To all students,
A very Happy New Year and a Merry Xmas to all
Rgds.
Wednesday, 21 December 2011
UTC - Additional class
Update - Due to a clash with sociology, we shall have the extra class on our tutorial time slot on Thursday. The class may not take up to 2 hours and will start at 1pm sharp. Thanks!
Please be reminded of the additional class as follows:
Date: 5/1/2012
Time: 1pm - 3pm
Venue: Same as tutorial class
Please be reminded of the additional class as follows:
Date: 5/1/2012
Time: 1pm - 3pm
Venue: Same as tutorial class
Thursday, 15 December 2011
Tuesday, 13 December 2011
CRE & EBB Assignment submissions
Assignment Due date - 19th December 2011 (Monday)
The drop boxes for assignment submissions are already ready at the reception area. Please ensure that you dropped into the correct assignment drop box.
Referencing guide
The drop boxes for assignment submissions are already ready at the reception area. Please ensure that you dropped into the correct assignment drop box.
Referencing guide
Tuesday, 6 December 2011
CRE & EBB Turn it in Information
Contemporary Retails Environment TII
Class ID - 4620996
Password - man30053
Exploring Brands and Branding TII
Class ID - 4621001
Password - man30031
For both subjects, you may submit as many times until submission date but please bear in mind that with each submission, the report will be generated later.
Class ID - 4620996
Password - man30053
Exploring Brands and Branding TII
Class ID - 4621001
Password - man30031
For both subjects, you may submit as many times until submission date but please bear in mind that with each submission, the report will be generated later.
Monday, 5 December 2011
UTC - TV Ads
Dear all,
As mentioned in class the two ads.
Darkie (now known as Darlie) - TV Advertisement
Translation - Iklan Ubat Gigi Darkie means Advertisement for Darkie Toothpaste
Proton Ad in UK - TV Advertisement
While you are in You Tube, you will also see many other old advertisements that may not work in today's world and they are considered as the 'good old days'.
As mentioned in class the two ads.
Darkie (now known as Darlie) - TV Advertisement
Translation - Iklan Ubat Gigi Darkie means Advertisement for Darkie Toothpaste
Proton Ad in UK - TV Advertisement
While you are in You Tube, you will also see many other old advertisements that may not work in today's world and they are considered as the 'good old days'.
Wednesday, 30 November 2011
CRE - Slides 10 & 11
Slides 10
Slides 11
Next week's class will be on 6/12 (Tues) and 8/12 (Thurs). We will be discussing journals in s8 on Tuesday and Slides 11 with journals in s9 on Thursday.
Please read before hand.
Slides 11
Next week's class will be on 6/12 (Tues) and 8/12 (Thurs). We will be discussing journals in s8 on Tuesday and Slides 11 with journals in s9 on Thursday.
Please read before hand.
Wednesday, 23 November 2011
CRE - Slides 9
Slides 9 - omitted pictures
Slides 9 - full (about 6mb)
Discussion - will try to cover 2 cases in class in the folder s6
Slides 9 - full (about 6mb)
Discussion - will try to cover 2 cases in class in the folder s6
UTC, EBB, CRE - Teaching Survey & Programme Review
Note - This post applies to students of Understanding the Consumer, Exploring Brands and Branding and Contemporary Retail Environment
Dear all students,
It is the time of the semester to complete the teaching survey and programme review. Kindly refer to the following 3 documents (zipped file) to complete them. The files include a guide, Teaching Survey Unique Code and Programme Review Unique Code.
Download zipped files here
Additional instructions -
You may see a lot of codes in the attached documents. Kindly look at the codes that are relevant to you only (i.e. the 4 subjects that you are taking in Year 2 or Year 3) followed by your entry point into the programme.
Teaching Survey - 4 different unique codes, one for each subject
Programme Review - only 1 code for you entry point
Entry Point Explained -
1. If you entered into the programme in Year 1, please look at BMMKTG (Marketing Major) or BMHRM (HRM Major)
2. If you entered into the programme in Year 2 (advance standing from Diploma etc.), please look at BMMKTG-Y2 (Marketing) or BMHRM-Y2 (HRM Major)
Kindly complete the survey and review as soon as possible.
Thank you.
Dear all students,
It is the time of the semester to complete the teaching survey and programme review. Kindly refer to the following 3 documents (zipped file) to complete them. The files include a guide, Teaching Survey Unique Code and Programme Review Unique Code.
Download zipped files here
Additional instructions -
You may see a lot of codes in the attached documents. Kindly look at the codes that are relevant to you only (i.e. the 4 subjects that you are taking in Year 2 or Year 3) followed by your entry point into the programme.
