Describe the life span of a hot toy. It can last decades or just a season. Sometimes a product has its wave and then comes back. Last year a picture was snapped of the President's wife using a ...

Robert Croak, the mastermind behind the Silly Bandz phenomenon, offers practical advice for financial success. Robert Croak, the entrepreneur who achieved global fame with the invention of Silly ...

“As one of the year’s biggest pop culture phenomena, we’re excited to be creating a Silly Bandz experience that brings the fun to life on the Nintendo DS,” said Mark Seremet, Zoo Games CEO.

Silly Bandz CEO Robert Croak got the idea at a trade show several years ago. "A Japanese designer was making the shaped bands that were thinner and smaller. So we came up with the rebranding and ...