You're crafting a job application. How do you pinpoint the key keywords that will make you stand out?

I recommend performing a keyword mapping exercise to ensure your resume is speaking the right language. Read a sampling of job postings you are interested in and write desired qualifications, skills, etc. on paper. Focus on the actual job description, not just the “requirements” for the job. Requirements are often so vague that many in highly diverse fields could actually “qualify” for the role, the key in truly being qualified for a job is being able to emulate a similar message in your own background to the position you are applying for. Cross-reference this list with your own qualifications and experiences, incorporating the skills and qualifications you possess into your resume using those keywords or phrases in the posting.

Analyze Job Description: Carefully review the job description to identify keywords specific to the role, responsibilities, and required skills. Highlight keywords related to technical skills, qualifications, and industry-specific terminology. Study Company Culture and Values: Incorporate keywords that align with the company's culture, values, and mission. Use insights from the company's website, social media, and recent news to tailor your application to resonate with their organizational priorities. Keyword Optimization: Utilize online tools such as job posting analysis tools or keyword density checkers to optimize your application. Ensure keywords are naturally integrated throughout your resume, cover letter, and application materials.

Here are a few actionables to help you effectively pinpoint key keywords and enhance your job application: 1. First things first, read the job description properly and highlight the keywords and technical jargons used. Identify what matches your current or past job responsibilities. 2. Check your resume for missing keywords and ensure relevant ones are included. 3. Revise your KRAs or job responsibilities using identified keywords. Use strong action verbs to enhance impact. 4. Customize your resume and resonate the language

𝐓𝐡𝐞 𝐦𝐨𝐬𝐭 𝐩𝐢𝐯𝐨𝐭 𝐦𝐨𝐦𝐞𝐧𝐭 𝐢𝐧 𝐰𝐡𝐞𝐧 𝐚𝐩𝐩𝐥𝐲𝐢𝐧𝐠 𝐟𝐨𝐫 𝐚 𝐣𝐨𝐛 𝐢𝐬 𝐭𝐨 𝐚𝐧𝐚𝐥𝐲𝐳𝐞 𝐭𝐡𝐞 𝐣𝐨𝐛 𝐝𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧! THAT really is the 'set of problems" that the hiring manager needs you to SOLVE! There are certainly industry terms we want to include in our cover letter and resume and our accomplishment-based bullet points really do speak for themselves... but there is almost always 2 or 3 pain points n that job description that we need to identify and insert into our resumes in a problem-solving way! This is the essence of "customization" for each job we apply for. Doing this thoughtfully, strategically and consistently will greatly increase our chances of being called in for interviews...

I LOVE this topic, people always want to know what keywords to use. Guess what?! No one can tell you this with 100% accuracy unless you are speaking directly with the hiring manager. Here's my secret sauce. 1: Go down to the bottom of the job description and read the "required qualifications" section first. Sprinkle in specific keywords from this section. 2: Then read the "preferred qualifications" section and sprinkle in keywords from here. This will help you stand out from all of the other applicants that don't have these preferred skills. They are HUGE. 3: THEN go back up to the top of the job description and read it thoroughly. You will find several salient keywords to weave throughout your resume. Good luck!

When you are trying to figure out what the heck kind of keywords you should include in your resume, then industry research is a great place to go! Side note: Before you do this, you should ALWAYS review the job description above all else. After you have done this, then you can go do some industry research. This is smart to do regardless of whether you are searching for keywords or not because you can familiarize yourself with the language used in your industry (or target industry).

When conducting industry research, you want to focus on hard skills—professional, academic, and technical skills related to the role. Recruiters use these skills when searching through candidate profiles and applications. Use AI and Google for research purposes. Ask which hard skills are required for your target role, then compare this to your findings on the job posting.

When a company posts a job opening, it’s often to replace someone already in that role. To get an edge, search LinkedIn for profiles of individuals currently or previously in that position. Analyze the keywords they use to describe their responsibilities and achievements. Tailoring your resume with these keywords helps recruiters quickly see your fit for the role, making you a standout candidate.

Además de investigar sobre la empresa y leer la decripción de puesto para identificar palabres claves, también puedes buscar en LinkedIn perfiles de profesionistas que tienen un puesto similar y de ahí hacer un análisis de las habilidad que destacan. Incluso te puede sevir para tomar ideas de términos y/o redacción.

Utilize LinkedIn to uncover relevant keywords for your resume. Investigate the profiles of professionals in your target role or similar positions. Focus on the skills and experiences they emphasize, particularly those with multiple endorsements. Adapt similar terms to your resume where they align with your own qualifications, ensuring your application mirrors the competencies valued by industry peers and enhances your appeal to potential employers.

Make sure there is no typo and grammatical error in your resume, if that happens you've already disqualified! If you hired a resume writer to help you write your resume, make sure to proofread it to confirm if everything was written perfectly, and same goes to you and well.

How do you find keywords❓ A 5-min review of job description ✅ Then, focus on the important stuff 🙏 Success isn't KEYWORD DUMPING❗ Best of luck 🍀