Burberry

Introducing the latest instalment of Burberry Classics, a curation of wardrobe foundations reimagined with a unique Burberry slant.     Iconic British rainwear, including Heritage-inspired trench, car coats and Harrington jackets, are cut from cotton gabardine, wool or cashmere for warmth.    The Burberry Check is reworked in new fabrications and features on signature bags, sweaters, sneakers and coordinated sets.    Discover more about Burberry Classics here: https://lnkd.in/e5b67htm 

One of our earliest house codes, the Equestrian Knight was crowd-sourced from a public competition in around 1901.  Rich in symbolism, the knight represents honour, the shield signifies protection, the lance embodies reform, and the banner with the Latin word ‘Prorsum,’ meaning ‘Forward,’ reflects our brand’s direction. Though its design has evolved throughout the years, it remains a symbol of Burberry’s protective and progressive spirit. Learn more about the EKD here:  https://lnkd.in/d4Xr3Wcx

Our Heritage Trench collection is part of our ‘Trench for Tomorrow’ initiative, which ensures that our coats are made with lower-impact materials and can be worn for as long as possible through the help of our ReBurberry Services.     Burberry’s signature gabardine fabric is now woven from 100% organically grown cotton, a less chemical and water-intensive alternative to conventionally produced cotton. The coat’s buttons are made from 90% bio-based resin, a renewable natural resource derived from plants.    Our range of ReBurberry Services demonstrates our commitment to circularity and helps customers enjoy their products for longer, through Trench Refresh, Reproofing, Repair, Rental and Resale.     Discover more about our ReBurberry Services here: https://lnkd.in/eSFFJnXr 

At Burberry, we are passionate about building on our heritage of innovation, creativity and responsible craftsmanship.    For over 50 years, our Heritage Trench and Car Coats have been made at our West Yorkshire manufacturing sites, which both run on 100% renewable electricity. The cotton gabardine used to make the Heritage Trench and Car Coats is woven at the Burberry mill in Keighley, as is the iconic Burberry Check cotton that has lined our coats since the 1920s.     A revolutionary fabric, gabardine was invented by Thomas Burberry in 1879. Its shower-resistant, lightweight, and breathable properties were developed to offer greater freedom when exploring the outdoors in inclement weather.    Discover more about our ‘Made in the UK’ series here: https://lnkd.in/ep27Bzjn

We are delighted to announce the appointments of Jonathan Kiman as our Chief Marketing Officer and Laura Dubin-Wander as President, Americas.   Joshua Schulman, Chief Executive Officer, Burberry: “I am very pleased to welcome Jonathan and Laura to Burberry. Jonathan has a wealth of experience in rejuvenating brands and building digital-savvy marketing organisations. I look forward to working closely with him to enhance our marketing capabilities and strengthen the Burberry brand. Laura is a results-driven and dynamic leader with demonstrated success in building and developing winning teams. I am delighted to be working with her to grow our business in the Americas.”   Read more about the appointments here: https://lnkd.in/ec5ZqwBV

Introducing ‘Made in the UK’, a new series championing Burberry’s commitment to supporting British manufacturing.    The series begins with a focus on our Heritage collection, which comprises four signature fits – the Chelsea, Kensington and Waterloo Trench coat plus the Camden Car Coat.     Made in Castleford, where Burberry has operated a dedicated manufacturing site for more than 50 years, every element of the designs requires the skill and expertise of specialist craftspeople. The intricate stitching of the collar takes up to a year for each specialist to master – with more than 180 stitches creating a fluid curve that allows the collar to sit perfectly on the neck.  Discover more about our ‘Made in the UK’ series here: https://lnkd.in/ep27Bzjn

Burberry Winter 2024.    ‘We were inspired by the characters who wear Burberry, and the outdoors and landscapes that are part of the brand’s heritage. The Lake District feels familiar, and it has a sense of adventure.’ - Daniel Lee, Chief Creative Officer of Burberry    Discover more about the Winter 2024 campaign here: https://lnkd.in/eJgqr-sZ

Burberry Winter 2024.    Grounded in functionality, we use craft and technique from Donegal to Locharron, inspiring fabric, construction and detailing.    Discover more about the Winter 2024 campaign here: https://lnkd.in/eJgqr-sZ

Introducing Burberry Winter 2024.    Captured in the Lake District, the campaign takes inspiration from the landscapes and people of the UK and Ireland.    Discover more about the Winter 2024 campaign here: https://lnkd.in/eJgqr-sZ

In 1879, our founder, Thomas Burberry, revolutionised outerwear by creating gabardine – a weatherproof and breathable fabric which was designed to protect people from the inclement weather.    Gabardine became the fabric of choice for the pioneering polar explorers of the late 19th and early 20th centuries, including British-Irish Polar Explorer Sir Ernest Shackleton on his three Antarctic expeditions.    To learn more about this revolutionary fabric, please visit: https://lnkd.in/e5P2Gjpn