Our Chief Strategy Officer, Clare Hutchinson joined a fantastic Thinkbox event this week to talk about how TV can help brands populate culture. She shared three great top tips... 1) Be sticky 2) Be the entertainment 3) Be different If you'd like to find out a bit more about this and how we're helping brands like O2 and Cadbury to populate culture drop us a line.
About us
VCCP is the challenger network for challenger clients. We are a global integrated communications agency, founded in 2002 on the principles of simplicity, collaboration and un-preciousness. We transform the fortunes of our clients by challenging and disrupting the categories they operate in. VCCP have offices in multiple locations, but work as one office. It's a place where talented people collaborate, uninhibited by geography. With offices in London, Madrid, New York, Prague, San Francisco, Singapore, Shanghai, and Stoke. VCCP produces award-winning work for clients including Virgin Media O2, easyJet, Canon, Sage, Cadbury, T-Mobile for Business, Google and White Claw.
- Website
-
http://www.vccp.com
External link for VCCP
- Industry
- Advertising Services
- Company size
- 501-1,000 employees
- Headquarters
- London
- Type
- Privately Held
- Specialties
- Marketing, Digital Marketing, Advertising, Media, Data, and Search
Locations
Employees at VCCP
-
Peter Grenfell
COO VCCP London & CEO Bernadette from VCCP
-
Luke Ashton
Creative Guernseyman
-
Julian Douglas
Creativity, entrepreneurship, lifelong learning
-
Stephanie Thomas
Retail & Experience Specialist | Retail Media Expertise | Marketing & Advertising | Business Management Masters at Cranfield University (Final Year -…
Updates
-
Roll with it! Oasis' tour will be one of next year's biggest pop culture moments. Here's what it means for brands and fashion in 2025 and what you need to know now, according to Darren Groucutt... https://lnkd.in/ea5gTY86
-
🚨 Major news incoming from VCCP Media! 🚨 Delighted to welcome Lindsay Turner into their leadership team as Managing Director! Adding to this, Becky Marsh, VCCP Media’s Head of New Business and Kim Jamieson, Head of People, both join their leadership team. Welcome Lindsay and congratulations Becky and Kim! 🚀
Welcome to the team, Lindsay! 🚀 We are over the moon to have Lindsay Turner join our leadership team as Managing Director, and we’re very proud to have Becky Marsh and Kim Jamieson take positions on our leadership team too. Our new leadership line-up will continue to supercharge the agency, building on the work done by James Shoreland and Will Parrish since January, turning VCCP Media into a creativity-led, integration-minded agency that so far this year has already brought in £21.4m in billings through new business in 2024. Thanks for the write-up Beau Jackson. Read it here on Campaign UK: https://lnkd.in/eXUtHyYP
-
As we transition from summer into autumn, Peter Gasston, Innovation Lead at VCCP and faith, shared his insights with Creative Salon Worldwide on the evolving role of AI in creative campaigns. 🚀 With the initial excitement around Gen-AI beginning to fade, Peter emphasised that simply using AI is no longer enough. Instead, it's about creating memorable experiences that go beyond the "made with AI" badge. He outlined how at VCCP and faith, we will be leveraging emerging AI technologies to surprise and delight customers this holiday season. From animating brand images with Gen-3 Alpha to collaborating with AI artists, Peter notes that the true potential lies in combining different synthetic content types—audio, images, text, and video—to craft unique, compelling narratives. Read more: https://lnkd.in/dciqd9xn
Back To Business: What Does The Rest of 2024 Have In Store For Marketers?
