selling a physical item, and you can make up any price that you want. Your focus should be on the reasoning for this. Why do they need this item? What problem does it solve? And has it…

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