From the course: Building Inclusive Work Communities
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Culture
From the course: Building Inclusive Work Communities
Culture
- One of my favorite companies is Ben and Jerry's and not just because they make undeniably great ice cream, but because they truly live their values and are clear about who they are. Part of Ben and Jerry's mission is that they believe that ice cream can change the world, and that using their business to make the world better gives their work meaning. They further define that mission with their three core values: human rights and dignity, social and economic justice and environmental protection, restoration and regeneration. So when they make business decisions, they use those values as their guidelines. That includes how they choose vendors, which social causes they choose to support and how they market new flavors like Justice Remix. Simply put, they practice what they preach. Any new undertaking in your workplace should be grounded in your organization's mission, vision and stated values. In this lesson, I'll walk you…
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