ZUS Coffee

Trade Marketing Specialist

ZUS Coffee Subang Jaya
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Position Responsibilities

B2B Sales Support:

  • Assist the B2B Sales team by providing trade marketing materials and support for below-the-line marketing activities.

Event Management

  • Plan, organize, and execute trade events from start to finish, ensuring all logistics and details are meticulously managed.

Visual Merchandising

  • Oversee the planning, development, and implementation of visual merchandising strategies and materials as needed.

Promotional Campaigns

  • Develop and implement promotional campaigns to drive product visibility and sales in trade channels.

Market Analysis

  • Conduct market research and competitor analysis to identify trends, opportunities, and areas for improvement in trade marketing strategies.

Vendor Coordination

  • Coordinate with external vendors and suppliers to ensure timely delivery and quality of trade marketing materials and event setups.

Budget Management

  • Manage the trade marketing budget, ensuring all activities are cost-effective and within allocated resources.

Reporting And Analysis

  • Track and analyze the effectiveness of trade marketing activities and events, providing detailed reports and recommendations for future improvements.

Collaboration

  • Work closely with the sales, product, and marketing teams to align trade marketing efforts with overall business goals and strategies.

Brand Consistency

  • Ensure all trade marketing activities and materials adhere to brand guidelines and maintain a consistent brand image across all channels.

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Qualifications & Experience

  • Minimum 3 years experience in FMCG, Retail or any smiliar field
  • Minimum Diploma Holder in Marketing, Business Management, Trade Marketing, or any related
  • Proven experience in physical stores of Modern Trade, Convenient Store, Retail Outlets or Gas Stations
  • Good command of both written and spoken in English & Bahasa
  • Willingness to travel
  • Able to work in a fast-paced and high-intensity work environment
  • Ability to plan and manage multiple projects that are happening concurrently in collaboration with other marketing divisions,

a Necessity, not a Luxury

[Apply now at https://my.hiredly.com/jobs/jobs-malaysia-zus-coffee-job-trade-marketing-specialist]
  • Tahap senioriti

    Tahap Separa Senior
  • Jenis pekerjaan

    Sepenuh masa
  • Bidang tugas

    Pemasaran, Jualan
  • Industri

    Perkhidmatan Makanan dan Minuman

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