creative.salon
-
Very pleased to have won two awards at Creativepool’s Annual awards ceremony last night for our work with British Red Cross on ‘Here for Humanity’ and Just a Drop for the campaign ‘Walk To The Well’. We scooped up Bronze and Silver in the Social Good Category. Huge congratulations to our brilliant teams involved, and of course to our amazing clients. 🌟 Also a big well done to SomeOne™ who won Design Agency of the Year - so incredibly well-deserved! #VCCPAwards #BritishRedCross #JustADrop #Creativepool #Annual2024
-
What an incredible week at SHIAF (Shanghai International Advertising Festival) in Shanghai! 🇨🇳✨For its 6th year of UK Advertising partnering with SHIAF, our VCCP Global CEO and UKAEG Chair Julian Douglas and Global Business Director Kan Ng joined with the Department for Business and Trade for an insightful programme, bringing together industry experts and business leaders from more than 20 countries and regions around the world. Read on for some of our highlights ⬇️ 🎤 Dougie and Kan proudly represented UK Advertising at the opening VIP dinner, where Sohail Shaikh, Deputy HM Trade Commissioner for China delivered an inspiring opening speech. ✍️ Dougie was inducted into the SHIAF Global Advisory Group as an Advisor for 2024-2027. 🤝Dougie signed an MOU, which announced that UKAEG now has an official UK presence in China. This signified their partnership with Sino-ADI to open the "Digital Advertising City Lounge" in Hongshoufang, paving the way for an even stronger UK-China creative collaboration, which will enable more UK agencies and companies to expand within China through UK Advertising. 🧠Dougie and Kan also gave a presentation about our Challenger Series report ‘Cracking the Memory Code’. 🏆We also brought home 9 awards — including 3 Golds! 🎉 Huge thanks to all our teams and clients involved for their outstanding work and creativity. Read more about the programme in 数英 DIGITALING: https://lnkd.in/e7CUT7d3 #SHIAF #UKAEG #VCCP #InternationalTrade #Creativity #Advertising
-
Celebrations are in order! A great night for our VCCP teams at this year’s SHIAF (Shanghai International Advertising Festival) Awards in Shanghai where we picked up nine trophies 🏆🏆🏆 Check out the list below 🇨🇳👇 Scenario Marketing 🥇 Gold 📻 VCCP Spain - Rock FM “Speedy Rock” Key Opinion Leader 🥇 Gold ⚽️ Walkers Crisps UK - “No Walkers, No Game” Game Marketing 🥇 Gold 😈 VCCP US - Diablo IV “Nightmare Fuel” Short Video Production 🥈 Silver 🥤 VCCP US - White Claw Mark Anthony Brands International x Sundance Outdoor Advertising 🥈 Silver 🥚 Cadbury Mondelēz International - Mini Eggs “Easter’s Biggest Egg” Short Video Production 🥉 Bronze 🎂 Cadbury Mondelēz International - “Birthday” Short Video Production 🥉 Bronze 🐐 Virgin Media O2 - “Goat Glider” Short Video Creative Advertising 🥉 Bronze 🍊 Tango “Bust” & “Warden” Outdoor Advertising 🥉 Bronze 🍓 Müller UK & Ireland x “Magic Eye” Well done to everyone at VCCP and our brilliant clients, and all the other winners! #SHIAFAwards #VCCP #AdvertisingExcellence #AwardWinners #CreativeCampaigns #Shanghai #GoldTrophies #MarketingInnovation #CelebrationTime #GlobalSuccess #WinningStreak #AdvertisingAwards #CreativeExcellence #TeamVCCP #AdIndustry #InternationalRecognition #CreativeLeadership #VCCPGlobal #MarketingMastery #BrandSuccess
-
🇨🇳 We've loved being back at the Shanghai Advertising Festival (SHIAF) with our UKAEG Chair and VCCP CEO, Julian Douglas and Kan Ng, Global Business Director this week. Looking forward to the rest of the week ahead! #UKAdvertising #SHIAF #Shanghai #VCCP
For the 6th year, we’ve partnered with the Shanghai International Advertising Festival (SHIAF) to facilitate knowledge exchange and networking opportunities, further strengthening ties between the UK and Chinese markets in collaboration with Department for Business and Trade (DBT). Yesterday, UKAEG Chair and VCCP CEO, Julian Douglas, along with Kan Ng, Global Business Director, proudly represented UK Advertising at the opening VIP dinner, where Sohail Shaikh delivered an inspiring opening speech. UKAEG is supported by Advertising Association, Advertising Producers Association (APA), British Promotional Merchandise Association (BPMA), IPA (Institute of Practitioners in Advertising) and Department for Business and Trade Aisling Conlon 🔜 SXSW Ameeta Virk MBE #UKAdvertising #SHIAF
-
✨ Calling all superstar Account Managers! ✨ We're always on the lookout for brilliant, collaborative people with an entrepreneurial spirit and love of strategic thinking to join our unique culture here at VCCP. If this sounds like you, please get in touch at joinus@vccp.com 💻 Find out more: https://lnkd.in/ebJ64TzW #careers #joinus #vccp #agencyjobs
-
Get that new phone feeling every 90 days. The third part of our 'Only O2' Campaign is here. With O2 Switch Up you have the flexibility to change your phone every 90 days without having to pay off your contract. 🌟Thanks to our friends at Virgin Media O2, Anonymous Content, The Mill, Factory Studio and Time Based Arts. Read more here: https://lnkd.in/eTYwF_sq #O2 #SwitchUp #Innovation #OnlyO2 #VCCPLondon #GirlandBear