“One of the bravest things he ever did wasn’t when he first enlisted,” a family member says in a spot called “The Bravest Thing.” “It was when he found his first support group.”
Ad Council's newest campaign is part of the ongoing national effort that encourages veterans to seek help for depression, PTSD, and other mental health issues. “Don’t Wait. Reach Out" was created by agency GSD&M and writer-director Andre Muir. The two ads feature veterans sharing their challenges—and in some cases, dire circumstances—and leaning on their loved ones to jumpstart the healing process. https://adweek.it/4e83xWO