Setel

Senior Executive, Social Media (PETRONAS Shop) [RID-00277]

Setel Kuala Lumpur

About PETRONAS Shop:

PRYSM, established in 2018, offers authentic PETRONAS merchandise. As customer demand increased, PETRONAS Shop became the go-to destination. Providing a wide range of genuine products, including jerseys, t-shirts, accessories, lubricants, PETROSAINS merchandise, and PETRONAS Twin Towers souvenirs. Integrated with Setel, PETRONAS Shop prioritizes authenticity, convenience, and rewards for a seamless shopping experience.

Role Purpose:

The Social Media Executive is someone who is an avid social media user who is passionate

about driving relevant and effective content marketing and be a brand steward in the social media space. In this role, you’ll have an opportunity to work closely with internal and external stakeholders to execute social media content/campaigns, liaise and build relationship with key influencers/community for the brand. You should have excellent communication skills, be able to multitask and liaise with multiple stakeholders in carrying out your daily tasks.

In This Role You Will Handle:

  • Design, build, and maintain social media strategy & presence for the company and its brands.
  • Navigate through social media solutions to identify trends and customer insights with the objective of building relevant and inspiring content.
  • Create original content, not limited to text, photo, graphic and video formats.
  • Manage all social media accounts for the company and its brands.
  • Manage postings of content and engage with social followers to maintain a healthy engagement rate.
  • Drive traffic and follower engagement on all company owned social media platforms.
  • Measure and track performance of social media content/campaigns, for reporting of social media performance including ROI vs investments.
  • Monitor web traffic and conversion driven from social media
  • Identify, establish, and build a relationship with key influencers/communities.
  • Collaborate and work closely with internal and external stakeholders, agencies, vendors and partners to ensure smooth execution of daily tasks.
  • Monitor social chatter and report brand & competitive activities.
  • Stay updated with the latest social trends, tools and competitive activities.
  • Assist with any related tasks, projects, and other assigned duties as and when deemed necessary.
  • Ensure adherence to the compliance of company policies, industry regulations and legal requirements.

You're A Great Fit If You Have:

  • Degree in Marketing/Mass Communications/Business Administration.
  • Minimum 2-3 years of working experience in marketing/branding/social media background.
  • Well versed and enjoy working on social media platforms such as Instagram, Facebook, X, TikTok and Threads.
  • Strong written and verbal communications skills in English and Malay. Mandarin is a plus but not necessary.
  • Excellent presentation and speaking skills.
  • Strong command of Microsoft PowerPoint, Excel, and Google Workspace (Sheets, Slides, etc.)
  • Experience in project management is an added advantage.
  • Able to adapt and perform in a fast-moving environment.
  • Ability to handle sensitive information with confidentiality.
  • Excellent communication and interpersonal skills.

What Makes Working With Us Awesome

  • Our people and culture- You will get to work with awesome and friendly colleagues with whom you can expect to collaborate well to deliver your work. Empowerment is given and you will get a lot of opportunities for peer learning.
  • Availability of tools and applications: You will be provided with different tools to facilitate your work. Automate your work whenever possible so that you can focus on delivering impact for your role.
  • Development-focused- Your learning and growth matter most to us. We are people-centric and always ready to help our people to define what they want to make an impact on and craft their learning plan accordingly.

Cool Perks/Benefits

  • Hybrid working arrangement; Flexible working hours
  • Relax and unwind in the leisure area with video games, board games, books, and more.
  • Wear your favourite jeans, or any cool OOTD so that you can work comfortably (in style).
  • Coffee, tea, or snacks are available for consumption at the pantry. Because you’ll be happier with a full tummy.
  • A healthy body leads to a brilliant mind. Let’s get moving with the inter-company sports team.
  • There will be workshops, talent shows, sports activities, and other events for sharing and bonding.

Personal Data Protection

Setel Ventures Sdn Bhd (“Setel”, “we”, “our” “us”) is committed to protecting and respecting your privacy. This Setel privacy statement (“Privacy Statement”) explains what personal data we collect about you, when and why we collect it, how we use it, the conditions under which we may disclose it to others, your rights to your personal data, and how we keep it secure. This Privacy Statement covers both our online and offline collection activities, including personal data that we collect through online platforms such as websites, applications, third-party social networks or our online and physical events, or through other third parties that we work with. Please read this carefully to understand our views and practices regarding your personal data.



  • Tahap senioriti

    Tahap Separa Senior
  • Jenis pekerjaan

    Sepenuh masa
  • Bidang tugas

    Pemasaran, Perhubungan Awam, Menulis/Menyunting
  • Industri

    Pembangunan Perisian

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