2312.As I mentioned yesterday, I was going to have César E Chávez Blvd blades for posting today. And I do try to live up to my promises. Here we go.
The unveiling and a ceremony happened in front of the Central Christian Church, 1844 SE César E Chávez Blvd, at the cross street of SE Stephens Street. Across the street is another church, the Temple of Praise, and nothing against the Central Christian Church, but it made a much more attractive backdrop (and it was easier to lens the pics from the former's parking lot, actually …)
The new Blades are the recently-evolved Type 3's, and the same sensitivity to leading, kerning, and tracking are evident. That's still a good looking Clearview sign, dang it!
Technorati Tags: Cesar E Chavez Blvd, CEC Blvd, Portland, Oregon, Hollywood District, Hawthorne District, Street Blade Gallery, Street Blades, Sign Design, Clearview, TypographyThe unveiling and a ceremony happened in front of the Central Christian Church, 1844 SE César E Chávez Blvd, at the cross street of SE Stephens Street. Across the street is another church, the Temple of Praise, and nothing against the Central Christian Church, but it made a much more attractive backdrop (and it was easier to lens the pics from the former's parking lot, actually …)
The new Blades are the recently-evolved Type 3's, and the same sensitivity to leading, kerning, and tracking are evident. That's still a good looking Clearview sign, dang it!
The type is the right size, easy to read, aware of its baselines, and the generic and the block index align very nicely. This is a tightly-designed piece.
The signs will co-exist on SE 39th Avenue for the next five years, as per standard PDX practice. The buzz I heard (I thought it was via Mayor Sam's twitter stream, but I'm wrong, it seems) is that they'll come down and be sold or auctioned off for charity's sake. I'll look for confirmation of that.
Despite the ballyhoo of the signs being installed "from Hollywood to Hawthorne", they were only installed at one place each in Hollywood and Hawthorne. The above is Hawthorne's intstallation. The following two are from the so-far sole Hollywood installation, the overheads at the Broadway/Sandy/39th plenum, just north of the Banfield Freeway:
This is the overhead looking west on NE Broadway from CEC. Yet another evolution for Portland street blades: The overhead blade looks like the car-level blade – note the formatting of the generic and the block index, and the directional:
A very high-information sign, indeed. If you go south on NE 37th Avenue, just a couple blocks west, and approach the traffic distrbutor that encourages you to choose either Halsey Street eastbound or CEC soutbound, you'll now notice the directional sign points to César E Chávez Blvd South, and they're all in Clearview now.
Yes, I luves Clearview. Sosumi. I'm a type obsessive as well as a street blade obsessive.
Moreover, the inclusion of the accute accents impart a definited sense of sophistication. One of the things I regret about English is no diacritics, no umlauts, no accents. Well, just write about CEC Blvd, and you have them (Fellow sign obsessive Ben Lukoff also reacted positively, and he, too, has a good eye).
Oh, yes, the bonus: the Type 3s are up at the corner of NE 57th Ave and Beech Street, too:
The signs will co-exist on SE 39th Avenue for the next five years, as per standard PDX practice. The buzz I heard (I thought it was via Mayor Sam's twitter stream, but I'm wrong, it seems) is that they'll come down and be sold or auctioned off for charity's sake. I'll look for confirmation of that.
Despite the ballyhoo of the signs being installed "from Hollywood to Hawthorne", they were only installed at one place each in Hollywood and Hawthorne. The above is Hawthorne's intstallation. The following two are from the so-far sole Hollywood installation, the overheads at the Broadway/Sandy/39th plenum, just north of the Banfield Freeway:
This is the overhead looking west on NE Broadway from CEC. Yet another evolution for Portland street blades: The overhead blade looks like the car-level blade – note the formatting of the generic and the block index, and the directional:
A very high-information sign, indeed. If you go south on NE 37th Avenue, just a couple blocks west, and approach the traffic distrbutor that encourages you to choose either Halsey Street eastbound or CEC soutbound, you'll now notice the directional sign points to César E Chávez Blvd South, and they're all in Clearview now.
Yes, I luves Clearview. Sosumi. I'm a type obsessive as well as a street blade obsessive.
Moreover, the inclusion of the accute accents impart a definited sense of sophistication. One of the things I regret about English is no diacritics, no umlauts, no accents. Well, just write about CEC Blvd, and you have them (Fellow sign obsessive Ben Lukoff also reacted positively, and he, too, has a good eye).
Oh, yes, the bonus: the Type 3s are up at the corner of NE 57th Ave and Beech Street, too:
Actually, this is along the side of 57th along the cemetery fence, but you can't miss it. An embarrassment of riches today, for sure – history no matter which way you look at it, and attractive, grown-up-city street blades slowly but surely populating the best city in the world … my home, Portland, in the state of my birth, Oregon.
O yea.
O yea.