Last updated on Aug 24, 2024

You're facing product delays. How can you maintain customer relationships effectively?

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Product delays are an inevitable part of business, but they don't have to spell disaster for your customer relationships. With the right approach, you can maintain trust and satisfaction even when timelines shift. Customer Relationship Management (CRM) is the practice of managing your company's interactions with current and prospective customers, often supported by CRM software. It's about understanding your customer's needs and addressing them in a timely and efficient manner. When facing product delays, CRM becomes crucial in keeping the lines of communication open and ensuring that your customers feel valued and informed.

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