Teaching Survey - 4 different unique codes, one for each subject
Programme Review - only 1 code for you entry point
Entry Point Explained -
1. If you entered into the programme in Year 1, please look at BMMKTG (Marketing Major) or BMHRM (HRM Major)
2. If you entered into the programme in Year 2 (advance standing from Diploma etc.), please look at BMMKTG-Y2 (Marketing) or BMHRM-Y2 (HRM Major)
Kindly complete the survey and review as soon as possible.
Thank you.
Tuesday, 22 November 2011
UTC - Assignment Issues / Non submission (URGENT!)
Please help in informing other friends to look at this notice to check if they are in the following lists.
Note 1
Students bearing the following KDU ID, please submit your Keele IDs either to me or the admin staff of the Business Department with your fullname, KDU ID and Keele ID as the one that was indicated on your assignment coversheet is incorrect.
1. 57051 - No Keele ID indicated
2. 53575 - You have indicated your username not your Keele ID, Keele ID has 8 digits starting with 1001xxxx or 0901xxxx or 1101xxx depending on which cohort you are in. Received
Failure to do so by this Thursday, your assignments will not be marked and be awarded a '0'.
Note 2 - DID NOT SUBMIT ASSIGNMENT
The following students have until nextMonday (28/11/2011), 12pm Tuesday, (29/11/2011), 9am - Monday being a public holiday, to submit their assignment (complete with Cover Sheet, Turn it in and CD) BUT the maximum grade that they will get is 40% out of 100%. After that, these students will be awarded a '0'. Please submit assignment to the staff on duty at the reception counter.
1. 54933
2. 55255
3. 58185
4. 58233
5. 58249
6. 53521
7. 58225
8. 58226
9. 57058
10. 58242
11. 58241
12. 52170
13. Daryn Murat (no KDU ID on attendance sheet)
Note 1
Students bearing the following KDU ID, please submit your Keele IDs either to me or the admin staff of the Business Department with your fullname, KDU ID and Keele ID as the one that was indicated on your assignment coversheet is incorrect.
1. 57051 - No Keele ID indicated
Failure to do so by this Thursday, your assignments will not be marked and be awarded a '0'.
Note 2 - DID NOT SUBMIT ASSIGNMENT
The following students have until next
1. 54933
2. 55255
3. 58185
4. 58233
5. 58249
6. 53521
7. 58225
8. 58226
9. 57058
10. 58242
11. 58241
12. 52170
13. Daryn Murat (no KDU ID on attendance sheet)
Sunday, 20 November 2011
Thursday, 17 November 2011
CRE - Programme Review and Teaching Survey
Guide on how to log in - Download here
As mentioned in class. Please help inform other students in the same class.
Teaching Survey (only for Contemporary Retail Markets, you have to do this for the other 3 subjects)
BMMKTG (entry from Year 1) - 6QKV6468P5
BMMKTG - Y2 (entry from Year 2) - H1193261PR
Programme Review (reviewing the whole programme, do this only once)
BMMKTG - GRB43CT8XW
BMMKTG-Y2 - YR562M4788
As mentioned in class. Please help inform other students in the same class.
Teaching Survey (only for Contemporary Retail Markets, you have to do this for the other 3 subjects)
BMMKTG (entry from Year 1) - 6QKV6468P5
BMMKTG - Y2 (entry from Year 2) - H1193261PR
Programme Review (reviewing the whole programme, do this only once)
BMMKTG - GRB43CT8XW
BMMKTG-Y2 - YR562M4788
Tuesday, 15 November 2011
UTC - Turn it In Information
Note - Additional instructions at the bottom - please read
Dear UTC students,
Assignment Due date - 21 Nov 2011 (Monday) - 5pm; no extension allowed.
Many students have emailed me to enquire if Nov 21 is a public holiday. It is NOT a public holiday, the said holiday is actually on the Nov 27.
TII Information
Enrollment ID - 4546738
Password - man20061
Students are allowed to submit multiple times and this TII is only for UTC assignments.
The Turn it In (TII) information will be posted here by Friday, 11 Nov 2011.
In the meantime, please download and read the TII guide below. It is important that you use only the same email to submit your assignment.
TII Guide
Before you submit your assignment in the dropbox, have you done the following?
Dear UTC students,
Assignment Due date - 21 Nov 2011 (Monday) - 5pm; no extension allowed.
Many students have emailed me to enquire if Nov 21 is a public holiday. It is NOT a public holiday, the said holiday is actually on the Nov 27.
