Continuing tradition, VK is back with their biggest freshers tour yet! Kicking off this Wednesday at University of Greenwich and running until November 2024, the UVK tour is over 100 neon filled nights of party and good vibes. Previously VK ran exciting freshers tours over 40 dates, this year will see the UVK tour covering an astonishing 118 dates across the UK, visiting universities, NUS and independent venues to give students an unforgettable start to their university journey. Filled with flavour, colour and UV, UVK nights come with photo opportunities and VK merch as well as exclusive UVK pieces that elevate the party for students to kick off freshers in style and make new friends along the way. The UVK tour gives students the first of many memorable student nights which they will continue to experience at their respective universities and local venues long after freshers is over, keeping night-time trade supported and a lifetime love for VK. Voted the No.1 RTD for students 10 years running*, VK will also be taking the party to the campus with 5 surprise stops to brighten up the start of the academic year. Students new and old will get up close and personal with VK during the day, win some exciting prizes and enjoy the taste of VK Zero, experiencing 100% party with 0% alcohol. To top it off, VK is continuing to support its student fan base by bringing 5 student societies into the family where they will become VK Student Ambassadors and receive support from the brand during the year as they grow as a community and celebrate together. *NUS Drinks Tracker 2023
Global Brands Limited
Food and Beverage Services
Chesterfield, Derbyshire 14,305 followers
We are international suppliers and industry leaders in RTDs, Soft Drinks, Mixers and Spirits
About us
Established in 1997 by entrepreneur Steve Perez, Global Brands has grown to become one of the country’s leading independent drinks businesses. With a portfolio of 17 brands, we cater for every occasion, spanning premium tonics, mixers and soft drinks, spirits and liqueurs, beers, RTS cocktails and RTDs. Never satisfied with standing still, we develop new products based on the latest trends and market insight ensuring that we remain agile and at the forefront of consumer tastes and trends. Our brands are some of the best performing in the market, thanks to our dedicated team of specialists. Our drinks are sold in 55 countries and are enjoyed by millions of consumers around the world every week. We continue to evolve our product range to meet consumer demand for new tastes and premium quality drinks.
- Website
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http://www.globalbrands.co.uk
External link for Global Brands Limited
- Industry
- Food and Beverage Services
- Company size
- 201-500 employees
- Headquarters
- Chesterfield, Derbyshire
- Type
- Privately Held
- Founded
- 1997
- Specialties
- Alcoholic Drinks, RTD's, Soft Drinks, Premium Packaged Lager and Beers, Spirits, Liqueurs, Beers, Careers, and Drink Innovation
Locations
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Primary
Lockoford Lane
Chesterfield, Derbyshire S41 7JB, GB
Employees at Global Brands Limited
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Andy Watt
National Account Director at Global Brands Ltd
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Becci Scarff
Head of Customer Marketing and Events at Global Brands Limited
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Eve Roberts
Global Brands - Procurement Manager
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Matthew Bulcroft
Marketing Director @ Global Brands Limited | Marketing Strategy, Sales Strategy, People Management
Updates
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Curious about life at an independent, award-winning drinks company? Our products are all about fun, great taste, and bringing people together. Check out what our dynamic sales team get up to on the road with our amazing Field Sales Manager for the South, Sophie Habib! Visit our website to learn more about Global Brands.
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The UK’s biggest RTD brand in the on-trade category is bringing light to an otherwise gloomy outlook for RTD’s. Despite figures showing industry and category decline across on-trade channels, VK has adapted to changing late night conditions and is seeing strong growth of 22% in the pub sector. Those in the pub industry are showing resilience and adjusting to consumer wants and needs, bringing the party to daytime and pub with VK’s range of flavours offering variety in both individual drinks and cocktail serves. Email enquiries@globalbrands.co.uk to find out how to stock. (Data source: CGA RTD Report MAT P05 2024)
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We are on the lookout for a Business Development Executive to join our busy London On-Trade team looking after the North London area. See advert link below and if this sounds like the right opportunity for you- please get in touch! https://lnkd.in/e6FBTWAT #drinksindustry #sales #beverageindustry #businessdevelopment #brandawareness
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Looking to enhance your non-alcoholic offering? Download the RTD Canned Cocktail Category Report from Global Brands for valuable insights to drive your sales. https://lnkd.in/eybyz52w
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Franklin & Sons are thrilled to announce the expansion of its soft drinks range, now available in a new sleek 250ml recycled aluminium can format. This launch reflects our commitment to sustainability while meeting the evolving needs of our customers. Recent market data highlights a growing consumer preference for convenient, on-the-go beverages, especially during outdoor summer events. And, with a heightened awareness around sustainability, more consumers are choosing recyclable canned drinks over single-use plastic or glass. Find out more here: https://lnkd.in/eRZmpGU8
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Senior marketeers take a look! 👀 https://lnkd.in/exfVwRVg
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Global Brands' RTD Canned Cocktail Category Report reveals how new at-home technology and diverse packaging formats will boost at-home consumption. Get ahead of the trends and gain valuable insights. Download the report: https://lnkd.in/eybyz52w