Integrating data and personalising customer experiences are crucial for growth in today’s digital marketing landscape. Our partnership with Carrefour is a standout example. Discover how Zeotap CDP transformed Carrefour’s data strategy, optimised marketing efforts, improved productivity and drove growth. Read the full story here: https://hubs.li/Q02J_kJT0 #CustomerDataPlatform #ZeotapCDP #Carrefour #SuccessStory #DataDrivenStrategy
Zeotap
Technology, Information and Internet
Berlin, Berlin 18,080 followers
Easy, secure and impactful customer data
About us
Founded in 2014, Zeotap’s mission is to help brands monetise customer data in a privacy-first Europe. Today, Zeotap owns three data solutions. Zeotap CDP is the easy, secure and impactful Customer Data Platform that empowers brands to integrate, unify, segment and orchestrate customer data. Zeotap Data delivers quality targeting at scale by enabling the activation of 2,500 tried-and-tested Champion Segments across 100+ programmatic and social platforms. Zeotap ID+ is a universal marketing ID initiative that paves the way for addressability in the cookieless future. Zeotap works with the world’s top brands including Virgin Media O2, Amazon, and Audi.
- Website
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https://www.zeotap.com/
External link for Zeotap
- Industry
- Technology, Information and Internet
- Company size
- 51-200 employees
- Headquarters
- Berlin, Berlin
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Telecom Operators, Data Management, Mobile Advertising, Big Data, Identity, and Onboarding
Products
Zeotap CDP (Customer Data Platform)
Customer Data Platforms (CDP)
Zeotap is the easy, secure and impactful Customer Data Platform (CDP) made in Europe for Europe, and headquartered in Berlin, Germany. Zeotap CDP empowers brands to integrate, unify, segment and orchestrate customer data now and in the cookie-less future, all while putting consumer privacy and compliance front-and-centre. It enables brands of all sizes to deliver personalised experiences for consumers that drive improved commercial outcomes across marketing, sales, and service. Zeotap is also the founding member of ID+, a universal marketing ID initiative. Why Zeotap? - Easy to use: powering use cases with a marketer - friendly UI - Easy to implement: delivering business outcomes in just 8 weeks - Best-in-class identity stitching and cookie-less addressability - Made in Europe for European compliance and security standards Zeotap works with the world’s top brands including Virgin Media O2, REWE, and Audi.
Locations
Employees at Zeotap
Updates
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What factors should you consider when selecting the right CDP? Explore what DOUGLAS, the cosmetic retail giant, prioritises: 🔹 Security 🔹 User-Friendliness 🔹 Smooth Integration Watch full interview here: https://hubs.li/Q02yvFh70 #ZeotapCDP #RetailTech #CustomerDataPlatform
Retail Media Talk: The role of CDP. Interview of Jessica Wegner and Stefan Blumenthal
https://www.youtube.com/
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How does Zeotap CDP address the diverse and unique data challenges faced by enterprises? Check it out below ⬇️ Read more: https://hubs.li/Q02kF9-P0 #ZeotapCDP #DataChallenges #DataDriven
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🚀 Telco success unveiled! 📱 We know firsthand the challenges Telco companies face in understanding and activating their customer data. And we have the solution. Our easy-to-use CDP empowers Telcos to efficiently manage data like never before. With Zeotap CDP, you can: ✅ Gain invaluable insights into customer behaviour and preferences ✅ Craft personalised marketing campaigns for targeted audience segments ✅ Fine-tune customer acquisition and retention strategies ✅ Boost overall marketing effectiveness and ROI Unlock the full potential of your customer data with Zeotap CDP https://hubs.li/Q02yvFcs0 #TelcoMarketing #CDP #CustomerDataPlatform #CDPforTelco #MarketingStrategy #DataDrivenMarketing #ZeotapCDP
CDP Solution for Telcos
https://zeotap.com
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🔍 Curious how First Party Lookalike modelling is revolutionising audience expansion for brands? Zeotap CDP's innovative feature identifies users similar to your high-value customers, boosting targeted marketing and driving higher conversion rates and ROI. 🚀 Discover how this feature empowers brands to extend their reach and optimise marketing strategies effectively. Read full blog here: https://hubs.li/Q02Dy7gz0 #ZeotapCDP #FirstPartyLookalike #FirstPartyData
Maximising Marketing Potential with 1st Party Lookalike Modelling
https://zeotap.com
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What is behavioural segmentation? And why should you leverage value-centric customer segmentation to enhance your data-driven strategies? Find out more in this blog post and fill out the form to download our free infographic with detailed segment-specific strategies. 👉 https://hubs.li/Q02Dx-PS0
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Drive personalised customer engagement with Airship and Zeotap CDP 💡This partnership helps marketers tap into real-time data insights to facilitate highly personalised experiences that deeply resonate with the audiences. Discover more here: https://hubs.li/Q02Dx_Bm0 #ZeotapCDP #Airship #CustomerDataPlatform #CustomerEngagementPlatform
Drive Personalised Customer Engagement with Zeotap CDP and Airship
https://zeotap.com
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🔍 How is retail media evolving in 2024? In our latest interview, Marco Schierhorn, Managing Director of DIGITL agency, and Mitch (Mircea) Gavril, Head of Partnership at Zeotap, dive into the pivotal role of Customer Data Platforms (CDPs) in retail media strategy. Discover how CDPs unlock data treasures, enhance personalisation, and tackle challenges like cookie-less targeting and AI integration. 🎙️📊 Learn how a well-planned CDP implementation is essential for success in retail media. Read the blog here - https://hubs.li/Q02DxR-C0 #RetailMedia #CustomerDataPlatform #ZeotapCDP #MarketingStrategy #DataDriven
Strategies and CDP Solutions for Retail Media
lxahub.com
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🍪 With cookie deprecation and privacy regulations being top of mind for 🛒 #retailers in 2024, having a 1st-party data strategy is crucial. Where does a CDP fit into this strategy? The right #CDP allows advertisers: 🔹 Unified customer insights 🔹 Real-time content delivery 🔹 Personalised user experience 🌐 Do you want to optimise your business strategy? Discover how Zeotap CDP is the best solution for you. 📥 Download your copy now: https://hubs.li/Q02Dy4cM0 #ZeotapCDP #CDPforRetailMedia #CustomerDataPlatform #CDPforRetail
Retail CDP Solution
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🔥 🔥Retail Media is a hot topic 🔥 🔥 But do you know why you need a CDP to be successful? Here are some of the benefits: 🌐Elevated omnichannel user experiences 🎯 Precision in advertising and promotions 🛡️ Compliance and trust assurance Learn more here: https://hubs.li/Q02yvC8Z0 #ZeotapCDP #Retail #RetailMedia #CDPforRetailMedia #CDP
Retail Media CDP Solution
https://zeotap.com