TII Information
Enrollment ID - 4546738
Password - man20061
Students are allowed to submit multiple times and this TII is only for UTC assignments.
In the meantime, please download and read the TII guide below. It is important that you use only the same email to submit your assignment.
TII Guide
Before you submit your assignment in the dropbox, have you done the following?
1. Is the Keele Assignment Coversheet attached as the 1st
page?
2. Have you indicated your Keele AND KDU ID on the
Coversheet?
3. Is your Turn it in Report printed and attached with
your assignment?
4. Have you burned a copy of your assignment AND Turn it
in Report onto a CD or DVD?
5. Is your assignment stapled/binded properly?
Additional instructions - in case you have not read the question well.
Additional instructions - in case you have not read the question well.
Your essay should be word processed, double spaced
using 12pt text. When referring to your
articles and any other literature please use the Harvard referencing system. Your assignment should be approximately 2,500 (+/- 10% is fine) words in length excluding your bibliography.
Monday, 14 November 2011
Friday, 11 November 2011
Wednesday, 9 November 2011
Friday, 4 November 2011
UTC - Tutorial on Thursday (10/11)
Students who have not presented will have all have to present during the next tutorial
Tuesday, 1 November 2011
CRE - Readings
Dear students,
We will be covering the journals that are in S5 in this Thursday's tutorial. We will be practicing the same way as per previous tutorials.
Thank you.
We will be covering the journals that are in S5 in this Thursday's tutorial. We will be practicing the same way as per previous tutorials.
Thank you.
Monday, 31 October 2011
UTC - Reading Week
Dear all,
There will be a reading week for all students from Nov 14 until Nov 18, 2011. In other words, there are no lectures and tutorial during this week for Understanding the Consumer only to allow you to tidy up and complete your assignment.
The due date of the assignment remains unchanged on Nov 21, 2011 by 5pm into the assignment dropbox located at the reception area.
Dont forget the following:
1. Keele Assignment Cover sheet
2. Turn it in Report
3. A softcopy of your assignment and Turn it in report.
Thank you.
There will be a reading week for all students from Nov 14 until Nov 18, 2011. In other words, there are no lectures and tutorial during this week for Understanding the Consumer only to allow you to tidy up and complete your assignment.
The due date of the assignment remains unchanged on Nov 21, 2011 by 5pm into the assignment dropbox located at the reception area.
Dont forget the following:
1. Keele Assignment Cover sheet
2. Turn it in Report
3. A softcopy of your assignment and Turn it in report.
Thank you.
Sunday, 30 October 2011
UTC - Slides 7 & 8
PPT Slides - zip files
the edited version, if you have printed the previous unedited ones, please continue to use them and make the changes (minor) manually.
the edited version, if you have printed the previous unedited ones, please continue to use them and make the changes (minor) manually.
Thursday, 27 October 2011
UTC - You Tube Clips
Click on the link below to watch the clips.
Future of Marketing
Classical Conditioning
Power of Perception (not shown in class)
Future of Marketing
Classical Conditioning
Power of Perception (not shown in class)
CRE - Ethnographic
For CRE Students,
Based on the journal (Brand Ideology) that was discussed in tutorial class (27/10)
American Girl Website
Ethnography and Marketing
American Girl Success in US
Some articles on Disneyland Themeparks losing money, however they are making progress by closing the gap in the amounts of money lost. These are only some of the articles that I am posting, if you do a quick research, you will find other articles in regards to other Disneylands.
History of Disney
HK Disneyland
Brief insights on all Disneylands
Based on the journal (Brand Ideology) that was discussed in tutorial class (27/10)
American Girl Website
Ethnography and Marketing
American Girl Success in US
Some articles on Disneyland Themeparks losing money, however they are making progress by closing the gap in the amounts of money lost. These are only some of the articles that I am posting, if you do a quick research, you will find other articles in regards to other Disneylands.
History of Disney
HK Disneyland
Brief insights on all Disneylands
Wednesday, 26 October 2011
UTC - Classical Conditioning
Some useful links to understand "classical conditioning"
Classical conditioning is also known as Pavlovian or respondent conditioning
http://changingminds.org/explanations/theories/classical_conditioning.htm
http://www.learning-theories.com/classical-conditioning-pavlov.html
Classical conditioning is also known as Pavlovian or respondent conditioning
http://changingminds.org/explanations/theories/classical_conditioning.htm
http://www.learning-theories.com/classical-conditioning-pavlov.html
Monday, 24 October 2011
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