Bringing you the latest beauty innovation we are reactive, inclusive and affordable AF. Always keeping it conscious, we are 100% cruelty-free and we are striving to be 100% vegan. Shop our viral superfake mascara, freckle tint and stamp & drag liner and join #lottiesquad today!

A sizzling Summer awaits, with the Lottie London x Outer Banks Endless Summer collection launching just in time for your best Summer ever! This 6-piece collection includes products perfect for any adventure, whether it’s a day at the beach, a stroll on the boardwalk, or a …

Back by bloody demand, The Vampire Diaries x Lottie London collab has been revamped and is ready for you to sink your teeth into. Shop your favourite Lottie London products with a scary twist. Our limited edition Superfake Mascara will be your go to …

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These easy to use summer essentials are the answer to the perfect no-makeup makeup look. Infused with skin-loving ingredients, long-lasting formulas and glow getting & pigment packed shades - your quest to find your new favourite beauty treasures ends here.

Where rebellion meets creativity, amongst this 13-piece makeup collection you’ll find transformative lip stains, bold palettes, and fierce vibes - so take off your mask and get ready for makeup mayhem.

Shop limited-edition vegan makeup sets, kits and bundles at Lottie London. Explore exclusive bestseller edits, value packs and seasonal gift sets with big savings.

Perfect your makeup application with Lottie London's vegan brushes. Shop blending sponges, powder puffs, and professional makeup brushes.

Create the perfect eyeliner look with Lottie Stamp Liner - Wing edition! This winged eyeliner features stamp design on one end and a pointed tip on the other.

Packed with the ultimate make up must-haves, lust-worthy nail lacquers, ultra-pretty vegan-friendly make-up tools, and powerfully pigmented makeup, Lottie London is the beauty destination for every girl in need of a quick beauty fix.