Leading this change is Livon’s first ever brand ambassador ... undergone a makeover in line with the “Pretty Girl Swag” positioning to drive disruption at the first moment of truth and ...

How does it make them feel? Why should they choose your brand over others? All of these questions can be answered with your company’s branding and positioning. But what’s the difference ...

This is where the 12 Archetypes Framework—a model rooted in Jungian psychology—can become a game-changing tool for brand positioning. As a data-driven marketer with over 20 years of experience ...

Hair serum brand Livon went from being a leader in the post-shampoo category in India to eventual stagnation, regaining momentum by redefining the space for the millennial, on-the-go consumer. The ...

In celebration of Pride month, Marico Limited's hair care brand, Livon launches a digital campaign #AllHairIsNotStraight to exemplify the LGBTQIA+ community’s self-expression through their hair ...

The new 'Break Free' TVC, which went on air on April 7, 2013, showcases a brand new, modern imagery for the Livon Silky Potion brand. The film highlights the wonderful 'Cutisoft' formula which ...

In celebration of Pride month, Marico Limited’s hair care brand, Livon has launched a new digital campaign #AllHairIsNotStraight to exemplify the LGBTQIA+ community’s self-expression through ...

Mumbai: DDB Mudra has conceptualised the new ad campaign for Livon Silky tat introduces the brand‘s latest range of products. The campaign‘s aim is to showcase Livon’s main attribute of ...