Rod Jenden tells Jane Phare how he went from doing an early-morning bread run in an old van to establishing the multimillion-dollar Wet & Forget empire. Touring Wet & Forget's new state-of-the-art ...

Tell the public what your firm does, and keep its name in front of them. That’s the key to creating a brand, Rod Jenden tells Steve Hart. Rod Jenden started a property maintenance business in ...