I was told to capture the day. 🤷♀️ 🤳
Later
Software Development
Vancouver, BC 52,195 followers
Creating the future of social ✨Social media marketing + Influencer marketing + Link in Bio.
About us
Creating the future of social ✨ Later is founded on two success stories that began in 2014: Mavrck, the industry-leading influencer marketing solution (now Later Influence™), and Later, the best social media management platform (now Later Social™) and first-to-market link in bio tool. We’re trusted by the top social platforms, with partnerships and integrations with Meta, TikTok, X/Twitter, LinkedIn, YouTube, and Pinterest. In 2024, Mavrck and Later officially joined together as one unified business, with a shared vision: to enable the world to make a living with their creativity. We’re now on a mission to build the world’s first Social Revenue Platform™. Later will be the first inclusive platform where social media managers, influencer managers, and creators can come together to collaborate on content. We help marketers create high-performing content and engage in authentic collaborations with creators to reach new audiences, drive engagement, and generate predictable ROI. As your trusted partner and go-to source for social media advice, we’ll help you create an engaged community for reliable performance and repeatable growth. Learn more: https://later.com/
- Website
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later.com
External link for Later
- Industry
- Software Development
- Company size
- 201-500 employees
- Headquarters
- Vancouver, BC
- Type
- Privately Held
- Founded
- 2014
- Specialties
- Social Media Management, Social Media Marketing, Instagram, Tech, Social Media, App, Content Marketing, Influencer Marketing, Creator Economy, Digital Marketing , and Link in bio tool
Locations
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Primary
Vancouver, BC, CA
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53 State St
Boston, Massachusetts 02109, US
Employees at Later
Updates
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Put me in, coach. 🥇 We surveyed 350+ US-based influencers about how they monetize in 2024 - and how you can too. 👉 https://lnkd.in/gFrZBJNt
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Later reposted this
This week is off to a great start. Beyond Influence now has a global ranking within the top 5% of podcasts globally after 13 episodes. Today is the day we drop our bachelorette episode as the 14th. Our guest was absolutely amazing, brought great energy, and had so much value to share about creating impact in the world using your platform. Guess Who?(It's in the comments lol) Tune in, enjoy, and pass on the feedback! P.s. Last week I was on Revenue Reimagined with Adam Jay and Dale Zwizinski. I'll drop that link below as well.
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Later reposted this
🌟 Join me in celebrating the launch of the Later Creator Club 🌟 In collaboration with TikTok, we kicked off our first meetup in Toronto. We brought brands and creators together for a panel discussion and roundtable brainstorming sessions. Lots of learnings & lots of laughs! A huge shoutout to the incredible team at Later for organizing such a stellar event. The energy was electric, the conversations were inspiring, and the connections made were invaluable💡 Learn more here 👉 https://lnkd.in/gs4JEtPg #LaterSocialClub #TikTok #CreatorMarketing #InfluencerMarketing #EventRecap
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We're social media managers... of course we're preparing a TikTok Notes strategy. (Just kidding - at least for now. 👀) ICYMI: Earlier this year, TikTok released a photo-based app called TikTok Notes, which is currently only available in Australia and Canada. So, how are users finding their experience so far? We're covering that and more in our latest YouTube video. 📺 Check out Later's YouTube channel for more social media news & updates 👉https://lnkd.in/gs596qBq
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You think our posts just fell out of a coconut tree? 🥥 Social content exists in the context... of a solid social media content strategy. 🤪 Here's where to get started. 👉 https://lnkd.in/gfFF4KZr
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We wanted brands and creators to tell us how they ✨ really✨ feel about influencer collaborations. So, we created the Later Creator Club to bring them together and get their insights on the current state of influencer marketing - right from the source. 🤝 Last week, we kicked off our first meetup in Toronto, in partnership with our friends at TikTok. Later's Head of Influencer Engagement Kwame Appiah hosted a panel discussion with French Canadian Creators where they shared what they love about working with brands - and some of the challenges they face. ✍️ We ended the event with a roundtable brainstorming session, led by Later’s Chief Strategy Officer, Lyle Stevens, where brands and creators got to chat about upcoming campaign ideas and how they can better work together. Huge shoutout to the Later team and all of our attendees who made this event so successful. 🫶 Check out the Later blog for more behind-the-scenes of Toronto's Later Creator Club Event 👉 https://lnkd.in/gWH7A64v
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📢 Micro-Influencers are just as valuable as Macro-Influencers! 🗣 Now that you've heard us scream it - save this blog for the next time you need to explain why working with creators with the largest audience size isn't always the right move for your brand. ✍ https://lnkd.in/gkMxhPxp
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Later reposted this
Janette Downie and I had a great time yesterday in Toronto at the Later x TikTok event yesterday where we connected with awesome brands, creators and more! 💥 It wa great to meet so many wonderful folks Chantal Hermetz, Kwame Appiah and Madison Altman and so many more, and connect IRL with a familiar face Matt Cox (thank you for the invite!) 🎉
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So much of being a creator is fighting through doubt to build a strong, supportive community. 📲 This week on the Beyond Influence Podcast, we’re joined by Netflix personality and gaming influencer, Avori Strib. 🎮📱 Avori discusses staying true to herself while navigating the world of gaming and content creation - and how she maintains brand safety as a creator. Tune in to Episide 13 now. 🎧 👉 https://lnkd.in/g7VErUTj